Tampa-St. Petersburg Ratings: February 2023

[pjc1961]

Covering the survey period from Thu. 2/2/2023 thru Wed. 3/1/2023, age 6+ overall:

Tampa/St. Petersburg

Nielsen Audio PPM Monthly Ratings Tampa/St. Petersburg/Clearwater (Market #16) Population: 3,006,600 Black: 370,500 – Hispanic: 627,100 Average Quarter Hour Share for Persons 6+, Mon-Sun 6AM-Mid All ratings are Copyright © 2005-2024 The Nielsen Company. All rights reserved. Nielsen radio...

radioinsight.com

The Dove leads the way with a steady 7.8. The Eagle, US103.5, 98Rock, Magic 94.9 + WUSF 89.7 are significant gainers.
Dropping are Mix 100.7, 99.5 QYK, Wild 94.1 + 95.3 WDAE.

 

[Wimmmex]

How long has The Dove held that top spot? Seems like forever.

 

[Huff]

WDUV has been #1 P6+ since October 2021, and has NOT been #1 in just nine monthly surveys since PPM launched in the market (a total of 169 #1 months)... and, it was #1 in every diary book from Fall 1998 until the launch of PPM at the end of the Spring 2009 book (a total of 43 books). So, WDUV has basically been #1 for the last 23 years.

 

[davideduardo]

WDUV has been #1 P6+ since October 2021, and has NOT been #1 in just nine monthly surveys since PPM launched in the market (a total of 169 #1 months)... and, it was #1 in every diary book from Fall 1998 until the launch of PPM at the end of the Spring 2009 book (a total of 43 books). So, WDUV has basically been #1 for the last 23 years.

And in the earlier of the 23 years, it was #1 in 12+ and about 15th in revenue. The reason: it leaned so old that in 25-54 it was, somewhat logically, around 15th also!

 

[Steve Green NEPA]

Many trips -- car, plane, bus -- to Florida from up North here, mainly to the Gulf Coast side. I lived there on two occasions, went to a school there, and regarded it as a second home. It was like Long Island, flat and sandy, only with palm trees.
Some radio recalls vis a vis the WDUV topic .......
I was a kid of 20 when WGUL was on 1510 out of New Port Richey. IIrc, the stidio and stick was right on Route 19, a barren stretch at the time that looked like the movie set of High Noon. The AM was a daytime 250 omni watts, and they had an FM associated with it. All I recall was a '105. - something' from the time.
Around 15 years back, an ex-WLNG Oldies DJ buddy moved there from Long Island, and we spoke on the phone. Ed mentioned that he -- a sort of screamer born with natural reverb -- somehow found WDUV his main go-to station for music. I told him it was the same observation *I* had, listening from Lady Lake in the Villages. Ed goes some 15-18 years younger than I do.
(Later, he started DJing at the Villages' 640 WVLG after it had gone from Standards to Oldies. Ed had a huge work week, DJing and remoting at their main, original studio plus from their second studio a few miles away. I was able to walk, in maybe ten minutes, from my Folks house -- where I was tending to them -- to the original WVLG fishbowl studio.)
But that's by-the-by. I see that the WDUV tower is mighty close to where I remember seeing the WGUL setup when I was 20. Anyone here know if it's the same facility site? Heck -- if they were allowed to move the stick some 10-15 miles east they'd cover many more listeners than they reach now, with half their signal covering the Gulf.
Good station. I'm amazed and plesantly surprised at the ages / genders / demos I've witnessed helping to make WDUV as popular as it is. And that observation is mostly just from friends and family.

 

[Kramer]

I worked at FLZ in 1997-1998, and in every book we got back we were number 1 in every demo.

It looks like top 40 is taking a BRUTAL hit with Spotify, etc. being around these days.

OUCH!

 

[RMarino]

I worked at FLZ in 1997-1998, and in every book we got back we were number 1 in every demo.

Not to discredit your accomplishments, but back in 1997, WFLZ had no competition. Wild 98.7 didn’t sign on until the summer of ‘98. These days FLZ is competing with Wild and Hot.

 

[WDAE-FM101]

Many trips -- car, plane, bus -- to Florida from up North here, mainly to the Gulf Coast side. I lived there on two occasions, went to a school there, and regarded it as a second home. It was like Long Island, flat and sandy, only with palm trees.
Some radio recalls vis a vis the WDUV topic .......
I was a kid of 20 when WGUL was on 1510 out of New Port Richey. IIrc, the stidio and stick was right on Route 19, a barren stretch at the time that looked like the movie set of High Noon. The AM was a daytime 250 omni watts, and they had an FM associated with it. All I recall was a '105. - something' from the time.
Around 15 years back, an ex-WLNG Oldies DJ buddy moved there from Long Island, and we spoke on the phone. Ed mentioned that he -- a sort of screamer born with natural reverb -- somehow found WDUV his main go-to station for music. I told him it was the same observation *I* had, listening from Lady Lake in the Villages. Ed goes some 15-18 years younger than I do.
(Later, he started DJing at the Villages' 640 WVLG after it had gone from Standards to Oldies. Ed had a huge work week, DJing and remoting at their main, original studio plus from their second studio a few miles away. I was able to walk, in maybe ten minutes, from my Folks house -- where I was tending to them -- to the original WVLG fishbowl studio.)
But that's by-the-by. I see that the WDUV tower is mighty close to where I remember seeing the WGUL setup when I was 20. Anyone here know if it's the same facility site? Heck -- if they were allowed to move the stick some 10-15 miles east they'd cover many more listeners than they reach now, with half their signal covering the Gulf.
Good station. I'm amazed and plesantly surprised at the ages / genders / demos I've witnessed helping to make WDUV as popular as it is. And that observation is mostly just from friends and family.

Here's some interesting information on WGUL and "Pasco 105.5 FM the predecessor of "The Dove" History of WGUL Radio Station, New Port Richey, Florida.