• Get involved.
    We want your input!
    Apply for Membership and join the conversations about everything related to broadcasting.

    After we receive your registration, a moderator will review it. After your registration is approved, you will be permitted to post.
    If you use a disposable or false email address, your registration will be rejected.

    After your membership is approved, please take a minute to tell us a little bit about yourself.
    https://www.radiodiscussions.com/forums/introduce-yourself.1088/

    Thanks in advance and have fun!
    RadioDiscussions Administrators

Houston-Galveston Radio Ratings: Holiday 2014

P

pjc1961

The Holiday 2014 survey period covers Thu. 12/4/14-Wed. 12/31/14 -
publicly released data for subscribing stations age 6+ overall:

Houston-Galveston: http://ratings.****************/cgi-bin/rol.exe/arb033

Next report will be for the January 2015 survey period covering Thu. 1/1/15-Wed. 1/28/15.
The data release date will be Tue. 2/17/2015.

Coming on Wed. 1/21/15 (link will be added as soon as it is posted on AllAccess.com):

AllAccess.com Holiday 2014 PPM Analysis by Research Director Inc. includes
demo breakouts for the top 5 overall, top 5 in 25-54, top 5 in 18-34 and top 5 in 18-49
(Houston-Galveston will be discussed first).
 
Last edited:
pjc1961 said:
The Holiday 2014 survey period covers Thu. 12/4/14-Wed. 12/31/14 -
publicly released data for subscribing stations age 6+ overall:

Houston-Galveston: http://ratings.****************/cgi-bin/rol.exe/arb033

Next report will be for the January 2015 survey period covering Thu. 1/1/15-Wed. 1/28/15.
The data release date will be Tue. 2/17/2015.

Coming on Wed. 1/21/15 (link will be added as soon as it is posted on AllAccess.com):

AllAccess.com Holiday 2014 PPM Analysis by Research Director Inc. includes
demo breakouts for the top 5 overall, top 5 in 25-54, top 5 in 18-34 and top 5 in 18-49
(Houston-Galveston will be discussed first).
Click to expand...

Interesting. KUHA up .3, KUHF down .3 with its "news" promotion. Could it be that NPR listeners are more interested in classical music than news?

The novelty factor of KROI is wearing off - down .4

KODA got the holiday music bump - big time! I call it holiday music because I wouldn't call a lot of it Christmas music. The birth of Jesus Christ, peace on earth - goodwill toward all me was sadly lacking in most of the music. I would call the format "have yourself a secular little Christmas".

One thing I notice in Houston - the sports stations are pretty much all really low. All of them combined still rate less than KTRH. Is the cash cow that used to be sports radio fading - or is this just a local phenomenon?
 
Status
This thread has been closed due to inactivity. You can create a new thread to discuss this topic.


Back
Top Bottom