I found out recently that American Family Radio was starting a new talk network. I had found out that WAMP 88.1 in Jackson, TN was going to be a part of that, but since then I've found out that the talk network will be made up of all of AFR's former CCM and Classic Gospel networks. The network started on Monday. Some music is still being used as filler, but this is leaning toward softer CCM like is being done on their regular network, and more of this will gradually be filled with more talk and teaching programs. The CCM and Classic Gospel networks are still available online.
Here is a link to AFR's announcement: http://afr.net/index.php?option=com_content&view=category&layout=blog&id=66&Itemid=28
I have mixed feelings about this. While I'm not totally opposed to AFR doing a talk network, and they seem to have a decent lineup of programs for the most part, I'm concerned with the total dropping of their CCM network. In Jackson we have K-LOVE and WTKB, a local CCM station, but both are AC, so the loss of AFR's CCM network is no problem except for the local programming. WAMP had local Christian rock and rap shows at night and on weekends that is being dropped. It looks like AFR could allow at least the weekend show to be moved to WIGH 88.7, their main station in the Jackson, but at present it doesn't look like that is going to happen.
Another concern I have is in areas where AFR's CCM network is the only option for CCM. I know that this is the case in Paducah KY, where I go occasionally. They may be on the outer fringes of other stations, but WGCF 89.3 there was switched to the talk network. Also, Tupelo, MS, where AFR is headquartered, will be left without a CCM station because of this change. Although AFR's CCM network wasn't the greatest, is was better than nothing in areas where it was the only alternative.
With the dropping of the CCM network I personally would like to see the music on AFR's regular network go more contemporary. They have gradually improved over the years, but they still lean more inspo than AC. The least they could do is to go back to having more CCM programming on weekends like they used to in their early years when they only had one network. This was dropped when they started their CCM network. I'm not holding my breath though.
To me AFR's CCM network had good music, but it was mostly AC, although Christian rock and rap was available locally nights and weekends on WAMP in Jackson. I don't know if that happened anywhere else or not. Their biggest shortcoming was that they didn't do anything to differentiate themselves from the regular network in their bumpers or filler between the music. It had too much of an "older" sound for a network that was supposed to be trying to reach younger listeners. It just seemed like it was an afterthought on how to fill time in areas where they had a second station. I won't really miss the AC network much myself, but I know there will be people who will miss it where it was the only alternative for CCM, and I will miss the local programming in Jackson.
Here is a link to AFR's announcement: http://afr.net/index.php?option=com_content&view=category&layout=blog&id=66&Itemid=28
I have mixed feelings about this. While I'm not totally opposed to AFR doing a talk network, and they seem to have a decent lineup of programs for the most part, I'm concerned with the total dropping of their CCM network. In Jackson we have K-LOVE and WTKB, a local CCM station, but both are AC, so the loss of AFR's CCM network is no problem except for the local programming. WAMP had local Christian rock and rap shows at night and on weekends that is being dropped. It looks like AFR could allow at least the weekend show to be moved to WIGH 88.7, their main station in the Jackson, but at present it doesn't look like that is going to happen.
Another concern I have is in areas where AFR's CCM network is the only option for CCM. I know that this is the case in Paducah KY, where I go occasionally. They may be on the outer fringes of other stations, but WGCF 89.3 there was switched to the talk network. Also, Tupelo, MS, where AFR is headquartered, will be left without a CCM station because of this change. Although AFR's CCM network wasn't the greatest, is was better than nothing in areas where it was the only alternative.
With the dropping of the CCM network I personally would like to see the music on AFR's regular network go more contemporary. They have gradually improved over the years, but they still lean more inspo than AC. The least they could do is to go back to having more CCM programming on weekends like they used to in their early years when they only had one network. This was dropped when they started their CCM network. I'm not holding my breath though.
To me AFR's CCM network had good music, but it was mostly AC, although Christian rock and rap was available locally nights and weekends on WAMP in Jackson. I don't know if that happened anywhere else or not. Their biggest shortcoming was that they didn't do anything to differentiate themselves from the regular network in their bumpers or filler between the music. It had too much of an "older" sound for a network that was supposed to be trying to reach younger listeners. It just seemed like it was an afterthought on how to fill time in areas where they had a second station. I won't really miss the AC network much myself, but I know there will be people who will miss it where it was the only alternative for CCM, and I will miss the local programming in Jackson.