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K-Love Adds a Station in Massachusetts, Only The Second In New England

K-love is immensely popular but not really in the Northeast at all. What do you all think about hard to reach markets with K-love and Christian radio in general?
 
> K-love is immensely popular but not really in the Northeast
> at all. What do you all think about hard to reach markets
> with K-love and Christian radio in general?
>

I'd really like to see EMF concentrate more on the Northeast-there are many people who listen to CCM in the Northeast with no station to listen to, and many who would could probably be reached for Christ as well.

Ironically, Massachussets is one of the few places where you can hear Christian Rhythmic music-WTCC has a show that reports to the Radio and Records Christian Rhythmic chart.<P ID="signature">______________
chargeradioweb.jpg
</P>
 
> > K-love is immensely popular but not really in the
> Northeast
> > at all. What do you all think about hard to reach markets
> > with K-love and Christian radio in general?
> >
>
> I'd really like to see EMF concentrate more on the
> Northeast-there are many people who listen to CCM in the
> Northeast with no station to listen to, and many who would
> could probably be reached for Christ as well.
>
> Ironically, Massachussets is one of the few places where you
> can hear Christian Rhythmic music-WTCC has a show that
> reports to the Radio and Records Christian Rhythmic chart.
>
btw. klove may be the only "christian" station i have heard in a while. they take prayer requests. and they have devotions daily. nice to hear a christian "christian" station..<P ID="signature">______________
deep tracks xm 40 for those who arent single minded</P>
 
> btw. klove may be the only "christian" station i have heard
> in a while. they take prayer requests. and they have
> devotions daily. nice to hear a christian "christian"
> station..
>

I agree with that. It is sad to see some of the so-called Christian stations try to maintain that identity while simply stating they are just family-friendly or positive and completely shy away from any mention of the Bible.
 
"I'd really like to see EMF concentrate more on the Northeast-there are many people who listen to CCM in the Northeast with no station to listen to, and many who would could probably be reached for Christ as well."

I believe that they base where they go on a certain population number, not a small population number.
 
> I agree with that. It is sad to see some of the so-called
> Christian stations try to maintain that identity while
> simply stating they are just family-friendly or positive and
> completely shy away from any mention of the Bible.


What do you think of "Seeker Churches" like The Vineyard, Saddleback or Willow Creek?

Churches and radio stations who try to reach the BROADEST possible audience WITHOUT excluding a "not-so-fully-devoted-follower-of-Christ" can be very effective.

Unchurched people's perceptions of church and Christian radio often keep them away from church and Christian radio.

The "seeker-friendly" approach is very powerful and life-changing to many. Just look at church attendance, changed lives and the ratings of Christian radio stations who follow the "seeker" approach.
 
A Reply Regarding Roles of Radio and Church

> What do you think of "Seeker Churches" like The Vineyard,
> Saddleback or Willow Creek?
>
> Churches and radio stations who try to reach the BROADEST
> possible audience WITHOUT excluding a
> "not-so-fully-devoted-follower-of-Christ" can be very
> effective.
>
> Unchurched people's perceptions of church and Christian
> radio often keep them away from church and Christian radio.
>
> The "seeker-friendly" approach is very powerful and
> life-changing to many. Just look at church attendance,
> changed lives and the ratings of Christian radio stations
> who follow the "seeker" approach.
>

I will try not to get off of the subject too far since this is a radio board and not a theological board.

I really don't have a problem with radio stations that want to reach out to people, but I think if a radio station is going to take on the role of being a Christian station, there should be characteristics of the station that help identify its Christianity. Having a themed Bible verse and taking prayer requests are some of the ways that a station can keep that identity clear.

As for the seeker-friendly churches: No I am not a big fan of them. There are many reasons for this, but I will be brief as I need to go to sleep soon :-D. For one, these churches may seem to fulfill the Great Commission, basically because there is so much emphasis placed on the word "Go." And there should be emphasis placed there. But where the seeker-friendly churches fall short is the second part of that same passage: "make disciples." If all a church does is reach out and entertain, they are not developing the person into a true follower of Jesus Christ. Jesus didn't simply draw in crowds to see his miracles, but when people were drawn to him, he presented Biblical truth, guidelines for living, the need for repentance, etc. A church has to move from the milk to the meat, as Paul was frustrated at the Corinthians for having to continue to return to milk. Also, the first church portrayed in Acts 2 shows more than just a gathering together; there is a devotion to sharing in prayer, listening to teaching, sharing, becoming a community (see verses 42-47 specifically).

To cap this off shortly, I think it was John Piper who stated these ideas: The end goal of the Christian is not missions, but rather true worship. Why? Well, when Christ returns to the earth, missions will no longer be needed. But worship is what continues and lasts beyond what we live in now. Missions is only a temporary need due to the sin of man. Worship is what God has called us to in the end. Hence my lack of favor in seeker-friendly churches.

Does that mean that a church should neglect missions? By no means! Missions is part of the church that allows people to first see the light, but then help involve them in a local church to learn more about the faith and how to serve God and others.

Oh, to note about your seeker-friendly church attendance... yes it is high. But I would venture to say that if you surveyed those people, less than 20% could say that they were devoted members of the congregation for more than 5 years. Attendance stays up because there is entertainment and interest, but without the study of the Word, without the meat, the people will eventually cycle out.

Finally, I understand and believe that radio is NOT a substitution for a church, which also means that there should be a safe, supporting venue for musical entertainment and worshipful stimulation. That is what I think Christian radio ought to be.

Enough for now, it is sleepy time. I'm open to more comments and am willing to try to answer more questions if you have them. Thanks, and God bless.
 
Re: A Reply Regarding Roles of Radio and Church

"For one, these churches may seem to fulfill the Great Commission, basically because there is so much emphasis placed on the word "Go." And there should be emphasis placed there. But where the seeker-friendly churches fall short is the second part of that same passage: "make disciples."

I go to a church that is I guess you would say is "seeker friendly". The doors are open to everyone if thats what seeker friendly means. It is alive, healthy and the teaching is phenonmenal! It is teaching that is not historical and vague as some of the mainline churches teach. The teaching is based on scriptures and how to live today-how to live as a Christian, stay married, be a good employee, be a kind and compassionate employer. The dress code is not the important thing -God takes care of that as the person grows -the teaching is important and you are so wrong, these people who attend throw themselves into making the church run and bringing people to the Lord. We have many that go down the aisle and ask Jesus into their hearts weekly. We minister to these people and keep track of them, they are not obligated to join our church but we help them and make sure they are churched somewhere and growing in the Lord.
If you call a healthy happy church entertainment then perhaps you need to look at scripture and see that God wanted us to be full of joy. There is nothing wrong with Godly joy. People are kind to each other at our church and smiles are not phoney. It's not all about entertainment as you preceive, it is about souls and living life successfully, but not selfishly for yourself, but for the Kingdom.
 
Re: A Reply Regarding Roles of Radio and Church

> "For one, these churches may seem to fulfill the Great
> Commission, basically because there is so much emphasis
> placed on the word "Go." And there should be emphasis placed
> there. But where the seeker-friendly churches fall short is
> the second part of that same passage: "make disciples."
>
> I go to a church that is I guess you would say is "seeker
> friendly". The doors are open to everyone if thats what
> seeker friendly means. It is alive, healthy and the teaching
> is phenonmenal! It is teaching that is not historical and
> vague as some of the mainline churches teach. The teaching
> is based on scriptures and how to live today-how to live as
> a Christian, stay married, be a good employee, be a kind and
> compassionate employer. The dress code is not the important
> thing -God takes care of that as the person grows -the
> teaching is important and you are so wrong, these people who
> attend throw themselves into making the church run and
> bringing people to the Lord. We have many that go down the
> aisle and ask Jesus into their hearts weekly. We minister to
> these people and keep track of them, they are not obligated
> to join our church but we help them and make sure they are
> churched somewhere and growing in the Lord.
> If you call a healthy happy church entertainment then
> perhaps you need to look at scripture and see that God
> wanted us to be full of joy. There is nothing wrong with
> Godly joy. People are kind to each other at our church and
> smiles are not phoney. It's not all about entertainment as
> you preceive, it is about souls and living life
> successfully, but not selfishly for yourself, but for the
> Kingdom.
>
there is a church in my hometown that has secular music instead of p and w. including songs by george harrison and other rock stars. they are there to draw people in. that may sound good, but you know thats wrong!! my sweet lord is a song about the harrih christnas..not Jesus!! that type of seeker sensitive church is wrong!! i dont think that is what your church is like. there are a lot of churches out there trying new things. if it is to truly bring people to Christ that is fine. but if it is just to get people in the door. that is wrong!!<P ID="signature">______________
deep tracks xm 40 for those who arent single minded</P>
 
re: Family Friendly, Positive Programming

collegedj86 wrote:
"It is sad to see some of the so-called Christian stations try to maintain that identity while simply stating they are just family-friendly or positive and completely shy away from any mention of the Bible."

Sad? As in disappointing? Because the stations aren't meeting your expectation of what the format should be. Who defined those expectations? And why is prayer and Bible mentioning the prerequisite so often mentioned?

Mentioning the Bible does not distinguish who or what is Christian. Not in our lives, our churches, or on our radio stations.

Chris·tian (krĭs'chən)
adj.
Professing belief in Jesus as Christ or following the religion based on the life and teachings of Jesus.
Relating to or derived from Jesus or Jesus's teachings.
Manifesting the qualities or spirit of Jesus; Christlike.
Relating to or characteristic of Christianity or its adherents.
Showing a loving concern for others; humane.
n.
One who professes belief in Jesus as Christ or follows the religion based on the life and teachings of Jesus.
One who lives according to the teachings of Jesus.


A radio station (or song) meeting any of (not necessarily all of) the above definitions certainly qualifies as "Christian".

"...So called..."? Judging the motive or speaking ill of a station that is programming positive family friendly programming because it isn't what YOU expect it should be doesn't seem a fair evaluation of the ministry that might be taking place.

A gentle reminder on the topic: Jesus quoted scripture to those who knew it, not to those who didn't. To those who didn't have any reference, He spoke their slang, reaching into their hearts and their lives in the language they could and would understand.

I'm all for professing Christ as Lord. But it ought to be evidenced in my actions rather than simply words spilling out of my mouth. Both is nice, but not always necessarily to accomplish the goal at hand.

Regarding a "seeker friendly" approach...There is a strong argument and research to match that this is actually listener preference. Not a watered down format, but an in demand desire. I might add, being met by many smart programmers.

e<P ID="signature">______________
RADIOELIZABETH
Pleasant, Passionate, Persuasive
www.radioelizabeth.com</P>
 
Re: A Reply Regarding Roles of Radio and Church

Some may say "vineyard" is a "seeker church" but I feel very fed at the vineyard I have visited, the pastor preaches straight from the Bible, sure sometimes he may deal with the issues and how the Bible relates to that, but its very Spirit lead and real, and its something I can relate too. They are very accepting, nothing more turn off to me then being told I must come to church in a suit and tie, at vineyard I can come in my PJ's as far as they care.

<P ID="signature">______________
Lenks
Program Director/Music Director
X Music Online
The X
Today's Best Music
http://www.xmusiconline.com/</P>
 
Re: A Reply Regarding Roles of Radio and Church

> "Some may say "vineyard" is a "seeker church" but I feel
> very fed at the vineyard I have visited, the pastor preaches
> straight from the Bible, sure sometimes he may deal with the
> issues and how the Bible relates to that, but its very
> Spirit lead and real, and its something I can relate too.
> They are very accepting, nothing more turn off to me then
> being told I must come to church in a suit and tie, at
> vineyard I can come in my PJ's as far as they care."

There is a real misconception about these churches. They are doing God's work - now there probably are exceptions to the rule but I'm not going to condemn. I just won't attend those that don't preach the word.

>
 
Re: A Reply Regarding Roles of Radio and Church

Having a themed Bible verse and > taking prayer requests are some of the ways that a station can keep that identity clear.>>>>>>>>>>>>>>>>>


Let me ask you this...In your busy every day life...when you meet up with a friend, see someone you kinda know or even meet someone new do you quote a Bible verse or ask them if you can pray for them?

Is your Christian identity clear if you don't read the Bible and pray with them? Or are there other signs in your life that define you as a Christian?

Isn't there a famous quote that goes something like this? "Show God's love and if you must use words" (I know I totally botched that specific quote)

My theory is that Christian radio has many different methods to impact people. The message is the same - from Moody to AFR to Radio U - the methods are VERY DIFFERENT...but we're all trying to accomplish the same goal.
 
Re: re: Family Friendly, Positive Programming

Radio Elizabeth wrote:
>
> Regarding a "seeker friendly" approach...There is a strong
> argument and research to match that this is actually
> listener preference. Not a watered down format, but an in
> demand desire. I might add, being met by many smart
> programmers.
>
> e
>

In regards to the "seeker friendly approach", there is merit in using this to reach the unchurched with the Gospel message. However, just as in churches that are using the seeker friendly approach in their Sunday services, the question becomes that when your church has 3 of its 4 services that never have Communion or any real mention of Jesus as Lord and Savior, etc and those seekers never leave those services and graduate to the Believer service where the meat is and where they finally actually confess Jesus as their Lord as Savior, etc, I'd have to question the approach.

This could apply to radio too. I agree that a seeker format in a radio station is a good idea, but then somehow if your station's mission is to bring these seekers to Christ, there needs to be some programming at your station that would also do that to help the seeker make the next step, etc. However, if your mission is simply to have lots of listeners who financially support your station then it really doesn't matter. Then whatever will pull them in will do. It's not sinful to just be running a business and not having an actual ministry to save folks, so please don't take my words to imply that. I personally believe that a Christian radio station should be a ministry first that happens to be a business, second, but it's not a sin if that isn't the vision you and your station has. As a steward of what God has given me, I wouldn't be one of your station's financial supporters, I'd be supporting a more Christ centered bring them to salvation type of station, but I'm sure there are plenty of others who'd support such a seeker station as you describe and that's ok. The Lord uses each of us in different ways to do his work. I realize that we see this differently so we'll just have to agree to disagree.

Now as far as family friendly stations are concerned, they don't even have to be "Christian", just "G" rated music, talk, news, humor, etc. There's nothing wrong with that either. Wouldn't it be great if a secular station only played music that spoke of good things and not "R" rated things, etc. It would definitely limit their musical playlist, but it would be a great alternative to the normal fare. :)
 
Reply to above post

"Christian" radio dialogue does not always have to become a theological debate on what is or isn't "acceptable" approach.

Seeker: someone making a search or inquiry

So, someone curious about Christianity, "Christian" music, or a very apparent "difference" on the dial...can find what they are looking for on a station as this. (I'm using the term seeker based on previous posts on the subject-I imagine a station's mission statement would be the only way to clearly describe a station using that method).

Just because this is the approach a station opts for, that does NOT mean that station is simply attempting to get a financial goal met.

Regarding if ministry ought to come before business. That is a vague discussion.

Regarding going deeper...and "graduating" to the meaty course...Salvation & Conviction are jobs for the Holy Spirit. It doesn't matter how many passages of scripture are quoted, prayers said out loud, hymns, choruses, or songs are sung...GOD pursues, woos, wins souls, and pierces hearts.

So, the concept that a "Christian" radio station needs to be able to "take the seeker deeper" makes all sorts of assumptions on how exactly that should be done.

SIDE NOTE: I've heard too many stories (including my own) that have witnessed to the power of the melody and the lyric in a CCM song to challenge the walk and talk of an individual.

It's obviously not the only way to do radio. But seriously, it's silly to debate this topic once again. It's very apparent by the previous post, the thought is that a station that doesn't offer just the "right" tools to take someone to the next step is faulty. Although, I have yet to see any clear, convincing evidence that can accurately define exactly what those "right" tools are and how they are used in programming, let alone how they have been more successful than others in accomplishing ministry for the Kingdom of God.


e
<P ID="signature">______________
RADIOELIZABETH
Pleasant, Passionate, Persuasive
www.radioelizabeth.com</P>
 
Re: re: Family Friendly, Positive Programming

Now as far as family friendly stations are concerned, they don't even have to be "Christian", just "G" rated music, talk, news, humor, etc. There's nothing wrong with that either. Wouldn't it be great if a secular station only played music that spoke of good things and not "R" rated things, etc. It would definitely limit their musical playlist, but it would be a great alternative to the normal fare. :)

We actually have a light FM family friendly station here - they carry John Tesh's show, and I suppose Disney would also fall in that clean music category.
 
Re: Reply to everything

Christian radio should pull in Christians and those seekers. Only by listening to God and His wisdom will we find the correct formula for each individual station. The big problem -"US"! When God puts something in motion, we complain about each other and gripe about how Spiritual it isn't -(I will also take the blame in doing that). If it's safe and successful we then try to copy each other and we become blah radio. We should be following God's lead - He does speak to each of us in our individual lives, why is it so hard to believe that He could program radio?
Perhaps we should be content to know that whatever we do, it isn't going to please the world (that's a given) and not going to please most of Christian broadcasting. We are pretty lousy to each other.
 
An attempt to express my thoughts in a clear manner

One final attempt at trying to express what I said, hopefully in a clearer manner.

Radio Elizabeth said:
> Just because this is the approach a station opts for, that
> does NOT mean that station is simply attempting to get a
> financial goal met.
>

You didn't read my words very carefully, I said:

>>This could apply to radio too. I agree that a seeker format in a radio station is a good idea, but then somehow IF YOUR STATION'S MISSION is to bring these seekers to Christ, there needs to be some programming at your station that would also do that to help the seeker make the next step, etc. However,
IF YOUR MISSION is simply to have lots of listeners who financially support your station then it really doesn't matter. Then whatever will pull them in will do. IT'S NOT SINFUL to just be running a business and not having an actual ministry to save folks, so please don't take my words to imply that.>>

I PERSONALLY BELIEVE that a Christian radio station should be a ministry first that happens to be a business, second, BUT IT'S NOT a Sin IF that isn't the vision you and your station has. Just because I don't see it YOUR way doesn't make me wrong any more than it makes you wrong because you don't see it my way. We just don't agree.

Radio Elizabeth said:

> Regarding if ministry ought to come before business. That is
> a vague discussion.

That's not a vague discussion. If you are called to do that (run your business as a ministry first then second as a business) you'll have the leading of the Holy Spirit and he will also make sure the financial part works. However, if the Holy Spirit hasn't directed you to run your radio station that way and you do it on your own, you probably are going to have a train wreck. Hearing and following what the Lord has called you to do is the first most important step in running any business or ministry, be it radio or anything else. My guess is we both can agree on that.

Radio Elizabeth said:
> Regarding going deeper...and "graduating" to the meaty
> course...Salvation & Conviction are jobs for the Holy
> Spirit. It doesn't matter how many passages of scripture are
> quoted, prayers said out loud, hymns, choruses, or songs are
> sung...GOD pursues, woos, wins souls, and pierces hearts.

There are a number of the so called seeker churches where folks have been seekers for over 10 years still seeking. That doesn't sound like a very effective ministry. IF YOUR GOAL IS TO BRING PEOPLE TO CHRIST. Obviously the Pastor and Elders should be listening to the Holy Spirit, but if you have a church where after 10 years of ministry you have 3/4's of your congregation that are still seekers, there's a possibility that something is wrong. Maybe you didn't follow what the Holy Spirit directed you to do. Obviously, IF THAT IS WHAT THE HOLY SPIRIT TOLD YOU TO DO, then you better keep doing it. God always has a plan. However, if a church had a situation where 3/4's of the people after ten years are still seekers and none are becoming believers I'd have to question whether or not that ministry is listening to the Holy Spirit.

I was saved at a church that was very evangelistic. The pastor was an ole "tent preacher". His sermons were all salvation messages. Once I got saved, I found myself wanting a deeper walk. I was saved, there must be more. Eventually I left that church to find a church that had meat. However, if I had stayed a seeker and not made that decision for Christ I'd still be sitting in that church listening to those same salvation sermons. It was a good church to get saved in, but it wasn't his ministry calling to feed the flock. He was an evangelist and a good one. My problem with the seeker type churches Elizabeth is they don't seem to ever bring the seeker to Christ as Lord. These churches don't have altar calls, etc. They don't ask the people to accept Jesus as their Lord and Savior. If they are still seekers when they die, they are still lost. They never had accepted Jesus as Lord and Savior. You probably are younger than I and may not have ever lost someone in death knowing they didn't know the Lord. I simply think it is wrong (that's my opinion which I'm entitled to) for a church to allow folks to play churchiantity and never challenge them to accept Christ.

Yes, you can question and belittle my concerns, but I'd guess people like Billy Graham too would question the effectiveness of such a ministry. To me that's the bottom line. Listen to a Billy Graham sermon on Trinity Broadcasting. They air Classic Billy Graham Crusades. Reverend Graham is powerful and effective and is never wishy washy. But as I said earlier, if that is not YOUR or YOUR station's vision, that's fine, just don't expect me to be one of your listeners or donors. I wish you well with your station and show, we just don't see it the same way.

It's not silly to debate the issue as this is a radio board and a religious radio board at that. Just because you and I don't agree doesn't mean others won't want to weigh in with their perspective which may differ from mine or your point of view. We both may learn a new insight by someone else who hasn't yet posted. I welcome their comments.

I'm sorry that you find my comments so abrasive, that isn't my intention. I'm simply expressing my views the best way I know how. Be blessed Radio Elizabeth and may the Lord use your broadcasting gifts for his glory :)
 
Re: An attempt to express my thoughts in a clear manner

MikefromDelaware wrote:
"I said: IF YOUR STATION'S MISSION is to bring these seekers to Christ, there needs to be some programming at your station that would also do that to help the seeker make the next step, etc."


Please define clearly what exactly those programming elements would/should be?


MikefromDelaware continued:
"IF YOUR MISSION is simply to have lots of listeners who financially support your station then it really doesn't matter."


You see, the post assumes it's either or. That a station is either bringing seeker's to Christ or is merely meeting financial goals. Hardly a fair and balanced view of the format or industry.



"...if a church had a situation where 3/4's of the people after ten years are still seekers and none are becoming believers I'd have to question whether or not that ministry is listening to the Holy Spirit."


Regarding stats on "Seeker Churches". Might want to be sure the percentages you quote represent actual stunted growth. As you are witness to, many who "graduate to the meat" will move on or away. So you might see high turn around in a growing church. Also, where there is such rapid growth, you will most definitely see a skew in these numbers. Very difficult to effectively measure the spiritual growth of a group of people in a growing church. If there are specific individual stats on a person's spiritual growth after 10 years and it equals hundreds of others who stepped foot into the sanctuary the same day...then that's more than evidence...that's a miracle.


It's not belittling to ask for specific examples. The posts assume there IS a right way to do "Christian radio" or an ONLY way to do it right. It assumes there is "wishy washy" Christian radio. It assumes there is a spiritual defect in that kind of programming. I'm challenging that theory by observing evidence in the form of successful stations and asking for the specific program clock or format that would be proven to be a more effective station as far as ministry, soul saving, or Kingdom Building is concerned.

Is this prayer at the :20? A stop down at the bottom for an announcer to quote scripture? Is it 10 mentions of the Name of Christ an hour? Is it church humor or personal testimony during morning drive?

I'm breaking this down to the ridiculous (as a pastor I knew used to say).

So you see...all good radio has a format, clocks, a program. The discussion about how to do Christian radio right would need to include specifics as these.

What's silly is the idea that thread after thread, there still doesn't seem to be any post of the specifics of the "Spiritually Correct Christian Radio Station".

And there wouldn't be.

e

<P ID="signature">______________
RADIOELIZABETH
Pleasant, Passionate, Persuasive
www.radioelizabeth.com</P>
 
From actual experience, albeit part time

I think I have a better understanding of what you are asking. I'll do my best to give you an answer.

> Is this prayer at the :20? A stop down at the bottom for an
> announcer to quote scripture? Is it 10 mentions of the Name
> of Christ an hour? Is it church humor or personal testimony
> during morning drive?
>
> I'm breaking this down to the ridiculous (as a pastor I knew
> used to say).
>
> So you see...all good radio has a format, clocks, a program.
> The discussion about how to do Christian radio right would
> need to include specifics as these.

The clock would probably be different for each Christian station as each has it's own "personality" or vision from the owner/PD, etc. Some of my views are based on what I experienced at a Christian station I did actually work at back in the 1980's. Most of the jocks were not Christians, only three of us were. Listeners would call in delighted to get to talk to a "real Christian" at the station (my show was on Saturdays from 9am to 6pm). These were seeker types who had questions to ask and they needed to be able to talk to someone who knew Jesus. So this attitude of not having a Christian on air staff to me is unacceptable. How can an non-believer share a Bible verse or devotional thought with their listeners if they themselves don't know Jesus as Lord? This should be a part of the clock at a Christian station in my opinion. The jocks need to be real and reachable. That does become a problem with voice tracking and satellite shows, but for the live local show I believe this sort of thing can reach people in a special way. This station did play great CCM music, but that wasn't enough, the listeners wanted people who believed in what they were doing, not just earning a paycheck. The station did have a clock too, and we were allowed once an hour, at either :20 or :40 to take two minutes and offer a thought, Bible verse, etc. That station's programming philosophy for brokered preachers was if they pay they play. There were no broadcast quality standards, no philosphy standards, etc. If there check didn't bounce, their show got on the air. To me, this station was business first and ministry a distant fifth place. A better more Christ focused CCM station came along later and the CCM station I was at lost most of their listeners very quickly, the station was sold and now is a secular station.

To my way of thinking, a Christian station should always be prepared to minister, because you never know who is listening and they may really need to talk to someone there that knows the Lord. So for me it's about being a ministry first and business second. Of course Elizabeth, that's probably why I'd not be a successful owner of a radio station, I'd be too focused on reaching the lost and not giving enough attention to the day to day issues like paying the bills, etc.

I have only worked part time on weekends for the past thirty five years, only for a couple of years at this Christian station, the other years at an MOR (middle of the road), Big Band, Oldies, and News/Talk stations (I've been a lab technician for the past 31 years as my full time job), so I'm not a professional like you, but hopefully this will give you a better idea of what I was trying to say.
 
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