Brokaw got his start in his home state of South Dakota. But he didn't stay there long. What drove him to leave? The money and the visibility of the big city. If you think you're good at what you do, regardless of the field, you want to be seen and make money. Hard to do in South Dakota. But the great thing about the internet is that it's not completely impossible. Everyone has access to the same platform, regardless of where you are. That puts all the pressure on the idea. If you can come up with something that can attract a lot of eyes, YouTube can pay pretty well.
But sometimes if you happen to be at a network affiliate in Louisville or some smaller town and a big news story happens, it's very likely that you can pitch your story to the network. I saw several local reporters on NBC this summer during the coverage of the various protests across the country. So it's possible.
The idea Ted Turner had 40 years ago was to create a news network that wasn't based in NY DC or LA. He built CNN in Atlanta. That was 40 years ago! Could someone do the same thing in Omaha? Sure.