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Miami/Fort Lauderdale Fiesta 96.9/94.7 Fiesta Preparing A Christmas Gift In West Palm Beach


A change is on the way for Glades Media Spanish CHR “Fiesta 96.9/94.7” 1380 WWRF/96.9 W245AY Lake Worth and 94.7 W234DA West Palm Beach FL as the station has begun stunting with English language Christmas music.

The station is running promos promoting a new format to launch on Christmas morning. WWRF had a 0.4 share in the November 2024 Nielsen Audio ratings.
 
Jack is available two ways, if I recall correctly. One is you customize the playlist or you carry the national feed. Both are designed to be jockless. In some markets it is one of the top rated and sometimes highest biller in the specific demographic. Stations pay to take the Jack format. Jack began in Canada and designed to sound like listening to an iPad but with quirky and witty liners.
 
I was in West Palm long enough to give it a good listen today and I like what I heard. As expected the playlist is all over the road, going from Aretha Franklin to Smashing Pumpkins at one point, but overall I found it to be a fun, upbeat listen. 'Here's a bunch of songs in a row.' They certainly make good on that!
 
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