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If American Idol goes belly up what's next for AC stations in music

Think about it. Seems like AC stations have nothing to play except the crap from American Idol. If they play older music (90's and earleir)

makes them sound like an "oldies" station and they become listed as one. If and when American Idol goes bust(I hope it does soon), All you'll

hear is classic hits that Johnny Teenager has never heard unless mommy plays it on her 8-track in the car. Tell me o'geniuses what's next?
 
We're about to get an earfull of "X-Factor" here in the US. Don't think we'll be seeing in real changes in musical tastes or promotion devices anytime in the next decade and by then we'll either have nothing but an "itunes" like personal music delivery system running off of the internet or we'll be back to disco.
 
I wouldn't think it would have much of an effect at all. There are plenty of current AC and Hot AC artists that aren't from American Idol. (Taylor Swift, Colbie Caillat, Pink, Rob Thomas, Owl City, Kings of Leon, Train, John Mayer, and Black Eyed Peas are all currently on this weeks AC chart and have nothing to do with American Idol). Also, if anything, AC is moving away from it's previous "lite" and gold image and going more uptempo and current in most cases (even though you'd never know it from our sucky, gold-based, "B97.5" here in Knoxville. That station is a complete joke as far as AC stations go.)

But, if you look at big AC stations like WLTW "Lite FM" New York, WBEB "B101" Philadelphia, etc. , you'll notice that they have shed much of their "lite" and laid back imaging in favor of more current and uptempo music and presentation. So, if anything, I think they will rely more on current music instead of gold. And even though there is certainly an influence from American Idol artists on AC, Hot AC, and CHR, there are still plenty of other artists coming up from other places. I think you'll simply see AC and Hot AC grabbing adult friendly artists from CHR. Today's 25-54 female audience seems to be a lot more involved and hip to current artists than that demo was in the past. So I think you'll continue to see AC evolve to a more current and upbeat sound. This has definitely been seen with Hot AC in the past couple of years. Many have moved away from the "soccer mom" type pop/alternative and are adding mainstream adult friendly CHR artists like Lady Gaga, Kesha, etc. So I think AC and Hot AC will be just fine. It may not sound like "your mom's AC format" from the past, but it'll evolve to serve today's more active and youthful 25-54 demos.
 
BRH said:
Also, if anything, AC is moving away from it's previous "lite" and gold image and going more uptempo and current in most cases (even though you'd never know it from our sucky, gold-based, "B97.5" here in Knoxville. That station is a complete joke as far as AC stations go.)

I think it's going a little far in calling them "a complete joke." The problem is that B-97.5 straddles the fence between AC and Soft AC when in fact they should be two separate formats. Due to a lack of alternatives on Knoxville radio, they are allowed to do that. Yes there needs to be a station playing a more uptemo and contemporary AC format featuring all the artists you described, but there is also an audience out there for a Soft AC station playing the likes of Gordon Lightfoot, Gloria Estefan, and Hall & Oates. The two formats can co-exist on separate stations and make everyone happy.
 
At least you have The River for a more CHRish Hot AC, but they are really almost just an Adult Top 40, similar to star....beats me.
 
So..Still King of the Jungle....Just not as a mighty King....But Emperor of the wild jungle we call commercial television
 
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