Chuck Blore's "Color Radio" format, also extremely successful in L.A. where Blore was whisked after such a great showing in the Bay Area, reacted here to what what was erupting in Southern California, predicting it would happen here too, thus the KEWB Boss Jingles. It's not at all unlike the time KOIT added the word "fresh" to its Liners anticipating competition and thus, at once owning the word, rendering it unusable to other stations in the marketplace. KFRC thus did not become Boss Radio for San Francisco because of those Boss jingles - <
http://www.bayarearadio.org/pages/jingles.shtml#KEWB> - referred to earlier in this thread, but rather "The Big Six-Ten," driven by a crew called the "KFRC Space Team."
KEWB's Don McKinnon had some huge fans in Don Imus and KHJ's Robert W. Morgan, both of which imitated his east coast authoritative, arrogant delivery. They pulled it off and sounded great. but listen to the old McKinnon recordings and you WILL hear early Morgan and Imus.
Casey left KEWB and went to L.A., too, but did not confine himself to radio, starring in a B horror flick, "
The Incredible Two-Headed Transplant," a few other movies with DJs in them and voicing the cartoon character, Scooby Doo for decades, as well as being the international voice of American Top-40.