Ian Greenberg, who led Astral Media, a media giant his family launched over 60 years ago in Montreal before it was sold for $3.38 billion to Canadian phone giant BCE Inc. in 2012, has died. He was 79.
Greenberg passed away on Jan. 10, with no cause of death announced.
“With the passing of Ian Greenberg, Canada has lost a business visionary and media legend, and we at Bell have lost a wise and affable colleague and friend. Ian inspired all of us on the BCE board with his integrity, insight and optimism about the opportunities ahead for Canadian media, and we will miss him greatly,” Gordon Nixon, chair of phone giant BCE Inc. and Bell Canada, said in a statement.
Ian Greenberg, Canadian TV and Radio Pioneer, Dies at 79
In 1961, the Greenberg brothers launched a photography company in Montreal that eventually became Astral Media and was sold for $3.38 billion in 2012 to phone giant BCE Inc.
RIP to the former CEO of a Canadian TV provider.