Retired Guy
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« on: February 28, 2013, 08:35:36 AM » |
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Here they are :
WMGS- FM.......................10.6
WBHT- FM....................... .4.0
WBSX -FM........................ 3.4
WSJR- FM.........................1.3
WARM- AM....................... .0.7
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kewgardens
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« Reply #1 on: March 02, 2013, 08:22:39 AM » |
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Where's WILK?
Way to go WARM - Keep up the good work!
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Aramondo
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« Reply #2 on: March 02, 2013, 11:52:16 AM » |
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Those are Cumulus results which, who doesn't find them fascinating? Guessing there's a batch of other stations in and around that WMGS number before we start seeing another Cumulus station.
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vinceapple
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« Reply #3 on: March 02, 2013, 01:38:12 PM » |
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Why is Cumulus the only radio company in Wilkes-Barre / Scranton to subscribe to Arbitron. Why does Arbitron even bother at all. How can you sell these ratings?
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Aramondo
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« Reply #4 on: March 02, 2013, 02:03:47 PM » |
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I don't believe that Cumulus IS the only radio company that subscribes to Arbitron.
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cowboy72
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« Reply #5 on: March 02, 2013, 05:49:45 PM » |
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it will be interesting to see what cumulus and entercom stations do when the winter book comes out. im thinking in april sometime. im sure froggy and krz will do fine, but wilks numbers have been falling the last few books. they look good because they have a few am stations, and one fm..and, they are the only local news/ talk in town..yes the talker is in our area, but as warm found out years ago, you cant run syndicated talk shows 90% of the time. people in this area like local stuff, even if you get the same few callers on each show. magic will do o.k. for cumulus..the rest, well who knows...
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waunderlust
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« Reply #6 on: March 03, 2013, 04:49:00 PM » |
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the listing is all Cumulus because they are the only ones who buy trends. Winter book due 4/24-25. Winter is a metro book. Shamrock will jump
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Aramondo
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« Reply #7 on: March 03, 2013, 06:23:46 PM » |
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A metro book? Meaning...?
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cowboy72
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« Reply #8 on: March 27, 2013, 06:22:55 PM » |
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winter trends 2 is out today, and cumulus stations all moved up..magic 11.9 ...the x 4.1 ..bht 4.0, and jr at 1.7cant wait to see the book in april..any thoughts on the out come?
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Aramondo
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« Reply #9 on: March 27, 2013, 07:54:05 PM » |
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Thoughts? Sure.
Froggy, KRZ, or Magic will be number 1.
Entercomm stations overall will dominate.
A random station that has been trending either upward or downward will see an oddball statistical fluctuation in the opposite direction of it's trend which will trigger a half-dozen deep thinkers who loiter here to decree why it happened and what it means for the future and by the next book when the fluctuation has ironed itself out all that expert hypothesizing will be long forgotten and someone will be asking this same question again.
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