johnqdoe said:B&T are on the Buzzard OVERNIGHTS. If JB&B failed miserably on WVBZ, how bad would Bob & Tom do?
VODood said:Bob and Tom are now on The Buzzard.
B&T did well on former Raleigh classic rock WRDU before mgmt started to send WRDU in a classic hits direction, and also didn't promote B&T as well as they had in the past under a former PD (Bob Edwards now at KQRC/KC). Edwards had B*T and WRDU #1 M25-54 before he left March 2003. Mgmt to follow changed direction musically and the station started to slide, B&T as well.
B&T were tried on the original "Buzzard", WMMS/Cleveland, last year... they bombed as Cleveland requires a live, local AM show. B&T lasted all of six months.
B&T, historically, do well in "northern"markets.
I apologize. I saw them on the website and assume, incorrectly, that they were in AM Drive. Why would one think different?
I'm surprised Premiere is allowing the show to air in overnights. There's no prime drivetime clearance for the spots, unless WVBZ is airing the spots outside of the show....which is crazy.
As for ratings, overnights aren't rated. And even if they were, SALES only cares about 6am-7pm Monday-Friday.