KFRC GOING NOWHERE! 1.0 IN THE LATEST BOOK...0.5 IN SAN JOSE!

[SFStatic]

Now there is only in-home and away from home. Welcome to the people meter.

 

[Fastphilly]

Well I TRIED to listen to KFRC Yesterday (Sue Hall), and guess what!!....are you ready!!!.....***drumroll***.........I got treated to "Brown Eyed Girl", a sh!tload of Beatles, and their limited selection of early 80's Adult contemporary hits...You know the songs that us Bay Area folk hav'nt heard in years, such as Tina Turner "Whats Love Got To Do With It" and anything by Huey Lewis... :

Elvis Presley made just of big of an impact on Rock as the Beatles...Elvis Presley for intent and purposes has been dropped from all commercial radio stations in the last 15+ years...Now it's time for the Beatles and 60's Motown to follow the same path..I'm sorry guys, I'm a big fan of Top 40 in past years, but being 36, I'd would like to have my generation of Top40 (80's) given their time in the Classic Hits limelight...And not this garbage adult contemporary 80's selections that KFRC has been shoving down our throats to justify they are playing early 80's...

Look at KCBS-FM, Their 80's selections on their playlist have a wide varity of 80's artists such as Flock Of Seagulls,Shiela E,Human League,Van Halen......With Bill Lee as an added plus!!! Instead we are left with this garbage with a playlist that mirrors the KRTH days when Jay Coffee was running it...Seems like this KFRC wreaks of Jay Coffee screwing with the playlist...

I can officialy say I'm done with KFRC, as are most according to their paltry 1.0...

 

[davideduardo]

Now there is only in-home and away from home. Welcome to the people meter.

Arbitron is in final testing of a device that will allow the PPM to "know" when it is in the car, just as it does to know it is "in the home."

 

[1069_KIFR]

Look at KCBS-FM, Their 80's selections on their playlist have a wide varity of 80's artists such as Flock Of Seagulls,Shiela E,Human League,Van Halen......With Bill Lee as an added plus!!!

Did you mean New York's WCBS-FM? They have Broadway Bill Lee and play Oldies. KCBS-FM is 93.1 Jack FM In L.A.

 

[davideduardo]

Elvis Presley made just of big of an impact on Rock as the Beatles...Elvis Presley for intent and purposes has been dropped from all commercial radio stations in the last 15+ years...Now it's time for the Beatles and 60's Motown to follow the same path..

The issue is the age range of a radio station. In general, oldies / classic hits / classic rock and gold based formats in general try to keep their target age group, and not to age with the audience.

Listeners who like 50's rock 'n roll and early 60's Top 40 hits will be in their mid to late 60's or older, 99.99% of the time. Listeners to mid 60's to early 70's songs will be in their mid-50's to early 60's.

In each case, the bulk of the audience for these two eras of Top 40 songs will be mostly over 55, and there is scant revenue available for such listenership. So, as time goes by, stations that play gold will eliminate each year or two a bunch of the oldest songs and add some ones that are newer. Or, if the station did not regularly do this, they will play catch-up.

Elvis and Chubby Checker and much of the early British Invasion and even early Motown will disappear from stations that want a predominantly under-55 audience except for some speciality shows in low listening dayparts, or on holidays (a discovery due to the PPM) where regular listenership is very, very low.

 

[Fastphilly]

Yes I meant WCBS...Thanks for the heads up!!

David, I thought this mentality is what got KFRC in trouble in the first place before the MOViN switch..Now they are going back to their old ways??? I can't figure these ppl at KFRC out..

I 100% agree with you....The volume of ppl in that 55+ age group that show interest in late 60's/early 70's music has got to be a low number....IMO, no format with the exception of newstalk is surviving a demo leaned towards 50+...

 

[e-dawg]

For the people complaining about the signal. I don't think it is a issue of why KFRC is not doing so well iin the ratings. Look at KDFC 102.1. Their transmitter is locate next to KFRC. They are doing very well in San Francisco and San Jose rating. KFRC 80kw, KDFC 33kw. KDFC is one of the weakest FM station in the Bay Area, but it has good ratings.

 

[SFStatic]

Now there is only in-home and away from home. Welcome to the people meter.

Arbitron is in final testing of a device that will allow the PPM to "know" when it is in the car, just as it does to know it is "in the home."

According to John Snyder at Arbitron a couple weeks ago, the in the car device is still a ways down the road.

 

[landtuna]

Elvis Presley made just of big of an impact on Rock as the Beatles.

I think most popular music historians would agree that without Elvis what we call Rock and Roll would have never happened. Elvis was, by far, the most popular white singer performing what was then called "race" music (or R&B to some people). Black musicians had been doing similar music for several years prior but it wasn't getting played on "white" radio. Elvis (and a handful of less popular white performers) broke the race barrier and it was quickly adopted by the white teens of the mid and late 50's.

The Beatles probably wouldn't have existed had Elvis not been there first. They were much more talented in their music selections than the BeBop and ballads that Elvis was singing and, although they had a shorter career (as a group) than Elvis did as a single, their music is much more varied and has lasted much longer. They did share one important feature with Elvis in that they both were ground-breakers in their respective genre's and led the breakthrough of both early RnR (Elvis) and the British Invasion (Beatles). Neither act was alone in this regard but are both probably the best known of the innovators.

...I'm a big fan of Top 40 in past years, but being 36, I'd would like to have my generation of Top40 (80's) given their time in the Classic Hits limelight.

"Classic Hits" is a label given the original era of what is today called Rock and Roll (which includes early sub-genre's like BeBop, DooWop, Girl Groups/Motown, British Invasion, Psychedelic, protest, Rockabilly and Folk Rock). It is not the label applied to music which is merely chronologically old. Otherwise you'd also have Big Band, Swing and 40's and 50's Standards included in the genre - which they are not. Classic Hits (or Oldies as I prefer) includes the years (roughly) between 1956-early 80's. Although some genuine RnR has been produced since 1980 it has been a niche genre in the cesspool that has become popular music.

 

[RadioStarOne]

"The Cesspool that has become popular music!" Thats a bit Harsh. Is it not? I don't like a lot of it, but I would hardly call it a cesspool. Theres a lot of great talent out there with great rhythm and its still got a beat, just not quite in tune with mine. But thats OK by me, not that it matters at all what I think. Us "new" old-timers have plenty of ways besides radio to hear the great music of all time. For radio its just time to move on to new greener pastures in order to go "Grazing In The Grass." Lol Lol... Couldn't resist that one! Must be time for another oldie to play!

 

[gameon]

the bigger issue at kfrc is it seems to me the fact that they are targeting an audience that is older and thus less likely to try new things (like the 106.9 frequency) This is a marketing problem....they need more awareness of the signal and that will take about $2 million in media spend.

when was the last time you saw a kfrc tv spot? or billboard....

new frequency is the issue. This incarnation of kfrc is very similar to the final incarnation when they blew it up at 997 in summer of 2006. On that familiar frequency, it was doing much much bigger numbers numbers cbs would kill for now. those listeners have all ended up on the myriad of other stations that share music with kfrc (kbay, koit, kufx, kfog, ksan, kuic, kkdv, kkiq, kioi, et al). That 45-54 core will only adjust pre-sets in their cars if their battery dies. Or maybe when they get a new car (which most likely will have XM--which is a whole other issue)

"its the cume stupid" look at the cume for kfrc and it tells you all you need to know.

making matters worse--the cume would have been helped by the addition of a's baseball---but a's were kept on 1550 where they had been the previous season---so listeners who would have been searching for the a's and discovering the new freq for kfrc, are able to just go to the familiar spot for the a's 1550AM (another cbs property) i cant for the life of me figure out why cbs allowed a's to be carried on both stations.

 

[LKellerIII]

the bigger issue at kfrc is it seems to me the fact that they are targeting an audience that is older and thus less likely to try new things (like the 106.9 frequency) This is a marketing problem....they need more awareness of the signal and that will take about $2 million in media spend.

when was the last time you saw a kfrc tv spot? or billboard....

new frequency is the issue. This incarnation of kfrc is very similar to the final incarnation when they blew it up at 997 in summer of 2006. On that familiar frequency, it was doing much much bigger numbers numbers cbs would kill for now. those listeners have all ended up on the myriad of other stations that share music with kfrc (kbay, koit, kufx, kfog, ksan, kuic, kkdv, kkiq, kioi, et al). That 45-54 core will only adjust -sets in their cars if their battery dies. Or maybe when they get a new car (which most likely will have XM--which is a whole other issue)

"its the cume stupid" look at the cume for kfrc and it tells you all you need to know.

making matters worse--the cume would have been helped by the addition of a's baseball---but a's were kept on 1550 where they had been the previous season---so listeners who would have been searching for the a's and discovering the new freq for kfrc, are able to just go to the familiar spot for the a's 1550AM (another cbs property) i cant for the life of me figure out why cbs allowed a's to be carried on both stations.

I agree with you about the As on KFRC. I often tune in KFRC to hear music, and the As are on - so of course, I flip to another music station. It seems to me that if you're a baseball fan (I'm obviously not), you will find out where to find your team, and tune it in - even if its on an unpopular frequency, like 1550. CBS probably signed the contract with the team when 106.9 was Free-FM, and they are still obligated.

But I've seen a lot of 106.9/KFRC billboards and bus advertisements. It's hard for me to believe that lack of advertising is their problem. These days, very few radio stations advertise on TV - KOIT is one of the few exceptions.

Saying it's difficult for somebody 45-54 to find a radio frequency is just silly...we're not senile...uh...yet. We come from a generation in which radio was a much bigger deal than it is now - so if anything, we should be more radio-savvy than younger people. I'm sure there are people of any age who are too lame to figure out how to re-set their preset buttons, but they must be in the minority. Both my car stereo and two home receivers have 3 FM bands - 18 pre-sets total, so I've got them set to any station I would ever want to listen to.

 

[DavidKaye]

I think most popular music historians would agree that without Elvis what we call Rock and Roll would have never happened. Elvis was, by far, the most popular white singer performing what was then called "race" music (or R&B to some people). Black musicians had been doing similar music for several years prior but it wasn't getting played on "white" radio. Elvis (and a handful of less popular white performers) broke the race barrier and it was quickly adopted by the white teens of the mid and late 50's.

You're assuming that rock and roll came out of black R&B music. I take a different view. My view is that rock and roll came out of Western swing, the genre made popular (wildly popular) by Bob Wills. As evidence I cite performers such as Billy Jack Wills (Bob's far younger brother) and local guy Jimmie Rivers.

Give a listen to "Jimmie's Blues", "Jammin' With Jimmie" or some of the other tracks here:
http://www.amazon.com/gp/recsradio/...rex_listen_dp_img?ie=UTF8&refTagSuffix=dp_img
By the way, the album that became "Brisbane Bop" was recorded at the historic 23 Club in Brisbane, just a mile south of SF's Candlestick Park. The bar is still there. Everybody from Johnny Cash to Merle Haggard and Patsy Cline performed there.

Listen to the stuff from Billy Jack Wills as well:
http://www.amazon.com/gp/recsradio/...rex_listen_dp_img?ie=UTF8&refTagSuffix=dp_img

Now, think of the early rock and rollers such as Elvis and Ricky Nelson and tell me again that rock and roll came out of black R&B...

 

[Hunkey Snarkey]

I often wonder if Bobby Ocean, or JMF were the ones in charge at KFRC would this station have phenominal ratings? Between Bobby Ocean and JMF youve got over 80 years of radio knowledge with these two guys! CBS should rethink their stratagy.. These two took KFRC to the top, and were household names in the bay area! No matter how long the current VO guy is on KFRC it will never have the identity that Bobby Oceans voice did for KFRC,,, Theres only one Bobby Ocean,, and that voice is KFRC!! Radio is a funny business, from the listeners end you frequently get what you dont want! I still believe that a afternnon drive guy like Ocean or JMF is the way to go! CBS should do whatever it takes to retain Bobby Ocean and give JMF carte blanche,, let them right their own ticket, Its a no brainer, Jay Coffee will never compare to the two "bay Area legends Ive mentioned! Also KFRC your top of the hour jingle is boring, zero excitement! Listen to XM 60s channel top of the hour jingle,, thats radio!

 

[RadioStarOne]

Hey Kenny in Concord is that you in disguise? Sounds like you! Hunkey Snarkey! Now thats original!

 

[Hunkey Snarkey]

Yes ,,, Its me no disguise,, Radio info couldnt allow me to have XM RADIO, at least not here! I just finished 5 hours of Wolfman jack on XM60s channel! As for hunkey snarkey, Thats a term i used to hear JMF use. I hope its not copyrighted! Its great to be back,, Im still hoping to have John Mack Flanagan have a show for more than 1 hour,, Kenny in Concord,, and Radio info thanks for getting me reset,, I would have paid to get back on here!!!!!!!!!!

 

[DavidKaye]

These two took KFRC to the top, and were household names in the bay area!

Yeah, THIRTY YEARS AGO. No offense to either JMF or Bobby Ocean (how many names has this guy had over the years anyhow?) but that was then and this is now. Unless these guys are well-versed in today's music and today's social happenings, etc., it ain't gonna fly.

 

[skyrocker]

Yeah, thirty years, David, wow. That's when the Susan B. Anthony silver dollar was issued, shit that's antiquity;
that's the spiderweb-covered Saturday Night Fever era when broadcasting was more of a family than a corporate
satellite ATM machine. How could any age discriminated, socially eliminated person of experience hope to remain
relevant today? I mean, even with the supportive encouragement from enlightened people like yourself.

As for myself, I can't even remember all the names I've had, much less been called. Got a few for you though. No offense.

 

[Hunkey Snarkey]

Its strange how KRTH has Charley Tuna filling in for gary bryan right now.. Charley Tuna has been around when it was Boss radio KHJ,, this just wont fly here, Wow could you imagine KFRC having Bobby ocean or John Mack Flanagan filling in for our morning show? Los Angeles seems to be where CBS puts on the real talent! Personnally ,, Bobby ocean has a much better radio voice than The Duke,, Sholin makes a better pd,, Bobby ocean is funny and entertaining, and John mack has somthing that connects with the listeners ,, i hope you suits at KFRC read these posts,, Im not the least bit immpressed with your line up,, Im really wondering if the bay Area will wever have real radio back? Oh by the way KFRC KRTH seems to have a much more desireable playlist,, CBS ought to turn the KFRC operation over to Bobby and John mack, ratings would soar! Kenny in Concord ,, right now they are playing Incense and peppermints on KRTH,, KFRC do you play this? i doubt it! The time is 9:46 am

 

[JEREMIAH]

DAVID KAYE:

IN ONE OF HIS MOVIES, ALAN FREED SAYS: "ROCK AND ROLL IS A RIVER INTO WHICH FLOWS MANY STREAMS, COUNTRY, BLUES, AND JAZZ TO NAME A FEW"



JERRY GORDON KNUU LAS VEGAS