Casablance said:
Sticking to FACTS (even when they interfere with your obvious agenda), 12th out of 34 rated stations is not "near the bottom."
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DePetro All But Confirms He Was Giving Entercon What They Wanted
Sticking to FACTS (even when they interfere with your obvious agenda), 12th out of 34 rated stations is not "near the bottom."
N
Nik2.0
Guest
You will find that people who post most often about the ratings are never the ones who see them. What they see are the 12+ posted in the Hrrald or online and that is it. You are right though the facts always take a back seat to the agenda in that if one does not like the program then that somehow translates ino "I dont like him, that means nobody likes him, that means his ratings are tanking". Ive had it said about me by the same party when nothing could be further from the truth. Reality is that in the key demo of men and persons 25-54 he went up BEFORE this controvversy, no doubt he will get a broadened cume as a result if only temporary.
Dumber Than A Box of Hair - [EDIT]:
Casablance quotes:
"he said he was 12thin his time slot across the dial which means he is near the bottom of the rating pool...and drowning."
GOV. DUMMMER RESPONDS:
Sticking to FACTS (even when they interfere with your obvious agenda), 12th out of 34 rated stations is not "near the bottom."
REALITY:
12th place on WRKO, a powerhouse AM station, is awful. "34 rated stations", Worcester's WXLO, Worcester's WAAF, Lawrence/Boston's MIKE FM, Framingham's WROR. Fact is DePetro is in a major market with a signal that has the potential to be #1. The Herald said he was in 18th place - maybe that was the winter book and - golly gee - he's gone up to #12 in the Spring book.
Bottom line is mid-day IS an important revenue generating component of any major station and jocks that attempt to skew it in their favor by saying Afternoon Drive and Morning Drive are the be-all, end-all are...well, skewed (and showing how defensive they are, something that rhymes with skewed)
http://www.trnmag.com/Stories/2003/070203/Recommenders_can_skew_results_070203.html
Hit #1 on a Sunday night and jerks come out and say "Oh, big deal a Sunday night." Well, #1 is #1 and a
LOT better than #18 or #12 during mid-day when, clearly, the competition isn't as tough as Morning Drive
or Afternoon Drive.
A decent producer and a talented talk host should be able to get in the Top 8 on WRKO with 50,000 watts - and that's without trying. With a little promotion, some billboards (if the host warrants them), some contests, some sizzle and some steak, mid-day WRKO should be in the Top 3.
When a Top jock from WZLX moves to another signal, say a Lawrence signal, and the staff implements a promo machine behind that host, yes, you can hit #1 on a Sunday night.
When a dull, lackluster individual from a little pond of Rhode Island, the smallest state in the Union, with a lousy voice, gets thrown into the big sea of Boston radio, those ratings are not going to be automatic.
Dumber than a Box of Hair knows that #12 for WRKO is absolutely awful. Now Jason & Julie have to huddle
with the advertising crew and come up with a scheme to sell the inventory. Wouldn't it be more prudent to hire real talent, promote the heck out of the show, and make the salesguy's job easier? Not every sales person can get the afternoon drive jock to leave the mother of his kids so she can have some security. Most of them work for a living. John DePetro must make their lives miserable by his failure to achieve ratings goals.
#12? Maybe they should've sent DePetro to a bigger state - like Vermont (go use the F word up there, John), y'know Triple A or Pawtucket before putting him in the big leagues.
John DePetro on WRKO is like having Charlie Chaplin play for The Red Sox. Only Charlie Chaplin had talent.
[EDIT=ad hominem attack]
Casablance quotes:
"he said he was 12thin his time slot across the dial which means he is near the bottom of the rating pool...and drowning."
GOV. DUMMMER RESPONDS:
Sticking to FACTS (even when they interfere with your obvious agenda), 12th out of 34 rated stations is not "near the bottom."
REALITY:
12th place on WRKO, a powerhouse AM station, is awful. "34 rated stations", Worcester's WXLO, Worcester's WAAF, Lawrence/Boston's MIKE FM, Framingham's WROR. Fact is DePetro is in a major market with a signal that has the potential to be #1. The Herald said he was in 18th place - maybe that was the winter book and - golly gee - he's gone up to #12 in the Spring book.
Bottom line is mid-day IS an important revenue generating component of any major station and jocks that attempt to skew it in their favor by saying Afternoon Drive and Morning Drive are the be-all, end-all are...well, skewed (and showing how defensive they are, something that rhymes with skewed)
http://www.trnmag.com/Stories/2003/070203/Recommenders_can_skew_results_070203.html
Hit #1 on a Sunday night and jerks come out and say "Oh, big deal a Sunday night." Well, #1 is #1 and a
LOT better than #18 or #12 during mid-day when, clearly, the competition isn't as tough as Morning Drive
or Afternoon Drive.
A decent producer and a talented talk host should be able to get in the Top 8 on WRKO with 50,000 watts - and that's without trying. With a little promotion, some billboards (if the host warrants them), some contests, some sizzle and some steak, mid-day WRKO should be in the Top 3.
When a Top jock from WZLX moves to another signal, say a Lawrence signal, and the staff implements a promo machine behind that host, yes, you can hit #1 on a Sunday night.
When a dull, lackluster individual from a little pond of Rhode Island, the smallest state in the Union, with a lousy voice, gets thrown into the big sea of Boston radio, those ratings are not going to be automatic.
Dumber than a Box of Hair knows that #12 for WRKO is absolutely awful. Now Jason & Julie have to huddle
with the advertising crew and come up with a scheme to sell the inventory. Wouldn't it be more prudent to hire real talent, promote the heck out of the show, and make the salesguy's job easier? Not every sales person can get the afternoon drive jock to leave the mother of his kids so she can have some security. Most of them work for a living. John DePetro must make their lives miserable by his failure to achieve ratings goals.
#12? Maybe they should've sent DePetro to a bigger state - like Vermont (go use the F word up there, John), y'know Triple A or Pawtucket before putting him in the big leagues.
John DePetro on WRKO is like having Charlie Chaplin play for The Red Sox. Only Charlie Chaplin had talent.
[EDIT=ad hominem attack]
Joe you have so much internal anger, it is clear you like to kick 'em when they're down.
Instead of replying to this post, see if you can find the strength to ignore it and find something that makes you happy.
Instead of replying to this post, see if you can find the strength to ignore it and find something that makes you happy.
Hey, why don't you reveal your name when you make a false accusation.
Because you have no honor or integrity.
You want to lash out and not get a reply - now that's frustration. HA HA.
Hey - as many of us pointed out: NO ONE HERE HEARD DEPETRO SAY THE F WORD.
WE DON'T LISTEN!
Rather than have garbage fill 3 hours of airtime that no one listens to, why not write a letter
to the suits at WRKO and ask them to give the PUBLIC AIRWAVES something decent to listen to.
Something that might attract advertisers instead of the fraud perpetrated by the powers that be
to bilk advertisers into THINKING 12th place or 18th place ain't that bad.
Hey - few can defend the indefensible. But you are trying to do it. The ratings don't exist,
the show is awful, and "plant" phone calls welcome the s.o.b. (south of border) moron back on the air.
The real problem with WRKO is that they can't find any talented on-air hosts who still kiss the backside
of George W. Bush. That DePetro is all WRKO can find is quite telling. Remember, this is the station that flogged the dead horse known as Jeff Katz into the ground month after month. "We're WRKO, our morning show can't be in the cellar. We're WRKO." Poor Scott Allen Miller is bearing the brunt of bad programming decisions. Move Scotto to 9-noon and put a taped delay of El Rushbo on from 6 AM - 9 AM. They have to play Rush, put him in morning drive, it's the same old rhetoric day after day anyway. Then you can find something decent for noon to 3 before the redundant afternoon drive does his usual drivel.
Because you have no honor or integrity.
You want to lash out and not get a reply - now that's frustration. HA HA.
Hey - as many of us pointed out: NO ONE HERE HEARD DEPETRO SAY THE F WORD.
WE DON'T LISTEN!
Rather than have garbage fill 3 hours of airtime that no one listens to, why not write a letter
to the suits at WRKO and ask them to give the PUBLIC AIRWAVES something decent to listen to.
Something that might attract advertisers instead of the fraud perpetrated by the powers that be
to bilk advertisers into THINKING 12th place or 18th place ain't that bad.
Hey - few can defend the indefensible. But you are trying to do it. The ratings don't exist,
the show is awful, and "plant" phone calls welcome the s.o.b. (south of border) moron back on the air.
The real problem with WRKO is that they can't find any talented on-air hosts who still kiss the backside
of George W. Bush. That DePetro is all WRKO can find is quite telling. Remember, this is the station that flogged the dead horse known as Jeff Katz into the ground month after month. "We're WRKO, our morning show can't be in the cellar. We're WRKO." Poor Scott Allen Miller is bearing the brunt of bad programming decisions. Move Scotto to 9-noon and put a taped delay of El Rushbo on from 6 AM - 9 AM. They have to play Rush, put him in morning drive, it's the same old rhetoric day after day anyway. Then you can find something decent for noon to 3 before the redundant afternoon drive does his usual drivel.
Varulven said:
Wrong. That's your opinion, not FACT.
Varulven said:
FACT: Not every station can be #1. Potential means squat.
Varulven said:
1) You have no idea what I know.
2) #12 for WRKO is not awful. Unlike you, I have access to Boston Arbitrons, and although I can't quote the figures here, the #12 share rank for the Boston market is a very respectable figure. Let's just say that it's much more than half of the top share for that time period.
Varulven said:
Heck, you don't even know what Jason, Julie or DePetro know.
Varulven said:
Maybe people who post on message boards who don't have the first clue how a business works ought to educate themselves before professing to be experts on the subject.
Varulven said:
Last time I looked, WRKO paid money for the right to broadcast on that frequency. Kind of takes a bite out of the whole "public airwaves" thought process. WRKO management has nobody to answer to except their shareholders. Sure, go ahead and write them a letter. Start a boycott of advertisers if you want, but drop the public airwaves mantra already.
RE: Box of hair
Box of Hair is right - we don't know if DePetro is paying WRKO the same rates Jeff Katz allegedly had to pay WRKO to get on the air 7 PM - whenever, or if he got the "Two Chicks Dishing" rate when they allegedly did the same. Money talks, "Money Matters" - it isn't about entertaining - it is about selling airtime. "Radio is a business".
Used to be it tried to entertain.
Box of Hair is right - we don't know if DePetro is paying WRKO the same rates Jeff Katz allegedly had to pay WRKO to get on the air 7 PM - whenever, or if he got the "Two Chicks Dishing" rate when they allegedly did the same. Money talks, "Money Matters" - it isn't about entertaining - it is about selling airtime. "Radio is a business".
Used to be it tried to entertain.
N
Nik2.0
Guest
Paid Rko to get on the air?....jesus wept! WHERE are you getting these allegations from? RKO is not a barter station, it's not a public access station, it's a commercial radio station where THEY PAY THE TALENT, not the other way around. My god the fact that you just throw things out there like this with someone's name is attached to it just astounds me and it's just wrong, no ifs, ands, or buts, it's wrong morally and factually. Jeff Katz by the way has been out of the market for years now, you can end the vendetta.
Really man you just cannot be so wreckless with people's reputations, you've already established yours (im sure you'll find a way to spin that as some sort of compliment, which it is not) Enough throwing salt on the names of people who have actually WORKED in Boston radio. And dont get me wrong Im not a huge Jeff Katz fan he said some pretty nasty things about ME on air but im also smart enough to know that his reputation is not something for you to just dump on constantly just becuase you did not like his show for whatever reason. People work too People work way toohard to get to a market like Boston to have someone like yoruself just ruin their names with your speculation minus any facts. It's just not right.
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Really man you just cannot be so wreckless with people's reputations, you've already established yours (im sure you'll find a way to spin that as some sort of compliment, which it is not) Enough throwing salt on the names of people who have actually WORKED in Boston radio. And dont get me wrong Im not a huge Jeff Katz fan he said some pretty nasty things about ME on air but im also smart enough to know that his reputation is not something for you to just dump on constantly just becuase you did not like his show for whatever reason. People work too People work way toohard to get to a market like Boston to have someone like yoruself just ruin their names with your speculation minus any facts. It's just not right.
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TO: Dumber Than A Box Of Hair
It seems we are getting spammed. If you do some research you'll see that RKO (allegedly) bartered out the airtime to Jeff Katz and Two Chicks Dishing. They were selling time in order to have their shows on the air - allegedly. Then they got hired for a spell outright - according to sources.
It seems we are getting spammed. If you do some research you'll see that RKO (allegedly) bartered out the airtime to Jeff Katz and Two Chicks Dishing. They were selling time in order to have their shows on the air - allegedly. Then they got hired for a spell outright - according to sources.
DePetro buys airtime? This is a good one, and once again shows you have no clue what you are talking about.
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