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CBS To Simulcast AM News On FM in S.F. - Is This The Fate Of 97.1 in L.A.?

DToTheJ

DToTheJ

The move for CBS to simulcast its all-news station on an FM station that just happened to come in 33rd place surely isn't unprecedented in today's business. As time prevails, AM will be less relevant, and so the more important AM stations will migrate over to the FM band in due time. In retrospect, it's always cheaper to simulcast.

So which will it be for 97.1 - KNX or KFWB?
 
DToTheJ said:
The move for CBS to simulcast its all-news station on an FM station that just happened to come in 33rd place surely isn't unprecedented in today's business. As time prevails, AM will be less relevant, and so the more important AM stations will migrate over to the FM band in due time. In retrospect, it's always cheaper to simulcast.

So which will it be for 97.1 - KNX or KFWB?
Click to expand...

I like the idea of simulcasting KNX on 97.1. "KNX AM & FM" has a nice ring to it. I don't know what that does for KFWB though; maybe just leave it as is for now?

BTW, will CBS in SF want LA to hand over the KCBS-FM calls so they can call themselves KCBS AM & FM up there? Jack doesn't really rely on those calls anyway; maybe they will take over KFRC-FM calls?
 
I think the call letter KCBS should go to San Francisco and change JACK FM calls to reflect the name,much like JACK-FM in Fresno is KFJK.
 
well...it would make sense wouldn't it. CBS has always stood for high quality news reporting (or at least in the past). Perhaps they want to strengthen the brand.
 
Strengthening the brand should be easy. Nowhere to go but up.

Haven't listened to that frequency since it was KLSX - Classic Rock. Pretty good when it started, with all the ex-KMET-ers.
 
djmimi said:
well...it would make sense wouldn't it. CBS has always stood for high quality news reporting (or at least in the past). Perhaps they want to strengthen the brand.
Click to expand...

I don't think we should forget that KLSX has considerable billing on it, and flipping to a news simulcast would erase around $30 million in revenue. In these times, I find that unlikely.

KFRC in San Francisco had nearly no revenue, so there is no loss and it protects the huge KCBS AM billing.
 
Sumner Redstone is in dire need of cash so he is likely to sell either the CBS Radio Division or maybe Viacom to please the bankers he deals with! The radio industry is in serious trouble and something is going to give and it might not be long before that happens. The storm is coming in radio station ownership and the changes are going to be massive.
 
RadioStarOne said:
Sumner Redstone is in dire need of cash so he is likely to sell either the CBS Radio Division or maybe Viacom to please the bankers he deals with! The radio industry is in serious trouble and something is going to give and it might not be long before that happens. The storm is coming in radio station ownership and the changes are going to be massive.
Click to expand...

If Redstone needs cash, he can sell shares of CBS or Viacom; he fully owns neither... he is a shareholder. If a company sells assets, generally they do not distribute the proceeds to shareholders.
 
DavidEduardo said:
RadioStarOne said:
Sumner Redstone is in dire need of cash so he is likely to sell either the CBS Radio Division or maybe Viacom to please the bankers he deals with! The radio industry is in serious trouble and something is going to give and it might not be long before that happens. The storm is coming in radio station ownership and the changes are going to be massive.
Click to expand...

If Redstone needs cash, he can sell shares of CBS or Viacom; he fully owns neither... he is a shareholder. If a company sells assets, generally they do not distribute the proceeds to shareholders.
Click to expand...

See L.A. Times article link on Redstone & CBS/Viacom below:

http://www.latimes.com/business/la-fi-redstone18-2008oct18,0,4193139.story

And N.Y. Times link below:

http://www.nytimes.com/2008/10/18/business/media/18viacom.html?ref=media
 
CBS has already made it's decision......KNX on 94.7 HD2. If The Wave, or 97.1 for that matter wasn't doing that well, KNX would have most likely put the KNX Simulcast on 94.7 HD1, and The Wave's playlist moved to HD2.
 
RadioFanBoy said:
CBS has already made it's decision......KNX on 94.7 HD2. If The Wave, or 97.1 for that matter wasn't doing that well, KNX would have most likely put the KNX Simulcast on 94.7 HD1, and The Wave's playlist moved to HD2.
Click to expand...

KCBS was simulcast on KFRC HD2 first.

There are obvious differences in the situations, though. KCBS-AM always rates in the Top 5 in the SF Bay Area. The latest version of KFRC-FM (Classic Hits) has been a ratings flop. The simulcast will strengthen KCBS's ratings even more, give them a competitive edge over NewsTalk KGO (Citadel) which has no FM to simulcast on, and save CBS a lot of money because they won't have to pay KFRC staff and jocks.

KNX and KFWB rank much lower in the LA ratings. And I'm pretty sure The Wave and 97.1 both rank considerably higher in the ratings than KFRC.
 
KNX has dropped the AM band HDRadio on 1070.
 
Media Hack Chris | SDR said:
KNX has dropped the AM band HDRadio on 1070.
Click to expand...

The technical issues go beyond that... the signal in the IE is almost unlistenable, so they may be on an auxiliary or doing tower work like painting. The HD ID continues to be broadcast.
 
pjc1961 said:
If Redstone needs cash, he can sell shares of CBS or Viacom; he fully owns neither... he is a shareholder. If a company sells assets, generally they do not distribute the proceeds to shareholders.


See L.A. Times article link on Redstone & CBS/Viacom below:

http://www.latimes.com/business/la-fi-redstone18-2008oct18,0,4193139.story

And N.Y. Times link below:

http://www.nytimes.com/2008/10/18/business/media/18viacom.html?ref=media
Click to expand...

Here is what All Access says (in a fair usage extract) at www.allaccess.com

"SUMNER needs more money," said one source with knowledge of the situation. A second source described the situation as grim enough that the sale of pieces of CBS -- like some radio stations, or the publisher SIMON & SCHUSTER -- or some of the VIACOM properties would not be enough to cure the cash shortfall.

That's because if CBS sells a unit the proceeds from the sale would stay with CBS and not flow up to REDSTONE's NAI.

However, proceeds from the sale of all of CBS would flow to NAI.

Redstone needs money to meet the loan conditions for his theatre company, NAI. If parts of CBS or Viacom are sold, he gets nothing. If all of CBS (meaning TV, DVDs, etc., as well as radio) is sold, he gets his share of the proceeds. His NAI financing was guaranteed with his shares in CBS and viacom, which have declined in value and no longer meet the loan covenants.

Redstone does not own Viacom or CBS. He is a sharehoder... a very large one, but just a shareholder.
 
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