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Local news/talk & sports talk radio....

R

radiodude44

Guest
What's working and what isn't in Orlando news/talk and sports radio? What would you do differently??? What would you keep the same???
 
I think WDBO can stay pretty much the same, unless the audience for conservative talk radio either dwindles to nothing (not likely) or ends up being 55-plus (which could happen in a few years; I don't see the post-Nirvana generation getting into Sean Hannity).

Neither WDBO or WFLF wants to admit it, but WTKS probably makes their stations skew older than they otherwise would. I know they're supposed to be targeting different demos, but I think TKS takes people in their thirties who might otherwise start to develop an interest in AM talk radio and keeps them on FM for another decade of their lives.

The big question -- how will talk radio accommodate the growing Hispanic presence in Orlando, other than attacking it? The first-generation Spanish-speakers will never listen to it and the bilingual second-generation never gets into it, because (I think) they get the impression early on that talk radio "hates" them. Miami never figured that out and their talkers mostly languish. The Cuban-Americans of Miami are mostly Republican, the Puerto Ricans of Orlando, not so much. Longterm, that could bring talk shares in Orlando down to Miami levels.
 
Check out the ratings. Real Radio 104.1 is an irrelevant also-ran. If I want to know who got killed overnight, I listen to Jim Turner on WDBO. If I need a traffic
update, I rely on Officer Jim Bishop on WDBO. If i need sports, I go over to Mike
and Mike on 1080 WHOO. All the information I need is available on AM. Who the
hell needs WTKS?
 
barthgimble said:
Who the hell needs WTKS?

Who the hell needs WTKS? People who couldn't care less who got killed overnight or who won in sports. Traffic's a push, because WTKS has traffic too. And no AM buzz.

Yeah, WDBO usually wins, but I've seen WTKS win a few books over WDBO from time to time. And I guarantee WTKS skews younger in the ratings, and that means advertising bucks.

Anyone in Orlando radio who writes-off WTKS does so at their own peril.
 
AM talk radio in Orlando is pretty good, however, more local talk shows would be a great idea...

As for WTKS, with the exception of Shannon Burke, all of the shows on that station, including the Philips File, just sound like a bunch of people talking at the same time about things that only they think is important....

WTKS hasn't been the same since Howard Stern left.....
 
DIZ Guy said:
WTKS hasn't been the same since Howard Stern left.....

i agree, and i'd like to ask you all a question. (no sarcasm here)

how much of an effect do you think TKS has on the ability for other stations to air shows with more talk than music...like...would we be complaining about an all talk morning show on JRR if we didnt have those fairly same options on TKS? stations around the country air all talk shows on their music stations, but they dont have a hot talk option on the dial.

TKS is not only hurting in its own right, but its hurting other stations in the market, i think. anyone agree? disagree? discuss!
 
I see where wdbo is now on HD radio...they are on 96.5's second channel...wow what an improvment in sound and coverage
 
Yeah, for the 10 people in this town that own an HD radio (that don't work in radio), I'm sure it's an improvement.
 
DIZ Guy said:
AM talk radio in Orlando is pretty good, however, more local talk shows would be a great idea...

I would agree, and I think this is where WAMT 1190 could really shine. I know they have some local talk shows, but for too long they've ben brokering infomercial-type shows on wekends which really hasn't done them any favors. Local talk, dealing with local issues, can always find an audience. Enough with the syndicated nationals....
 
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