I live in a different part of the country, commenting because aspects of this thread resonate with me this morning. My neighborhood contains about 7,000 people, significant in the local market size. The live and local media is the neighborhood Facebook pages. That is where you go if you'd like to know what is going on. It self-curates surprisingly well. The local AM station that is live much of the day markets itself as your hometown station. Yet they are frequently clueless about what matters to people. A major thing happened here a while back, and the AM station stayed in a local baseball game, ignoring what the town was in shock over. Don't you think the team and the game advertisers would have understood if the station had mobilized and covered a tragedy?
It's a hell of a thing. Local AM radio fails to do what it claims as a birthright and province. Hard to sympathize...
It's a hell of a thing. Local AM radio fails to do what it claims as a birthright and province. Hard to sympathize...