• Get involved.
    We want your input!
    Apply for Membership and join the conversations about everything related to broadcasting.

    After we receive your registration, a moderator will review it. After your registration is approved, you will be permitted to post.
    If you use a disposable or false email address, your registration will be rejected.

    After your membership is approved, please take a minute to tell us a little bit about yourself.
    https://www.radiodiscussions.com/forums/introduce-yourself.1088/

    Thanks in advance and have fun!
    RadioDiscussions Administrators

CANT-MISS RADIO SALES OPPORTUNITY-WRZN IS HIRING

WRZN-AM, which covers half the land area of Florida from the Greater Ocala-Gainesville area, including solid coverage at The Villages, is hiring a local direct sales staff, to represent this well-intrenched 10,000 watt low-end-of-the-dial Standards radio station. Skilled salespeople can get rich. Contact WRZN by email, by writing to [email protected]. C'mon say it with me.. WRZN, a division of Sunshine Broadcasting, is an equal opportunity employer.
 
FYI, to anyone reading that ad. That radio station...and it's company Sunshine (Pamal) have been running ads for that position for a long time...months between FAB and their own sites. Either they have high turn-around or something else is at play. Below is the ratings for Gainesville/Ocala.

http://ratings.****************/cgi-bin/$rol.exe/arb550
 
Patrick, it's definitely something else. The ad has only been out there for three weeks, because that's when I arrived from NYC. It's a can't miss opportunity because there have been no salespeople leaving or arriving at WRZN in a least three years. If you're a skilled and seasoned sales professional, you know what that means: it's wide open.

We had three positions open, there's one remaining.
 
In much of its coverage area, WRZN competes for the 50-plus audience with WVLG, 640, a station based out of the Villages, owned by its development company.

Comparing the two, WVLG seems to have local personalities and is always talking about local events. The station had insurance adjusters and similar folks on in the days after the 2007 tornadoes (although saying "It's a Great Day in the Villages" after a tornado had torn through the area and killed several people was a bit much). Its music mix seems better targeted at the leading-edge of the current generation of seniors than WRZN's satellite feed, which seems to be stuck in a 1990 vision of what the format should be.

I don't know whether WVLG accepts advertising outside the developer's facilities, but if it did, it would seem to me the stronger choice of the two for the target demo. I'm sure WRZN gets higher numbers most of the time since the Villages is technically outside the Ocala-Gainesville market.
 
WVLG had some affiliation with an LPFM called WVLG-LP on 103.3 in the Villages. They were a LPFM news station. Now they are dark, perhaps from interference complaints stemming from the upgrade to WLOQ in Orlando 103.1.

JT
 
Anybody living in the Hernando/Ocala/Gainesville area that even has an idea about sales can definitely learn a lot from this man Kevin Fennessey.

I know, I worked for him on two occasions. He is one of the most knowledgeable sales and especially programming people in the country!!!

If a station is going to be successful, having Kevin running the programming & sales side of things is definitely a plus.

Kevin, tell Joanne that I said hello.

SJ
 
Status
This thread has been closed due to inactivity. You can create a new thread to discuss this topic.


Back
Top Bottom