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DISCUSSION: Who benefits more from the death of FM Talk? WOAI or KTSA?

D

DominiqueRadio

Guest
I wrote this on my MYSA blog and am reposting it here for further discussion. Link to my radio blog in below in my signature.

Competition, no matter how serious you take them is still competition at the end of the day. Not to say either WOAI or KTSA did not take FM Talk 106.7 seriously. But it brings up the question on who benefits more from the departure of FM Talk.from the radio dial?

Despite the difference from being on FM to AM, when 106.7 was FM Talk it was somehow different in most peoples opinion to the traditional AM talk rivals in San Antonio 1200AM WOAI and 550AM KTSA.

All three stations have/had mostly right winged conservatives dominate their signal but it is easy to say a lot of people found talk on FM easier to stumble across. Another thing is that FM Talk had a majority of out of town syndicated talk host while you can still find local announcers on both KTSA and WOAI.

Not only from a listeners point of view but also from a sales point of view, who has more to gain by FM Talk's disappearance?

Discuss below....
 
I'll say KTSA. Clark Howard going head to head with Dave Ramsey had to be hurting them more than the political talk on WOAI.

Now that it's gone, I think the most visible benefit will go to a station you didn't name. KLUP will probably benefit from being able to pick up Laura Ingraham and Neal Boortz, if they choose to do so.
 
daypart said:
I'll say KTSA. Clark Howard going head to head with Dave Ramsey had to be hurting them more than the political talk on WOAI.

Now that it's gone, I think the most visible benefit will go to a station you didn't name. KLUP will probably benefit from being able to pick up Laura Ingraham and Neal Boortz, if they choose to do so.

Very good comment. I would have to somewhat agree with you.
 
If I remember correctly, KLUP carried Laura Ingraham when they first went on the air, but dropped her for some reason. I would love to see her picked up by somebody.
 
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