> > DRC-FM is playing Christmas music for 48 hours.
>
> Wow! How creative! How by-the-book! How typically
> Buckley!
>
> I took a little informal, unscientific survey with some
> friends (none of them radio people) and asked what they
> thought of Christmas music being forced down their throats
> by EVERY freakin' radio station on the dial.
>
> For the most part they all agreed that it would be nice to
> have an alternative. Maybe at least one station that was
> playing "normal" music.
>
> This would have been a chance for DRC-FM, which is not
> setting the world on fire in the ratings, to at least have
> some increased sampling of the format.
>
> Let every other station play the holiday stuff. They should
> have stayed with the regular format and gotten some
> listeners who are fed up with holiday music. Who
> knows...maybe some of those would have become permanent
> listeners.
>
Actually, DRC-FM's Christmas Eve programming is pretty creative, given the inherent limitations of the genre. Rob Ray always gives a spin to quite a few little-heard versions of standards, as well as the odd novelty number, on the 7-midnight shift. After midnight, though, it's an autopilot selection of tried-and-true Christmas/cold weather/frozen precipitation songs right through Christmas Day.