Well, they are making a grand entrance onto Cougar Mountain, by playing all of "Dark Side Of The Moon" tonight, by Pink Floyd. KZOK may get come competition tonight!
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104.5 KMCQ GOES LIVE- A NEW 100,000 WATT STATION HITS SEATTLE!!!
- Thread starter dominic
- Start date
Realllllly now people... This is like getting excited over a test pattern on TV.
First off we get a headline with a blatent lie in it... Should be new 7000 watt station...
Secondly, after the lie in the headline should we REALLLLY believe Mark C is live?
Could I be the only person on here that doesn't quite believe?
It would be pretty simple for him to email a few voice trax into the ipod now wouldnt it?
First off we get a headline with a blatent lie in it... Should be new 7000 watt station...
Secondly, after the lie in the headline should we REALLLLY believe Mark C is live?
Could I be the only person on here that doesn't quite believe?
It would be pretty simple for him to email a few voice trax into the ipod now wouldnt it?
Have to agree. I caught a bit on the way home from work last night, and found the "music of MY life" from growing up, more or less, in the 1970s to be fun to listen to. It took me back to other places, other stations, and I could almost imagine the intros over the vocals that the pop AMs, and eventually I, used to do "back in the day" to those songs.
But it wasn't exactly "revolutionary" to hear this on KMCQ -- just a basic top 40 pop format with a little less-frenetic FM twist, that others seem to have forgotten how to do. Probably the lack of screamer commercials helped me enjoy it more, too.
I would suggest the automation be adjusted to eliminate the slight fade ins I noticed on a few songs and just let the new song overtake the prior one, even if they mix a bit. Or else hold back a beat to make the music segues work better -- like they were meant to play back to back, not just airing as a somewhat random pairing (as I presume they are).
I didn't hear any local announcing in the 7pm hour, but did hear a liner or two. The signal in the near-north suburbs near Puget Sound was pretty solid - actually less fading than I notice on many of the louder Seattle signals as I dipped around hilly arterials.
Now, perhaps a weekend specialty show or two to highlight some of the early Motown and late 50s-early 60s "original versions" of songs would add some depth to the station that I'm sure would be appreciated by people who want to hear more of this music. I'm talking particularly about pieces that we all haven't already heard hundreds of times in the past, but are still fun to discover and are worth a listen. Like some classic American material from the Chess, King, Stax and Sun record labels. Sounds from Detroit, Chicinnati, Memphis, New Orleans, and Chicago that you just don't hear on the radio much around here. That music really works to evoke an emotional reaction from us folks in our 40s and 50s, and would go a long way to strengthening listener loyalty to the new station, in my opinion. Only, of course, to have our hearts broken, just like in a Shirelles song, when the station is sold and the format adjusted to be more like what's already on the Seattle dial.
Just sayin'. . . .
But it wasn't exactly "revolutionary" to hear this on KMCQ -- just a basic top 40 pop format with a little less-frenetic FM twist, that others seem to have forgotten how to do. Probably the lack of screamer commercials helped me enjoy it more, too.
I would suggest the automation be adjusted to eliminate the slight fade ins I noticed on a few songs and just let the new song overtake the prior one, even if they mix a bit. Or else hold back a beat to make the music segues work better -- like they were meant to play back to back, not just airing as a somewhat random pairing (as I presume they are).
I didn't hear any local announcing in the 7pm hour, but did hear a liner or two. The signal in the near-north suburbs near Puget Sound was pretty solid - actually less fading than I notice on many of the louder Seattle signals as I dipped around hilly arterials.
Now, perhaps a weekend specialty show or two to highlight some of the early Motown and late 50s-early 60s "original versions" of songs would add some depth to the station that I'm sure would be appreciated by people who want to hear more of this music. I'm talking particularly about pieces that we all haven't already heard hundreds of times in the past, but are still fun to discover and are worth a listen. Like some classic American material from the Chess, King, Stax and Sun record labels. Sounds from Detroit, Chicinnati, Memphis, New Orleans, and Chicago that you just don't hear on the radio much around here. That music really works to evoke an emotional reaction from us folks in our 40s and 50s, and would go a long way to strengthening listener loyalty to the new station, in my opinion. Only, of course, to have our hearts broken, just like in a Shirelles song, when the station is sold and the format adjusted to be more like what's already on the Seattle dial.
Just sayin'. . . .
Goldilocks94941 said:
"Adjust the automation", no don't think so. I listened for a while yesterday and those songs are in desperate need of proper eom's. (cue'ing the song to fade into the next for all you non programming types) Done properly, it will begin to polish the sound of the station but that is just the tip of the iceberg where they are concerned.
Lack of processing is annoying, but understandable at this point. The music mix though is crazy-one minute I'm hearing Kenny Rogers and the First edition, next is Supertramp.
I know, I know..."it's for sale..."
Wasn't it just a couple years ago our resident experts suggested (after the death of KBSG and several other oldies stations around the country) that "boomer radio" was a lost cause, that radio's "future" (or whatever you want to call it) meant trying to get the kids all tuning in even if it meant putting a news/talk station on an FM station ("?"). Out with the old, in with the new, that sort of thing. As if radio with it's program/music directors can compete with anyone who can instantly make their own custom playlists from an infinite variety of sources and blast it anytime, anywhere. Regardless if it's popular or unknown. Or even listenable to others.
Kinda hard to satisfy today's generation in a world up to here in trendier, far more interactive gadgets than radio and the $$$ it will require to get a typical younger person of today's goldfish-like attention span with the dizzying variety of options out there to let somebody else pick their music. They don't even have to wait for their favorite song anymore when they can scroll and tap and BAM, it's on.....
And along comes this.
I think Mark & company have the right idea. That if you really want to get anywhere commercially these days on a gracelessly aging medium like terrestrial radio, it's better to go after the boomer people who still keep radio high amongst their entertainment options. And unlike today's generation, they still don't mind sitting through a half dozen other less-than-favorite songs to get to one that is. KJR-FM has proved that when this PPM thing came out.
Oldies and country fans seem to be the most dedicated radio listeners remaining today.
Although the new KMCQ is not much more than a glorified stunt (still waiting for a buyer....) At least they finally decided to do something with it instead of just sit by and wait for the phone to ring. And who knows? It might be just the thing it takes to generate some buyer interest. Good luck. Hope the new buyer knows which side the frosting is on.....
But my point is, this is where radio is now. It's not getting any cooler or fashionable with this generation and certainly not future generations to go back to a medium where they have little other interactive control beyond the tuning and volume controls. The "upper incomes" have long abandoned radio. But the boomers are still a reliable radio demographic....as long as you don't screw with them.
Like I said, radio is an aging medium - although in the sort of way Mae West was in her last film in the late '70s where she still tried to pass herself off as someone a third her age, but KMCQ's new direction - stunt or not, is the best way for the medium to go out with some kind of dignity.....
KMCQ......100,000 watts? Off a two foot tower maybe......certainly doesn't sound like 100,000 watts in Everett.....
Kinda hard to satisfy today's generation in a world up to here in trendier, far more interactive gadgets than radio and the $$$ it will require to get a typical younger person of today's goldfish-like attention span with the dizzying variety of options out there to let somebody else pick their music. They don't even have to wait for their favorite song anymore when they can scroll and tap and BAM, it's on.....
And along comes this.
I think Mark & company have the right idea. That if you really want to get anywhere commercially these days on a gracelessly aging medium like terrestrial radio, it's better to go after the boomer people who still keep radio high amongst their entertainment options. And unlike today's generation, they still don't mind sitting through a half dozen other less-than-favorite songs to get to one that is. KJR-FM has proved that when this PPM thing came out.
Oldies and country fans seem to be the most dedicated radio listeners remaining today.
Although the new KMCQ is not much more than a glorified stunt (still waiting for a buyer....) At least they finally decided to do something with it instead of just sit by and wait for the phone to ring. And who knows? It might be just the thing it takes to generate some buyer interest. Good luck. Hope the new buyer knows which side the frosting is on.....
But my point is, this is where radio is now. It's not getting any cooler or fashionable with this generation and certainly not future generations to go back to a medium where they have little other interactive control beyond the tuning and volume controls. The "upper incomes" have long abandoned radio. But the boomers are still a reliable radio demographic....as long as you don't screw with them.
Like I said, radio is an aging medium - although in the sort of way Mae West was in her last film in the late '70s where she still tried to pass herself off as someone a third her age, but KMCQ's new direction - stunt or not, is the best way for the medium to go out with some kind of dignity.....
KMCQ......100,000 watts? Off a two foot tower maybe......certainly doesn't sound like 100,000 watts in Everett.....
Robin & Maynard would have a perfect home, for a morning show there! Just an instnant thought I had...
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Guest
swhyde1980 said:
notalent said:
I think Robin is still in Montana and has taken root there. She was burned pretty badly by the radio biz out here and I don't see her breaking her ankles to rush back to Seattle and deal with the same crap all over again. She's got better things to do than that.
Maynard's still around though......
Another good personality for KMCQ could be Norm Gregory. Maybe not so much the weekdays these days, but maybe the weekends.
At this moment I'm thinking a local buyer like Fisher should purchase KMCQ, and keep it as an oldies station. Add a KOMO-AM or a KVI-AM simulcast to an HD channel, and in turn, put KMCQ on an HD channel on 97.7.
I think the calls should change though, and adjust the format as well. Format it after L.A.'s sucessful K-Earth 101 (K-Earth 104 anyone?). Maybe have it add the Art Laboe show to it's lineup as well. It's an oldies station with potential, but you got to add some unique things to it, for it to catch on.
At this moment I'm thinking a local buyer like Fisher should purchase KMCQ, and keep it as an oldies station. Add a KOMO-AM or a KVI-AM simulcast to an HD channel, and in turn, put KMCQ on an HD channel on 97.7.
I think the calls should change though, and adjust the format as well. Format it after L.A.'s sucessful K-Earth 101 (K-Earth 104 anyone?). Maybe have it add the Art Laboe show to it's lineup as well. It's an oldies station with potential, but you got to add some unique things to it, for it to catch on.
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Guest
swhyde1980 said:
Wow.
Where are all the people to pounce on this post? Funny how posters on this board will bash any thought or decision made by radio station management that isn't original or one of a kind.
But when it comes to programming ideas from this board, resurrecting the past is a stroke of genius. :
Oh boy. Let's resurrect Art Laboe! I think not. Norm Gregory? Not. Anyway Norm's brother Brian said a while back that Norm has hung it up. Maynard? West? Could happen, but bats are going to fly out my ears too. Big names may or may not be important but entertainment and uniqueness certainly are. I'd rather hear a 30 year old who could really entertain than a 50 year old with a big name who's way past their prime.
Sorry, gang .... but first I gotta see a FORMAT where a choice of personality matters. When it comes to almost everything out there (morning dayparts aside) -- it's LINER and PROMO radio all day long. I really don't give a rip if it's a big name or a no-name that is reading those liners. Getting the people who can make a radio station PERFORM based on their experience and talent is only relevant when the people who control the programming are willing to give enough latitude for it to matter. When a talent with a brilliant mind is constantly told to "shut up and play the hits and read what we tell you" there really are NO winners --- especially the audience.
LITTLEBOYBLUE said:
Blue is dead on. Unless you are currently doing a show you have no idea period. We are fortunate to have Carey Curelop who gives all of us at KZOK HUGE latitude and lots of it. Who else does that? Name a PD ANYWHERE. Perhaps one reason KZOK and KJAC (both of which he programs) consistantly win 25-54 and have for the last decade. I count my blessings when daily I can go in have fun with the best audience in my nearly 40 years on Seattle radio. It all starts with your PD, if they don't get personality radio then how can your audience. Pat O'Day said years back, hire great talent and turn 'em loose.
Be safe everyone.
It's nice to hear Mark Christopher on the radio again, but the playlist is too similar to KJR's. More 60's, less 70's, an occasional 50's hit, and I will stay tuned it. Just my opinion.
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