93.7 Mike-FM: Life is a rock, but the radio rolled me

[Garrett]

the rants are anti-illegal immigrant. Ask Bob Clark, director of "A Christmas Story", how he feels--no wait,
you can't because he and his son were killed by an illegal alien driving drunk...Classic country is great.
Porter Wagoner!

? Huh ?

 

[radiorama1]

>>I remember WMWM was all over that first Dexy's album in the summer of '80.

I remember "Burn it down". Also the 12 inch single version of Come On Eileen which featured a brief
fiddle bit at the start (otherwise identical to the single)

Bob, I'll just bet that those records are still sitting in the dusty WMWM record library to this day!

 

[Keith321]

D.R. is not the only one who likes MIKE...#7 in A25-54 in the last rating book, as high as #5 in the last year.

And as low as #13th & 14th!

I know the PD and the effort that he puts into the station (3x the playlist of any of its competitors, very specific scheduling rules) is paying off with a radio station that seems to be striking a chord in the market.

Hardly striking a chord in the market.

Having 3x the playlist and specific scheduling rules hardly seems like a lot of "effort".

In any event...While the PD is well respected, they are not out of the woods yet.

 

[Retro]

Mike-FM is programmed extremely well! Good placing of music, not too much this or that. It fills the void that the other stations have left!

 

[mcamp]

I hear Mike played at work by some people....the music is all over the place, and few of the songs I like...lets say, less than few....Rhinestone Cowboy today...yahooo...not!

 

[Retro]

I hear Mike played at work by some people....the music is all over the place, and few of the songs I like...lets say, less than few....Rhinestone Cowboy today...yahooo...not!

Lets just say that it is not for you then.

 

[mcamp]

I hear Mike played at work by some people....the music is all over the place, and few of the songs I like...lets say, less than few....Rhinestone Cowboy today...yahooo...not!

Lets just say that it is not for you then.

Lets just say, that's an understatement!

 

[scooty430]

I loved WCGY's midnight album plays. They spun some really obscure stuff, and it was on vinyl too, even in the CD age.

Loved the retro sound of the Eagle too.

Mike, Jack, etc, etc are fine for variety, but the novelty wears off. What's missing are the personalities presenting the music. And yes, the 00s are bad for music, but the problem for Jack and Jill and Jim is that the 80s and 90s aren't great either. They don't have the staying power of the 60s and 70s. Come On Eileen and Safety Dance, for example, are great as novelty songs, but they ain't the Beatles or Supremes.

I think what happens next is anyone's guess, but one thing for sure: people under 25 hardly listen to any radio at all.

 

[chitchatjf]

AAF did midnight album plays as well.

 

[argytunes]

Here's a question for anybody reading this thread:

Do listeners stay with a particular radio station out of loyalty? Or because it's the only source available for the music that they seem to enjoy? ???

argytunes

 

[Neanderpaul]

Variety stations are great for the cume. But they're not really P1 machines. The masses are not interested in hearing deep cuts. We can never hear radio the way the listener does. They want the hits. And if variety stations play more of the hits, it stands to reason they'd appeal to a wider audience. It's why Budweiser is the best-selling beer. Because they're everyone's 2nd choice. If the bar doesn't have what you want, you take Bud. Same can be said of variety hits stations like MIKE. The concept is sound. It's not for people who love music. It's for people who love lots of hit music.

People have 40Gig Ipods with 10,000 songs on shuffle. Those people are into deep cuts and obscurity. But, MIKE/JACK/BOB stations aren't for those people. They are for those who work at Stop & Shop and "at work" listening.

Radio's long since been out of the music education business. People targeted by variety stations expect familiarity. And lots of it. So, we get 600 familiar hits of various genres.

If you're looking for those deep cuts from Dexy's and MWH and the such...chances are you're not who they're targeting.

 

[mcamp]

Here's a question for anybody reading this thread:

Do listeners stay with a particular radio station out of loyalty? Or because it's the only source available for the music that they seem to enjoy? ???

argytunes

Myself...I gave up being loyal to a radio station.
I stayed on a bit too long with BCN, and ZLX was good at first, but I gave up a long time ago.
I think for the masses, it is a major source of music, and many don't really car one way or another;
then it just comes down to ...I like country muzak, or pop musak, etc...

 

[Retro]

I guess that I am not very loyal when it comes to radio stations. I am loyal as long as a station plays my favorite music. Of course good air-talent goes a long way also. Kinda ironic that Mike-FM is my favorite station.

I do have an affinity to WBZ however.

 

[newhampshiredude]

With southern NH radio so bad, no wonder my #1 preset is MIKE! I like their playlist because I am a fan of just about every type of music, and MIKE does the best of it all.

Entercom most olikely profits highly from MIKE because it is jockless. I personally don't mind this; at least when I tune in I know there aren't any live and local jocks (unlike the co0mpanies that voicetrack significant dayparts and try to make them sound live when they most often sound terrible).

Being somewhat of a "radio insider" I also know that the people bhind the scenes at 93.7 put a lot of effort into the station.

There HD-2 channel, Funkytown, is also good sometimes when I need a break from the norm.

 

[scooty430]

Here's a question for anybody reading this thread:

Do listeners stay with a particular radio station out of loyalty? Or because it's the only source available for the music that they seem to enjoy? ???

argytunes

A little of both. People like a familiar place that feels like home. Just look at WCBS in New York - two mayors even welcomed the oldies format back. Yet in reality the doo-wop and 60s nuggets everyone liked were long gone, and it's mostly a late 60s to mid 80s outlet now. People are pretty forgiving - the callers are STILL calling up overjoyed that their "old friend" is back, 6 months in.

But if they go too far, such as WBCN with its 90s switch to Limp Bizkit, and later to aggro-talk, people leave in droves.

 

[scooty430]

AAF did midnight album plays as well.

And of course WCOZ used to do it at 9pm!

 

[Eli Polonsky]

AAF did midnight album plays as well.

And of course WCOZ used to do it at 9pm!

Due to the Digital Millennium Copyright Act, full album plays would now be illegal for stations that also stream on the web, unless the stations shut off their streams during the album play and broadcast it over the air only.

The DMCA regulations allow only three songs from any given album may be played during any three-hour period on broadcast stations that are also streaming on the web (and the third song must be separated from the first two). There are some stations, such as WFUV in NYC, that shut off their streams when they do their album play features nowadays.