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Best radio station names

The "K-Love" name and KLVE calls were inherited by the Liberman brothers when they bought the station in the late 70's from a failing airline. The Libermans were way, way too cheap to pay their lawyers their fees for a call letter change
How much do lawyers generally charge for a change in call letters? I assume the lawyers are necessary to make sure the three or four letters can only be used for marketing, advertising, etc. by the radio station that's registered them. If not, what's to prevent a station from doing the research on the availability of the call itself, then applying to the FCC by itself and pocketing the money that would have gone to the legal eagles?
 
Phoenix had KOOL, and Tucson had KOLD. I think at one time the 2 TV stations were co-owned.
I'm willing to bet that branding had a different connotation in Phoenix ;) Are you tired of 120 degree summers and need to cool down? Tune into the very KOOL 960 (and eventually 94.5).
 
How much do lawyers generally charge for a change in call letters? I assume the lawyers are necessary to make sure the three or four letters can only be used for marketing, advertising, etc. by the radio station that's registered them. If not, what's to prevent a station from doing the research on the availability of the call itself, then applying to the FCC by itself and pocketing the money that would have gone to the legal eagles?
That's not the way major market operators work... they want to be sure there are no issues not revealed in doing a simple filing... such as checking state and local copyrights and brand registrations and the like.

Back in the 70's, a full review might have generated a bill for around $1,000. To the Libermans, that was too much to "waste".

I saw one of the three brothers call an employee to move the heavy soft drink machine away from the wall because he had dropped a quarter which fell under it.
 
How much do lawyers generally charge for a change in call letters? I assume the lawyers are necessary to make sure the three or four letters can only be used for marketing, advertising, etc. by the radio station that's registered them. If not, what's to prevent a station from doing the research on the availability of the call itself, then applying to the FCC by itself and pocketing the money that would have gone to the legal eagles?
I don't know, but I filled out the ownership report one year at a particularly broke radio station.
 
This goes back at least 40 years ago, a station, I believe it was in Illinois, had the call letters WSEX. As a Top 40, the innuendos ran rampant, with some very risque liners.
 
This goes back at least 40 years ago, a station, I believe it was in Illinois, had the call letters WSEX. As a Top 40, the innuendos ran rampant, with some very risque liners.
I think that was Darrell Peter's suburban Milwaukee station...

Darrell managed WLOO in Chicago and did the FM100 Plan syndication.
 
Phoenix had KOOL, and Tucson had KOLD. I think at one time the 2 TV stations were co-owned.
...as I mentioned back in November:

In fact, the Tucson call letters were changed from the original KOPO-TV to KOLD in 1957 when Gene Autry and his partners (who put KOPO on the air in ‘52) bought KOOL.
 
102.7 WMOM (the MOM also stands for three of the four counties in their primary coverage area [Mason, Oceana, Manistee; the fourth county is Lake])
 
KilowattKat: An inside industry joke that is now shared with the world via YouTube:

Yes! I've heard references to it over the years, the last one was when I overheard someone comparing the "old man" station owner to Saul Levine. And K-9 kid power radio is ALWAYS referenced somewhere on this board. Thanks for sharing that, first time actually listening to it.
 
Some interesting radio brandings:

Rock FM in Lancashire, England - Initially named since then-new 97.4 was targeting Blackpool primarily (Blackpool is famous for the Coronation Rock candy, etc.), though the studios ultimately remained in Preston from 1990 to 2020. And yes, it is a pop station, not a rock station of any kind.

SLAM! in the Netherlands - Formerly named SLAM! FM, this station carries a Dance-leaning Rhythmic Top 40 format. The name was conceived from a local "dance & lifestyle magazine, aptly named Slam.
 
Phoenix had KOOL, and Tucson had KOLD. I think at one time the 2 TV stations were co-owned.
If you phoned either station back in the day they'd answer: "It's KOOL in Phoenix and KOLD in Tucson".

The obvious reason, to us AZ natives, was a reference to the relative temperatures in both cities (Tucson, at a higher altitude is generally a few degrees cooler than Phoenix). However:

The 'OLD' in KOLD also stands for the "Old Pueblo" - Tucson's nickname.
 
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