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Get ready to see Conference USA games on beIN Sports

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mvcg66b3r

We’ve chronicled Conference USA’s reduced rights fees with the latest story this week being that the conference will have to make do with less money with ESPN, CBS Sports Network, American Sports Network and a 4th television partner airing the league’s games. The 4th TV partner was a mystery, but we now know who that mysterious partner will be.

It seems that 4th partner is none other than beIN Sports. It made the announcement at its upfront presentation to advertisers on Monday.

If you have beIN Sports on your cable or satellite system, you’ll know that it carries a heavy slate of soccer (including La Liga, English Football League, Serie A, NASL, CONCACAF US World Cup qualifiers and Ligue 1), cycling, some tennis and MotoGP. But come September, it looks like beIN Sports will air its first slate of college football games.

In beIN Sports’ press release for its upfronts noting that it will carry “U.S. College Football and Basketball” for the first time, but wouldn’t name the league.

beIN Sports launched in the U.S. in 2012 and has struggled to gain carriage. It claims to be available in 45 million homes, but that could be a combined number for both of its English and Spanish language feeds.
Click to expand...

http://awfulannouncing.com/2016/get-ready-to-see-conference-usa-games-on-bein-sports.html
 
The Conference is lucky to get any nationwide coverage. When Houston and East Carolina left, the last vestiges of CUSAs credibility as a national level conference left with them.

The schools in CUSA are fine schools, they simply aren't sports powerhouses nor do they have alumni bases that are sports crazy. Plus they are al from small media markets.

The combination of these factors leads to games being carried on something like 'beIN'.
 
BeIN (which, I believe, is owned by the Qatar interests who also back Al-Jazeera -- or at least started out being owned by them) is widely carried by Comcast, but only on the premium sports tier, with Tennis Channel, ESPN Classic, Big Ten Network and the out-of-market Comcast Sports Net channels. Moving it to the tier of sports channels available in most packages would greatly increase its reach.
 
More from beIN's press release:

beIN SPORTS’ coverage of Conference USA will feature 10 football games with conference rivalries, as well as nonconference matchups. The network will also air 10 men’s and 10 women’s basketball games.

As part of the long-term deal, the programming lineup will include 12 games of Conference USA’s baseball schedule as well as 12 women’s softball events, 10 men’s and 10 women’s soccer matches, and 10 women’s volleyball games.
Click to expand...

http://www.wbko.com/content/sports/...artnership-with-Conference-USA-380509051.html
 
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