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WBWL Changes Playlist Slightly With Addition Of Acoustic CHR Titles

kevtronics said:
They play more pop music than they play music by female Country artists.
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Women: The "tomatoes in the salad" that makes up radio playlists, as one consultant infamously quipped a few years ago. The big problem is that women generally stream male artists' music much more than they stream female artists'. Makes a big difference in which songs radio pushes and which it relegates to overnight airplay.
 
I applaud the effort. There's likely no bottom for the Bull. iHeart wants country music and Bobby Bones in Boston, ratings and revenue be damned.
 
Should add Struggle Jennings, Colt Ford, Bubba Sparxx to that there line up on WBWL.

Even this soon to be quinquagenarian likes the new line up except that Swims guy.
 
Non-traditional titles on The Bull last seven days:

Mumford & Sons "I Will Wait" 13x
Elle King "Ex's and Oh's" 12x
Noah Kahan "Dial Drunk" 9x
Hozier "Too Sweet" 7x
Myles Smith "Stargazing" 7x
Noah Kahan "Stick Season" 6x

We play those on the indie alternative station I work for. The lines are completely blurred in 2025. Some programming dogma has gone away.

The Bull played fewer than 300 songs last week. The total number of songs they played at least twice is precisely 200. Anthems like "A Bar Song" and "I Had Some Help" remain in heavy rotation. You have to do things a little differently to get people away from KLB.
 
AM-FM-DXer said:
I applaud the effort. There's likely no bottom for the Bull. iHeart wants country music and Bobby Bones in Boston, ratings and revenue be damned.
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The revenue may not be as bad as you think. Agencies look at unduplicated cume for stations so that they don't "overbuy" an audience that shares stations. Country in that market will have much less duplicated cume than many other stations.
 
TheBigA said:
One country music site includes it on their list of country songs by Elle:

www.wideopencountry.com

6 Elle King Songs That Prove the Country-Rocker is a True Original

Elle King always stays true to herself and her sound. Here are 8 of the genre-blending artist's best songs so far.
www.wideopencountry.com www.wideopencountry.com
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BFD. She got significant country airplay for "Drunk and I Don't Wanna Go Home" with Miranda Lambert, with Dierks Bentley on his "Different for Girls" and marginal country airplay for her "Worth a Shot," which featured Bentley. Other than those songs, and one album ("Come Get Your Wife"), she's been a pop/alt/AAA artist throughout her career and radio has generally treated her as one.
 
radioinsight.com

First Listen: The Country Station that Plays Hozier

For the last year or so, I’ve thought that a Country station could play Noah Kahan if they wanted to. Kahan had two bluegrass-flavored hits with the lyrical confessionalism that already fits in next to “I Am Not Okay,” (if only on pop radio). But Country radio didn’t need pop crossover as much...
radioinsight.com radioinsight.com

So, is it an Alt-Pop station that plays country, or a Country station that plays Alt-Pop?
 
leethalweapon said:
So, is it an Alt-Pop station that plays country, or a Country station that plays Alt-Pop?
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'
My view is genres don't matter. Duke Ellington said "There are two types of music: Good & Bad."

What we've learned from Shaboozey and Post Malone is that if the audience accepts it as country, then it's country.
 
I was streaming the station yesterday afternoon & was really impressed with the sound & tempo of it. I’ve never understood why a young end, CHR like country format isn’t done (especially given the pop & hip hop elements used in much of today’s current country music. Also with the breakdown of walls between genres & country tracks becoming an integral part of CHR the last couple of years). I think it works well for the second or third country station in the market. I really hope it’s not a one off & I Heart maybe tries this approach on other stations in other markets. One thing I noticed from listening that isn’t immediately noticeable from just looking at the playlist, is the tempo. Most everything being played is more uptempo/party type country. Also several tracks seem to be slightly remixed & also pitched at a higher tempo. It has a very “CHR” feel to the energy & presentation. Overall, I really enjoyed it.
 
TheBigA said:
No money. Why do you think Beasley gave up on 92.9? The only rock that matters is classic.
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I think Beasley gave up on 92.9 because Bloomberg gave them a nice chunk of change. I liked 92.9 but Beasley never put anything into that station. They had Adam 12 and Hardy . Hardy was already at 98.5 and part of that cash cow and 12 was just waiting for them to ax the morning producer at 98.5 so he could step right in. 92.9 for Beasley was always a temporary thing .
 
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