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Has The Somewhat re-imaging of NJ1015 by Town Square Hurt or Harm the Station?

A

athegymtday

I know the station has sounded dated but as the Eric Vaness touch fades away is the station better or worse and how much longer can it survive?
 
1) Erik Van Ness died almost 10 years ago. Any "touch" has been gone for many, many years.
2) Townsquare didn't "re-image" the station, the people at the station did.
3) Changing a few jingles and ancient music beds, and replacing a tired old voice-over guy
certainly doesn't mean the demise of a powerful force in New Jersey radio.

Look at the ratings.
 
Some people were disappointed by the replacement of the old IDs and music beds, but they quickly got over it. Aside from a few programming changes (more of a general discussion show from 7P-11P, replacement of The Jersey Guys with Deminski & Doyle, having a live program with Ray Rossi for late nights after nearly two years of rebroadcasts from earlier in the day), nothing has changed about the station that would alienate listeners. Yes, they tend to hammer some subjects into the ground (i.e. a little too much brown-nosing of both Gov. Christie & Bruce Springsteen), but they are still the most listened to station in the state and the only one providing much of the state with any news/talk programming on terrestrial radio (my neck of the woods, Ocean County, included). And unless they ever get some formidable competition that can boast coverage similar to theirs, I don't think they have anything to worry about.
 
I have to admit I don't listen as much as I used to to WKXW (I don't like some of the hosts, traffic isn't as good as it was especially in the late afternoons and at night). But something Median J posted should be a concern if these ratings are accurate. To me it's not as much as the imaging as it is the way the station conducts itself. The afternoon, night and overnight shows are just not entertaining. Tommy G was so much better than Ray Rossi, Michelle was so much better than Steve Trevilise, and while I didn't like Casey and Rossi, they were still better than Deminski but Carton was better than them all. The station needs more than just better imaging IMHO. I think even the traffic isn't as good as it used to be. Good questions for whoever is in charge there.
 
As long as NJ 101-5 still has perhaps the best jock working in the United States today - Big Joe Henry - I will continue to admire the station and listen when I am in the area.
 
ScottBurns said:
As long as NJ 101-5 still has perhaps the best jock working in the United States today - Big Joe Henry - I will continue to admire the station and listen when I am in the area.
Click to expand...

It's funny - every time one of my out of state friends hears Big Joe, they all say the same thing: "what is the big deal about this guy? He's so corny!" And all I can say is that it's a Jersey thing, and that he knows how to please an audience. We all grew up listening to him...so he's a slice of Jersey. Weekends wouldn't be the same without the Buick going back in the garage...

Plus, if I didn't hear a corny joke with gasps and fake laughter, how would I know fast traffic is next?
 
I'm still surprised that after all these years, 101.5 has not found a way to put a better signal into northern NJ. Once you get north of I-78 the signal drops off significantly. There are very wealthy areas in northeastern NJ that I would think would be very lucrative to advertisers.
 
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