Kiss 105.5 WDKZ and 92.1 The Wave SOLD!

[ILOVERADIO2]

Can this be true? DCRTV is reporting K-Love will buy both stations and flip to religious. Wow, The Reach FM and the new 88.7 The Bridge will be in trouble. K-Love is top notch.

 

[wprt949]

will k-love buy WXHL too ???

 

[MikefromDelaware]

Competition is a good thing. How great that could be for Lower Delaware to have a choice in CCM radio. Maybe one of those CCM's will offer a better variety where CCM gold can be included in the line up unlike Reach FM that is Top 40, which is our only CCM choice in Upper Delaware. Interesting that part of the state (Lower Delaware) that has 1/3 of the population has good local TV news coverage of Lower Delaware via the Salisbury TV stations and now 3 CCM stations, plus a full time Classical Music NPR station in Salisbury.

Wilmington with 2/3'rds of the state's population has a 30 minute weekly news magazine on Channel 12 that Lower Del also shares in on channel 64 Seaford, and 1 CCM station WXHL Reach FM, and Philly's part time Classical/Jazz NPR station.

One reason for the 3 CCM's in Lower Delaware might be that a greater number of Christians in the bottom two counties are Evangelical Christians rather than mainline Protestant and Catholic Christians, where as in New Castle County, I believe, the main line Protestant and Catholic Christians out number the Evangelical Christians. My guess is, that Evangelical Christians are the big listeners and financial supporters of Christian radio, especially CCM radio.

Yes I know, Wilmington is so close to Philly that we don't count as a market for TV so literally no coverage other than what channel 12 is willing to do, and even the 8th largest market (Philly) for some reason can't support a full time Classical and full time Jazz station so they share. Frankly that doesn't say much for the Philly Metro in terms of having appreciation for and the willingness to support the fine arts and culture, etc. If market # 150 can support one classical station, surely market #8 should be able to support two cultural music stations, a classical and a jazz station. 2+ million people in Philly is a far greater number of people than the 200,000 of Lower Delaware.

 

[XCountry285]

anyone gonna fill the void and flip to CHR?

 

[jaydog]

anyone gonna fill the void and flip to CHR?

I am sure that Mitch the owner of Great Scott Broadcasting will flip on of his several stations to CHR or Oldies. He likes to changes things all the time. This time he has a good reason to. If I were him I would put 101.7 & 95.3 back together and make it CHR. There is no reason to have a HotAC and CHR under the same roof. You could also drop the country on 107.7 and put that with 101.7 to make a good CHR.

 

[ka3kza]

WDKZ and The Wave have both had decent ratings, so those formats should be picked up. If I had to guess, I'd say 101.7 and 107.7 would flip. I'd take 107.7 CHR since it's located on a tower in Pittsville, south of the Delaware line with a good singal into Ocean City, Salisbury and Sussex County. I could see a 4 share or more in no time. 101.7 is on the same tower as WZBH west of Dagsboro, and I think Oldies would work on that signal. It covers the Beach areas as well as Ocean Pines where the retired people primarily live. I doubt Clear Channel will keep these formats, since they're not going to change Froggy Q105 or the Sports Animal 95.9. That olny leaves 98.9 with it's urban format, and it covers a format they need for overall buys. Delmarva could flip 97.1, but i doubt it.

 

[Silkie]

Any station that kills oldies is looking to kill itself, plain and simple.

 

[ka3kza]

I think the Bridge 88.7 will do fine. It locally based, they have been working on this and it's support for a long time, it will cover a greater area than either K-Love or WXHL with it's translators. The thing that has hurt radio in general is the lack of local programming and content. On the commercial side, look at how Clear Channel has lead the charge of dumping local programming for voice tracking from outside the market and with National Names like Ryan Seacrest. In Ocean City Salisbury in the Spring Book, Froggy and Q-105 2 of only 3 commercial Class B stations were beat by several Class A's that are mostly locally programmed. The ridge 88.7 has roots in the community, has power (25KW) central location (near the center of Delaware), and will succeed.