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Sports to replace KNX News simulcast at 97.1 FM

Also, who is going to land the Westwood One affiliation?

The Fan is now a Westwood One Sports Network affiliate:
12am Westwood One Sports Night with Lynnell Willingham [Starts the day before at 11pm]
11pm Westwood One Sports Night (with Lynnell Willingham; Lynnell Willingham and Josh Graham) [Continues next day until 5am]

You still think the same company will put its NFL games on any other station? Why would they do that?
 
I think mornings and middays will be interesting. ESPN finally went local a few years back. But it’s crazy this station is being built primarily by podcasters. Alex Curry has some radio experience but did weekends at Fox Sports Radio. But if this really takes off, will ihm just sit there and not do anything?
 
The Fan is now a Westwood One Sports Network affiliate:


You still think the same company will put its NFL games on any other station? Why would they do that?
I would imagine that the Westwood One sports packages are separate negotiations from Westwood One Sports Network affiliations, but I could also be wrong as hell.

I also think the last thing iHeart LA would want to do is hand off major sports rights to an upstart competitor (unless there is some sort of compensation from WW1 for breaking whatever contract may exist).
But if this really takes off, will ihm just sit there and not do anything?
The only thing they’d be able to do is move 570 to the FM dial, which has been discussed already way early in this thread. That would only potentially happen if 97.1 becomes a genuine concern for them.
 
I will agree to disagree.

To me, that verbiage suggests KNX news programming will be heard on 97.1 FM for the next 100 years.

At minimum, the message is open to interpretation.

It says what it says and it doesn’t say that.

No sane broadcaster would promise 100 years of anything—-much less a specific dial position for a radio station on a medium in decline.

FM itself is unlikely to be here in 100 years.

Audacy isn’t in a position to promise what they’ll be doing in FIVE years.
 
What a waste of branding and breath to pitch "KNX 97.1FM" for two years while seemingly ignore it's heritage band the entire time only to fully rebrand (or re-rebrand) as "KNX 1070" once again.

97.1 has had better days and formats and I feel this new bookmark on the signal will not be one of those sunnyside times.

I have zero faith in the product they are pushing here as becoming even moderately successful.

Lakers/Clippers/Kings/Ducks are all out and it's stars are more busy scheduling tee off times these days.

Dodgers/Angels are in the infancy of their season and this station (unless I'm mistaken) seemingly don't have the rights to air either.

I know LA has a chub for the Lakers but I do not think pontificating the success of a basketball team that got quickly eliminated in the playoffs for the next 4-5 months makes for "Great Sports Radio".

If "Derek & Decker" is the flagship voyage, I unfortunately will still bet on the iceberg.
 
Sounds like the station may have soft flipped at midnight, currently hearing Brock and Alex talk about their sports fandom growing up and careers in sports, followed now by D-Mac and Reiter. Presumably what was recorded during their social media posts from earlier in the week of them in studio.
 
I would imagine that the Westwood One sports packages are separate negotiations from Westwood One Sports Network affiliations, but I could also be wrong as hell.

I also think the last thing iHeart LA would want to do is hand off major sports rights to an upstart competitor (unless there is some sort of compensation from WW1 for breaking whatever contract may exist).

The only thing they’d be able to do is move 570 to the FM dial, which has been discussed already way early in this thread. That would only potentially happen if 97.1 becomes a genuine concern for them.
570 is available now at 104.3 HD2.
 
The Fan is now a Westwood One Sports Network affiliate:


You still think the same company will put its NFL games on any other station? Why would they do that?
KABC and Westwood One are both owned by the same parent company, Cumulus. Not Audacy. Unless some money changes hands, the Westwood One play by play packages remain outside 97.1's reach. Does cash-strapped Audacy have the funds to purchase the pbp package?
 
I’m really digging the morning show. Having Derek Fisher do mornings is a risk, because he’s never done radio before - or any kind of media? But the morning show is very energetic. Love the middays so far. Like I’ve mentioned, afternoons are where I’m concerned. My way too early prediction is that 97.1 will have a strong start.
 
97.1 has had better days and formats and I feel this new bookmark on the signal will not be one of those sunnyside times
They’re somewhat returning to the best format the signal ever had, if they do more guy talk later. I think Audacy’s goal was to have podcasters do a radio show. It’s a smart move. I don’t like it. But it’s vital to reach a younger demographic to tune into radio to have podcasters with a huge following get paid a little more money than what they’re making off podcasts and follow a radio clock
 
there are some who think this will fail
And they cite most of the issues those of us who know the market and the business have cited.

“Sports radio in LA has never seen shares like NY, Chicago or Dallas, and never will.”

“LA is an interesting market. Yes, people love the Lakers and the Dodgers. But it’s just not a hardcore sports market,” said Zampillo. “FM has obviously been successful in some other markets for Audacy, but I’m not sure it’ll have a similar effect in LA like it has had in some other markets.”

“Audacy’s 97.1 FM entrant has a technical signal advantage, but without a major franchise right to anchor the brand, they are essentially an engine running without gas,” said former iHeartMedia Los Angeles market president Kevin LeGrett. “The real battle won’t just be over talent and ratings, but over the skyrocketing costs of play-by-play rights, which are required to keep these lineups relevant.”

“It’s going to be hard for all three stations to exist long term,” said Zampillo. “There are so many digital content products coming out of LA. An FM sports station may seem great to some, but it’s not as flashy as it would be in other markets.”
 


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