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KNX onto … 97.1??
- Thread starter Jstnpspck
- Start date
And the only one, too!
I don't think that there is any significant potential for younger listeners. The goal has to be retaining the revenue while the use of AM is declining.
Much of the loss of AM listening is due to the decline in options on AM. Fewer stations in English, fewer format alternatives, degradation of signals due to actual downgrades like 930 and 710 or due to increased noise levels. Fewer listener magnets, less incentive to even switch to AM.
The advantage of preserving KNX's format is that it accommodates more commercial minutes per hour. The format is unique in the market, and not subject to completion from streaming sources. Easier concept sale to direct accounts, particularly if the client listens.
We are talking about Larry and his mattress stores. He'll be sitting and sleeping all day on KNX-FM.
Newer generations get news from web sources. They are not going to tune in a radio station or stream it. The format and presentation is very much 50+ in appeal. But likely they can convert the FM presence into longer listening per day; not longer incidents, but more return visits. And that is where the money is.
For me, the allure of KNX is in their frequent traffic and weather reports. The news is pretty much the same every 30 minutes on a rotating wheel. You listen at 5:00 PM and it will most likely be the same at 10:00 PM. On rare occasions, there is breaking news that would warrant a longer listen than 30 minutes (I.E. earthquakes, wildfires, Election coverage), but for the most part, if you listen to KNX for 30 minutes, you are caught up on everything going on for the day. The only reason to return to KNX for me are the traffic reports and in LA, that can be a big deal with how bad traffic can be even in the middle of the night.
Speaking of traffic reports, now that KNX is on FM, they have some new hip sounders for all of their segments including the traffic reports. Better than the previous traffic sounder, but it still leaves me longing for the iconic car horn sounder that they had for nearly 50 years. KNX 1070 Traffic Sounder - Sound Button
Speaking of traffic reports, now that KNX is on FM, they have some new hip sounders for all of their segments including the traffic reports. Better than the previous traffic sounder, but it still leaves me longing for the iconic car horn sounder that they had for nearly 50 years. KNX 1070 Traffic Sounder - Sound Button
That’s what I’m wondering now too: what will Audacy do with KRTH HD-2? Personally, I’d like to see a return of the K-Earth Classics oldies format that was formerly on the HD-2 sub channel before it switched to Radio Disney and then the present KNX 1070 simulcast. There is no oldies station like that right now in LA. We’ll see what happens!
At least Audacy is keeping Q and Fire lane at HD2 and HD3, since they put too much into promoting these channels. They also have a “Now Dance” platform on its app which is like the defunct main channel but with the current Dance product mixed in.
I'm 99% sure KNOU will swap calls for KNX-FM
I saw something similar happen in 2006, when KSL moved to FM and gobbled up KQMB "Star 102.7" The Utah message boards spun 'round about how the FCC would not allow a vintage 3-letter call. But within a couple weeks, KSL-FM was back on the air after a 30-year hiatus.
The nice part about KNX is they are both licensed to Los Angeles. "KNX-HD, FM, and AM Los Angeles" (Versus KSL-FM which is Midvale, so they're stuck with "KSL-HD and FM Midvale, KSL Salt Lake City")
I saw something similar happen in 2006, when KSL moved to FM and gobbled up KQMB "Star 102.7" The Utah message boards spun 'round about how the FCC would not allow a vintage 3-letter call. But within a couple weeks, KSL-FM was back on the air after a 30-year hiatus.
The nice part about KNX is they are both licensed to Los Angeles. "KNX-HD, FM, and AM Los Angeles" (Versus KSL-FM which is Midvale, so they're stuck with "KSL-HD and FM Midvale, KSL Salt Lake City")
Here’s the aircheck on 97.1’s end. No mention of the flip by the midday host or anything alluding to it.
Was 94.7 ever "monumental"? It was a godcaster with no listeners for decades, then a moderately popular country station for a few years but ended up victim to corporate station-shuffling and got flipped. It wasn't a station with a lot of heritage.
If they do it, the legal would be “KNX, KNX-FM and HD-1, Los Angeles” (assuming they run HD on the FM).
Bonneville may have the FM first in the legal ID, but Audacy’s template is AM-FM-HD1-HD2 (if applicable).
That’s the problem. Who wants to buy an AM anyway?
Even in New York City which is still kinda/sorta receptive to the band, Cumulus offloaded WABC for a mere pittance.
He didn't really just flub the very first station ID on the FM side, did he? Yes he did.
Seems unlikely 1070 will be anything other than a simulcast for years to come. After that, maybe value is extracted from the transmitter site?
As for WABC, I would not call $12.5 million "a mere pittance". It certainly is way way down from what it would have fetched 15 years ago, but it isn't nothing.
There is way too much overindexing here on the call sign and future legal Ids. I would be shocked KNX-FM wasn't already requested, but it totally doesn't matter. KNX 1070 isn't going away anytime soon. Listeners don't know or care. The staff mostly don't care. The FCC doesn't seem to really care either. Radio geeks are literally the only group that talks about or cares one way or the other about call signs.
At least I'll still be able to hear KNX on AM quite clearly up here in central Alaska 2500 miles away.. lol (Yeah, i know, it doesnt matter but its fun nonetheless)
Nope, KNX hasnt been requested for the FM as of 1030am eastern today (Tue the 7th)
There really hasn't been one since last February.
Is that real-time though? I used the call sign reservation system recently for a couple of our stations and I got the feeling that it isn't real time and that it isn't all that automated but has a lot of manual processing. In this case, since KNX is already in use, it would have needed some manual processing. It very well may have already been requested but it hasn't been completed yet or at least not showing up in the CSRS.
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