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According to BRW, new WZLX morning show starts soon

J

Joe_NE

Guest
According to Boston Radio Watch http://www.bostonradiowatch.com/
We'll be hearing the warm up to the new WZLX morning show as early as next month (for those not watching the date, that makes it this coming Monday, August 1st).

I can't wait for the new morning show to get up to speed with all the players in place. It should be one heck of a new morning choice in Boston. Just looking at the new morning guys' web site is a hoot (linked from BRW).

Sweeney is a great comedian but these guys are radio talent.

Joe
 
> K&M start Monday morning.
>
With Howard going away and Loren and Wally getting old and tired these guys should make some noise in this market!!
 
> > K&M start Monday morning.
> >
> With Howard going away and Loren and Wally getting old and
> tired these guys should make some noise in this market!!
>

If you recall, during the ARS/Infinity merger, Infinity pretty much tried to kill Eagle 93.7 in order to get more listeners for WZLX, the station that Infinity planned to keep, seeing that they were both direct competitors. Sure, K&M were good in the mornings, but everything else on that station wasn't all that great. Once Entercom took control of the station, it was such a disaster that they owned the station for less than two months before April 1, 1999 at 3:00PM when the stunting Eagle became Star 93.7.

So it's kind of ironic that K&M are working for Infinity, on the station that killed their earlier show in Boston.
 
> > > K&M start Monday morning.
> > >
> > With Howard going away and Loren and Wally getting old and
>
> > tired these guys should make some noise in this market!!
> >
>
> If you recall, during the ARS/Infinity merger, Infinity
> pretty much tried to kill Eagle 93.7 in order to get more
> listeners for WZLX, the station that Infinity planned to
> keep, seeing that they were both direct competitors. Sure,
> K&M were good in the mornings, but everything else on that
> station wasn't all that great. Once Entercom took control of
> the station, it was such a disaster that they owned the
> station for less than two months before April 1, 1999 at
> 3:00PM when the stunting Eagle became Star 93.7.
>
> So it's kind of ironic that K&M are working for Infinity, on
> the station that killed their earlier show in Boston.
>
Entercom actually owned the station for 6 months before they changed the format. The Eagle had too many male numbers to be combined with EEI, RKO and AAF. They needed a station that brought more females numbers into the cluster, so research told them to go the rythmic way. I was with the company after the flip.
 
That's what I said, I thought.... Now with link to official PROOF

> K&M start Monday morning.
>

As posted on BRW and as I posted in my initial thread starter,

> "(for those not watching the date, that makes it this coming Monday, August 1st)".

Since not all the players are in place yet I'll with hold my judgment until they have been on the air a few months. But I expect some good things.

Their web site was great but has since been cleared of most content. If there was any doubt about them coming to Boston, as of today (Friday) their web site sports the WZLX logo and pictures of K&M in front of the WZLX logos. The following proclamation:
TUNE-IN FOR THE DEBUT OF THE KARLSON & McKENZIE SHOW IN BOSTON!
MONDAY MORNING 5:30 TO 10:00AM


See K&M site at http://www.karlsonandmckenzie.com/

Good luck to them.
 
> > K&M start Monday morning.
> >
> With Howard going away and Loren and Wally getting old and
> tired these guys should make some noise in this market!!

It's hard to argue with success but how long can Loren and Wally be worth it to keep? Now I think it's a matter of them holding on to their present audience because nobody's about to discover them. Between the bad jokes,the forced laughter,the bad song parodies,and everything else ROR does to turn them into a marketing tool from bobbleheads to that Men From Maine CD they're an example of everything radio people laugh at in other media. I know some of the money goes to charity but I see ROR eventually going with a younger staff. Their audience is a middle-age working stiff one that used to like rock and thinks they still do but I think ZLX's audience is still more of a rock and roll one.
 
> > With Howard going away and Loren and Wally getting old and
> > tired these guys should make some noise in this market!!
>
> It's hard to argue with success but how long can Loren and
> Wally be worth it to keep?

I hear that L&W still get the best ratings of any daypart on WROR by far. That's why they rerun portions of their morning show in the evenings, and voicetrack them on Saturday mornings as well. Nothing else that WROR has done has come even close.

It's unfortunate, because there's other good talent on the station, but WROR has never seemed to realize from the success of L&W that there's an audience for personality radio among Classic Hits listeners outside of morning drive. The rest of the station sounds like it's mainly formatted with little more than liner card breaks.

> Their audience is a middle-age working stiff
> one that used to like rock and thinks they still do but I
> think ZLX's audience is still more of a rock and roll one.

WROR is not a Classic Rock station though, it's Classic Hits. The format includes more pop oldies than WZLX, so it may have a somewhat older audience. "Middle aged working stiffs" are a huge part of the greater Boston listening audience, and they still do patronize sponsors!
 
Loren & Wally must have had a lifetime employment contract ( and some naked pictures of Virginia B Fairbanks) that got passed on to the current owners from Fairbanks in the sale.

No matter what the format that frequency runs they are there.

Now I happen to like Julie Deveraux... class act, laid back, paid her dues (hell anyone that worked at CGY should be nominated for sainthood) and thinks she is the only reason to listen to 105.7.

Loren & Wally and thier forced fake laughter, Tom Doyle no talent sidekick who if you ever saw him in person you'd lock up the women, children and farm animals, the only person there that has a shred of talent is the producer "lung boy" who had the proudest mom at 105.7's Holiday party last year.

Maybe it's just me, but why would or how could anyone listen to that AM drive show for anymore than one song, because as soon as that mikes opens and I hear one of those voices it's a push of the button and I'm gone.

Personally I like the 60's on 6 morning program on XM

Does anyone remember when Bill Smith was leaving 93.7 and the search for the new AM drive person... the listeners who got to try out and the 2 guys they found in a muffler shop on the south shore...AKA Carlson & McKenzie?
 
> Does anyone remember when Bill Smith was leaving 93.7 and
> the search for the new AM drive person... the listeners who
> got to try out and the 2 guys they found in a muffler shop
> on the south shore...AKA Carlson & McKenzie?
>
didn't click and clack get their break in radio the same way? almost by luck, and they just sounded very good together? but i've never heard k&m, but i'll make sure to tune in on monday to give it a try.

-Travis-
 
> Now I happen to like Julie Deveraux... class act, laid back,
> paid her dues (hell anyone that worked at CGY should be
> nominated for sainthood) and thinks she is the only reason
> to listen to 105.7.

I think she's the best on there.

> Loren & Wally and thier forced fake laughter, Tom Doyle no
> talent sidekick who if you ever saw him in person you'd lock
> up the women, children and farm animals, the only person
> there that has a shred of talent is the producer "lung boy"
> who had the proudest mom at 105.7's Holiday party last year.
>
> Maybe it's just me, but why would or how could anyone listen
> to that AM drive show for anymore than one song, because as
> soon as that mikes opens and I hear one of those voices it's
> a push of the button and I'm gone.

I'd rather listen to Uncle Dale Dorman on 103.3. He's a real veteran class act, and the "fun" sounds a lot more genuine and spontaneous. Some of the pre-produced bits fall flat (like L&W's), but Dale really knows how to ad-lib at the spur of the moment with his co-hosts, and isn't afraid to do it. He still has some of that creative element that some jocks expressed in the mid-60's Top 40 radio heyday, from back when he started.
 
> > It's hard to argue with success but how long can Loren and
>
> > Wally be worth it to keep?
>
> I hear that L&W still get the best ratings of any daypart on
> WROR by far. That's why they rerun portions of their morning
> show in the evenings, and voicetrack them on Saturday
> mornings as well. Nothing else that WROR has done has come
> even close.
>
> It's unfortunate, because there's other good talent on the
> station, but WROR has never seemed to realize from the
> success of L&W that there's an audience for personality
> radio among Classic Hits listeners outside of morning drive.
> The rest of the station sounds like it's mainly formatted
> with little more than liner card breaks.

back when WROR first switched to the "songs you remember...," Joe Martelle was doing PM drive. all that was asked of Joe was to play the hits and sound like he was having fun. for the coin they were paying him, that should not have seemed like a horribly tough thing to accomplish. but Joe wanted to do a morning show in PM drive, which has proven, time & again, to simply not work in Boston. (some markets get away with it - Don & Mike, are they PM drive in DC?)
for the most part, Boston PM Drive listeners seem to enjoy the "more platter, less chatter" aspect. (O&A being an obvious recent exception)


> > Their audience is a middle-age working stiff
> > one that used to like rock and thinks they still do but I
> > think ZLX's audience is still more of a rock and roll one.
WROR is not a Classic Rock station though, it's Classic
> Hits. The format includes more pop oldies than WZLX, so it
> may have a somewhat older audience. "Middle aged working
> stiffs" are a huge part of the greater Boston listening
> audience, and they still do patronize sponsors!
>

The Loren & Wally show draws a very broad age group of listeners. instead of judging them from ratings success, why not go to one of their now infamous morning road shows. you'll find a line of people, 16 to 60, waiting to get in at 0500 before the doors open.

fwiw: loren & wally, along with Matty, are the only shows that are really "entertaining" in Boston morning radio.
not to besmirch "Exciting" Mike or JW, both of whom are now into "decades" of morning show consistency, but L&W and Matty offer a bit more.
 
Re: That's what I said, I thought.... Now with link to official PROOF

That is an awful picture of them
 
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