T
The Beave
Guest
little1 said:
Little1,
Say what you mean then...
-
Get involved.
We want your input!
Apply for Membership and join the conversations about everything related to broadcasting.
After we receive your registration, a moderator will review it. After your registration is approved, you will be permitted to post.
If you use a disposable or false email address, your registration will be rejected.
After your membership is approved, please take a minute to tell us a little bit about yourself.
https://www.radiodiscussions.com/forums/introduce-yourself.1088/
Thanks in advance and have fun!
RadioDiscussions Administrators
if you could start a dallas radio station, what would ya do with it?
- Thread starter Texaz
- Start date
Little1,
Say what you mean then...
B
busyradioguy
Guest
The Beave said:
Exactly!
I've done it before- here's the short version-
there are a number of people on here who talk about how XM or Ipods or whatever are 'killing' radio.
Even though % wise, there's not a major drop off in our audience.
I don't remember my exact quote, but the point I was tryingto make is that TV killed radio in the 60's, FM killed AM in the 70's, walkmans killed radio in the 80's, in car CD players killed radio in the 90's. and now XM and IPODS are killing radio. Odd how radio is still around to be killed after already being killed at least 3-4 times.
And what i said, on a personal level, I don't care all that much if it gets killed AGAIN because I'm retiring in 7-10 years. Maybe Xm and IPODS peel off a couple of percent. But I don't see it KILLING radio. As in completely eliminating it as a viable medium. Especially in the 5-10 year time frame that I'm worried about.
I'm not goingto apologize for looking out for number 1. This is RADIO. My first concern is how does it affect 'me'. And I think people are fooling themselves if they don't think that people's personal bottom lines come first.
You guys really think Chapman is consulting with 96.7 because he wants to hear a good radio station there, or because he's getting paid to do it? Think Kidd started his own network because it would be better radio, or because it would pay him more? Think people jump to better stations or diffent markets because they think they can do a better show there, or because the bigger market pays more?
there are a number of people on here who talk about how XM or Ipods or whatever are 'killing' radio.
Even though % wise, there's not a major drop off in our audience.
I don't remember my exact quote, but the point I was tryingto make is that TV killed radio in the 60's, FM killed AM in the 70's, walkmans killed radio in the 80's, in car CD players killed radio in the 90's. and now XM and IPODS are killing radio. Odd how radio is still around to be killed after already being killed at least 3-4 times.
And what i said, on a personal level, I don't care all that much if it gets killed AGAIN because I'm retiring in 7-10 years. Maybe Xm and IPODS peel off a couple of percent. But I don't see it KILLING radio. As in completely eliminating it as a viable medium. Especially in the 5-10 year time frame that I'm worried about.
I'm not goingto apologize for looking out for number 1. This is RADIO. My first concern is how does it affect 'me'. And I think people are fooling themselves if they don't think that people's personal bottom lines come first.
You guys really think Chapman is consulting with 96.7 because he wants to hear a good radio station there, or because he's getting paid to do it? Think Kidd started his own network because it would be better radio, or because it would pay him more? Think people jump to better stations or diffent markets because they think they can do a better show there, or because the bigger market pays more?
B
busyradioguy
Guest
Oh little1, you still don't get it...
Radio is killing itself, because it is deregulated. Listeners are crying foul, and are leaving because radio became too generic and is no longer meeting their needs. You can spin things all you want, but the only person being fooled, is yourself.
But of course, you don't care. You're drooling over early retirement. Why not just go ahead and retire now?
And least this needs to be said again, it is the LISTENERS who are complaining about radio. Those of us who post about it on here are the messengers. Why are you so fixated on trying to shoot the messengers?
Radio is killing itself, because it is deregulated. Listeners are crying foul, and are leaving because radio became too generic and is no longer meeting their needs. You can spin things all you want, but the only person being fooled, is yourself.
But of course, you don't care. You're drooling over early retirement. Why not just go ahead and retire now?
And least this needs to be said again, it is the LISTENERS who are complaining about radio. Those of us who post about it on here are the messengers. Why are you so fixated on trying to shoot the messengers?
Right, so first it was TV, then FM, then walkmans, then CDS, now it's deregulation. Maybe YOU don't get it and it's not killing itself at all.
Everytime someone has said 'radio is dead' it has, like that guy from Friday the 13th, it's come back for one more sequel. What makes you guys so convinced that this is the time that it's really going to be killed?
And do you guys not see the paradox here? You claim I'M the one with no passion for radio. And you (et al) are the ones who with the real passion.
But I'm the one on here saying "no it's not dead". We may be going through a rough patch, but we've done it before and survived. We've always adapted before, and I'm confident we'll do it again.
While you guys sit there and talk about how radio is shoddy. It's dead. etc THAT is your "passion"? That's your enthusiasm for your medium?
Man, i'd hate to see your opinion if you didn't have passion...
And as for the listeners- my market share and rating have never been higher. Never. The listeners might not like the crap you're putting out, they seem happy with what I'm putting out there.
Everytime someone has said 'radio is dead' it has, like that guy from Friday the 13th, it's come back for one more sequel. What makes you guys so convinced that this is the time that it's really going to be killed?
And do you guys not see the paradox here? You claim I'M the one with no passion for radio. And you (et al) are the ones who with the real passion.
But I'm the one on here saying "no it's not dead". We may be going through a rough patch, but we've done it before and survived. We've always adapted before, and I'm confident we'll do it again.
While you guys sit there and talk about how radio is shoddy. It's dead. etc THAT is your "passion"? That's your enthusiasm for your medium?
Man, i'd hate to see your opinion if you didn't have passion...
And as for the listeners- my market share and rating have never been higher. Never. The listeners might not like the crap you're putting out, they seem happy with what I'm putting out there.
little1 said:
Radio is not dead, nor is it dying. It maybe a little sickly right now, but so are the other industries right now. If you don't like the current state of the business, then go find something else. I love new technologies as well, but I just bought my first mp3 player 2 weeks ago, and thats because its integrated with the cell phone I bought. I do have satellite radio in my vehicle because I choose to pay for it. But for the most part, I have the car radio on 1310 am. When I go to bed at night, I slip on the headphones and listen to The Ticket or KLIF. Again, radio will adapt to what ever the marketplace brings forth. I'm not worried about it at all.
B
busyradioguy
Guest
little1 said:
It's not my idea of passion. My idea is the listener comes first. If my listeners are stating they like my station better than the junk corporate derefulated radio is putting out, then I do whatever it takes to keep the listener. Trust me, they are saying it. I care about putting out a quality product, above anything else. That is my example of passion.
It would be a classic hip hop hits with New Jack Swing and some other music with hip hop undertones.
Target demo.....black adults 35-45, secondary demo...black adults 20-30
This format would be perfect for folk who can't stand the crap music of today, and those who don't like the classic soul of the 60's and 70's. There is not a station that serves fans of true hip hop. The playlist would NOT be limited to just the hits. We would throw some deep cuts in there as well. We would be aggressive in getting the local ad dollars. We would identify and target the goods and services that our target audience uses on a daily basis. All local Mon-Fri. 5a to 12a. Only on the bird from 12a to 5a.
Target demo.....black adults 35-45, secondary demo...black adults 20-30
This format would be perfect for folk who can't stand the crap music of today, and those who don't like the classic soul of the 60's and 70's. There is not a station that serves fans of true hip hop. The playlist would NOT be limited to just the hits. We would throw some deep cuts in there as well. We would be aggressive in getting the local ad dollars. We would identify and target the goods and services that our target audience uses on a daily basis. All local Mon-Fri. 5a to 12a. Only on the bird from 12a to 5a.
bucwhyl said:
nah....i got something sweeter than that. i got marketing plans, logos, business plans, everything to make that station the bomb. Its already to go.
G
Gabba Gabba Hey!
Guest
ACTIVE ROCK! ACTIVE ROCK! Not the watered down EAGLE KIND. At night I would turn it up a notch and make it harder. *Thats what she said. LIVE & LOCAL. I would also have a LIVE Saturday night shift...all request. Over nights and most of the weekend I would voicetrak it. Unless I was given the money to have LIVE & LOCAL all the time.
A pipedream? Yes. But you asked.
A pipedream? Yes. But you asked.
Texaz said:
Yes, I too would want for there to be a "ROCK" station playing in the Dallas-Ft.Worth Market.
Anything that the Bone or The Eagle or The Edge or 92.5 plays heavily would NOT be played on any ROCK station I would air. MANY of the SAME artists that The Bone, The Eagle, and The Edge, use, just NOT the tired old crappy commerical songs for the lowest common denominators. Playing great Rock music IS NOT Eclectic. It's "FM"...
And it's what ROCK music lovers would like to hear INSTEAD of the garbage that fills the airwaves of The Edge, The Bone, and The Eagle.
We wouldn't have of need "chatty" obnoxious air personalities "to make the station work". The MUSIC itself, WITHOUT the canned fake enthusiasm, will be the draw.
Imagine that..... A Station built around Music, and not personalities, promotions, and hype ! ! !
It's not for every Joe Blow.... But it isn't trying to be everything to everyone.
I don't need a catchy moniker name for the station.... The MUSIC played (AND DEFINITELY NOT PLAYED) will be the ATTRACTION ! ! !
Just think about all the great Stones, Beatles, Who, and even Zeppelin music, live, and studio, that you DO NOT hear on those other lame stations.... and you've got the jist of what my ROCK station would be playing ( and NOT playing !! ;D)
- Status