Back in the late 80s I believe WIZE would actually replay Reds games on tape delay. Not sure why they did this. This was back when they were a stand-alone operation.TANKSBACK said:Okay, so they swapped the Dragons for the Reds. In the past the theory has been that if you lived in Dayton and wanted to just listen to the game you'd listen on the Dayton outlet. If you were a serious fan, you'd listen to WLW because you'd get more extensive pre and post game coverage plus the talk shows that cater to the Reds audience. I doubt that WING will do a lot with a Reds call in show on a regular basis. Bottom line is, if they can sell it right and make money off of the Reds it's a good thing. Signal wise, on night pattern WING has a cloverleaf shaped pattern with good lobes to the north, west and south, but a serious pullback on the east side, so they don't cover the Springfield/Clark County area well at night. That's where WONE had the advantage with their WIZE signal. Obviously that didn't boost their ratings a lot.
pioneer71 said:WING is trying to be "The" sports station in the market. The probem they have is no one on East David Road who knows how to program and sell local sports. The sales staff sells the FM'S because they feel they serve their time and return on income better selling the FM's and not WING. Main Line only has WING becasue it was part of the cluster buy. Main Line has been offered expert help on how to make money on the station before and have showed no interest because it was not part of their focs in the market.
They can benefit from the Reds hook up if they do more on the programming side then put on the games. They can position programming outside of the games that will generate interest, build cume and bring in additional revenue.
If they plan on moving WKSW to East David Road soon and have it air the Reds and WING'S ESPN programming, they will need a stronger afternoon show then what they have now kick up their overall presentation iincluding liners, bumpers and local talent. Sports fans want a local outet other than just one choice of WONE's to talk sports.
WING can make some real noise with the Reds and airing H.S. sports only if they go outside the company and hire someone who really knows how to program and sell the station. Their program peope don't have the experience to do the right thing for the station.
Cincinnati Kid said:What exactly has WING been offering in local (Dayton & Southwestern Ohio) sports coverage? Maybe someone could advise. You wonder if they would go with high school sports if they are going to be a Reds' affiliate since the prep sports usually take place on Friday & Saturday evenings and the Reds play many games at those times. I think streaming audio is quite helpful especially for those who might not to be able to to receive the station well over the air, but some things - like major league baseball - could not be provided via that service.