Yeah, really! I am loving it, and having a blast enjoying it! Not a big Halloween fan, so bring on the good tidings! Tune in to Magic and get your Ho Ho Ho on!
-
Get involved.
We want your input!
Apply for Membership and join the conversations about everything related to broadcasting.
After we receive your registration, a moderator will review it. After your registration is approved, you will be permitted to post.
If you use a disposable or false email address, your registration will be rejected.
After your membership is approved, please take a minute to tell us a little bit about yourself.
https://www.radiodiscussions.com/forums/introduce-yourself.1088/
Thanks in advance and have fun!
RadioDiscussions Administrators
If you like a good halloween treat, WMJJ is playing Christmas music!
- Thread starter rockman2004
- Start date
I think I speak for most rational, music loving denizens of the airwaves when I say to Magic…
I am getting sick of Christmas Creep. It was bad enough when it started two weeks before Thanksgiving, but this is just re-goshdarned-diculous. At Target last week the Christmas crap was already pushing the Halloween candy to the back aisles!
For me, Christmas music is a maximum burnout format. I can stand it for two or three days, tops, before I want to bite the head off an elf. Starting it this soon means I gotta put up with it in stores and on the radio waaaay too much.
Unless this is a stunt and they're flipping formats to hip hop or rock on December 25th, then this is really just annoying as hell.
TOO SOON
I am getting sick of Christmas Creep. It was bad enough when it started two weeks before Thanksgiving, but this is just re-goshdarned-diculous. At Target last week the Christmas crap was already pushing the Halloween candy to the back aisles!
For me, Christmas music is a maximum burnout format. I can stand it for two or three days, tops, before I want to bite the head off an elf. Starting it this soon means I gotta put up with it in stores and on the radio waaaay too much.
Unless this is a stunt and they're flipping formats to hip hop or rock on December 25th, then this is really just annoying as hell.
G
Groove1670
Guest
Christmas music does well with PPM and the ratings. It is a win win situation for listeners and the station. This is the official week of most flips.
musiconradio.com said:
I'm staying away from the Christmas music for a few more weeks... seriously, how much Christmas music be played nonstop until crazed disgruntled listeners start sneaking into peoples' yards armed with a knife and start deflating blow-up decorations???
I'm a believer in the real reason of Christmas, not a fan of the 300 different versions of "Jingle Bells" though hahaha...
-Travis
Magic needs Christmas music. Christmas is the only Magic left for them. Perhaps Santa will slide down the chimney with some new air talent and programming talent too! Ho Ho Ho!
As someone who had to program Christmas music for several years, in my opinion, it's the most challenging format in radio to program. There are only about 25-30 Christmas songs that listeners actually like and want to hear, and it's the classics -- Bing Crosby, Nat King Cole, Brenda Lee, Elvis, Gene Autry et al. The endless covers are, 9 times out of 10, nothing more than filler between playing the classics over and over and over. The covers and newer songs normally won't make people tune out, but only if you spread out those 25-30 classics evenly across the hour and hit them consistently.
Unfortunately, for the jocks and other people in the building, it's torture if you're playing it for weeks on end. But for Magic and the other stations that are "first to Christmas" in each respective market, it usually works.
Unfortunately, for the jocks and other people in the building, it's torture if you're playing it for weeks on end. But for Magic and the other stations that are "first to Christmas" in each respective market, it usually works.
- Status