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NYC Metro Radio Ratings - January 2023

P

pjc1961

Covering the survey period from Thu. 1/5/2023 thru Wed. 2/1/2023, age 6+ overall:
RadioInsight NYC Ratings - Jan. 2023 (was not loaded with "JAN 23" as of this posting)
RadioOnline NYC Ratings - Jan. 2023

LiteFM leads with 6.5 while Q104.3 moves into 2nd at 5.9.
Most of the music stations recovered post-holiday.

Top 5+ Demo Rankings analysis for ages 25-54, 18-34 + 18-49:
AllAccess Ratings Analysis - Jan. 2023

25-54: 1. WLTW 2. WSKQ 3. WHTZ 4. WKTU 5. WNEW 6. WBLS
18-34: 1. WSKQ 2. WLTW 3. WHTZ 4. WNEW (up from #10) 5. WKTU 7T. WAXQ 7T. WBLS (down from #3)
18-49: 1. WLTW 2. WHTZ 3. WSKQ 4. WKTU 5. WNEW 6. WBLS
 
It's a little disappointing to see the analysts barely mention WINS in their discussion since so many people are curious about how it's doing with the move to FM. RadioInsight didn't single it out at all, while AllAccess Research Director only noted that WINS dropped to #7 (4.6-4.6) in the 6+ category

Between WAXQ and CBS-FM it looks like the rock formats did great.
 
CBS FM is not rock. It is classic hits. Hot 97 needs help. I hope they don't flip. Hot 97 is synomonous with NYC.
 
Theater of My Mind said:
it looks like the rock formats did great.
Click to expand...
According to RadioInsight, the 5.9 overall rating for WAXQ 104.3 "is not only an all-time record high for the frequency, but also the highest for any Rock station ever in New York."
I still think there is room in this area for a Jack type station that plays classic rock, along with a mix of newer rock, and pop.
 
MVB13 said:
ESPN's ratings are garbage they need to flip.
Click to expand...
There's a better chance that you and I both get struck by lightning tonight.
 
With CBS-FM #3 in overall ratings but not in top 6 in 18-49 or 25-54 does that mean most if their audience is 40+? 50+? 55+?

Even though WINS ranking dropped its rating stayed the same. Interesting that WCBS-AM streaming is in ratings but WINS streaming does not (but no where close enough to bridge ratings gap between 2 stations)
 
Larry said:
Even though WINS ranking dropped its rating stayed the same.
Click to expand...
Actually, WINS as a simulcast combo is about 50% higher in 25-54 than it was in the average of the six months prior to the start of the simulcast. It is now 11th in the market in 2-54, up from an average of 17th prior to the simulcast.

The monetary gain from being 11th vs. 17th is huge. 11th makes the station an important addition to transactional buys, while 17th means a station that can be skipped.
Larry said:
Interesting that WCBS-AM streaming is in ratings but WINS streaming does not (but no where close enough to bridge ratings gap between 2 stations)
Click to expand...

WINS Stream gets a 0.2 in 25-54. It can't be added to the over the air share as the commercial content is not a pure simulcast. The WCBS stream did not show, and has not since December. Prior to that, it was anywhere from 0.1 to 0.3.
 
TheBigA said:
That's because it's not Top 10 in any rated demo other than 6+
Click to expand...
Yet in 25-54 WINS is up 6 rank postions from the average of 17th it had when it was AM only. That is a major story that is not being reported on. In a little over 2 months into the simulcast, they are one place behind entering the top 10 in 25-54!
 
The WCBS-AM Stream has AQH share as follows:
Sep__Oct__Nov_Dec__Hol__Jan__Station_______________Name___________________Format_Owner___Cume (Jan23)
0.5___0.3___0.2__0.2___0.2___0.1__WCBS-AM Stream___WCBS Newsradio 880__News___Audacy__29,200

The WCBS-FM Stream has AQH share as follows:
Sep__Oct__Nov_Dec__Hol__Jan__Station_______________Name___________________Format_____Owner___Cume (Jan23)
0.3___0.5___0.4__0.4___0.3____*___WCBS-FM Stream___101.1 CBS-FM___________Classic Hits_Audacy___0

* = either not encoded or not subscribed
 
pjc1961 said:
* = either not encoded or not subscribed
Click to expand...
Or now included in single line reporting.
Or simply did not meet reporting standards.

Note that a station or stream of a subscribed group will get a "thanks for participating" 0.1 share if it gets any PPM listening at all.

Generally, a subscribed group operator can not be unsubscribed for individual stations.
 
If you were viewing the RadioOnline.com chart, sad to say it is poorly quality-controlled.

Looking at the AllAccess.com chart (available via sign-up subscription only),
there are actually 5 listings for "WINS" when including Cume Rankings. The listings should read:

AQH Share + Cume:

WINS-FM 4.6 share + 1,365,400 cume (news format)
(includes both WINS-AM + FM; total line reporting is used, Audacy chose the "-FM" suffix similar to WFAN-FM).
WINS-FM STREAM 0.3 share + 60,100 cume (news format)
WINS-HD2 --- share + 22,900 cume (Alt 92.3 format)
WINS-HD2 STREAM --- share + 11,700 cume (Alt 92.3 format)
WINS-HD3 --- share + 800 cume (Channel Q format)
 
pjc1961 said:
Covering the survey period from Thu. 1/5/2023 thru Wed. 2/1/2023, age 6+ overall:
RadioInsight NYC Ratings - Jan. 2023 (was not loaded with "JAN 23" as of this posting)
RadioOnline NYC Ratings - Jan. 2023

LiteFM leads with 6.5 while Q104.3 moves into 2nd at 5.9.
Most of the music stations recovered post-holiday.

Top 5+ Demo Rankings analysis for ages 25-54, 18-34 + 18-49:
AllAccess Ratings Analysis - Jan. 2023

25-54: 1. WLTW 2. WSKQ 3. WHTZ 4. WKTU 5. WNEW 6. WBLS
18-34: 1. WSKQ 2. WLTW 3. WHTZ 4. WNEW (up from #10) 5. WKTU 7T. WAXQ 7T. WBLS (down from #3)
18-49: 1. WLTW 2. WHTZ 3. WSKQ 4. WKTU 5. WNEW 6. WBLS
Click to expand...
And I'm honestly surprised that 107.5 WBLS-FM and 104.3 WAXQ-FM rank relatively high in this month's New York City market ratings. I was expecting those 2 stations to do worse for whatever reason.
 
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