Look who's talking. Let me tell you how it is in this TV market. We have five major stations here, NBC, ABC, CBS, and Fox affils, plus a PBS. The NBC and ABC stations have always run neck and neck for first place, while CBS usually ran last (about which more later) and Fox does their news at different times and does not directly compete with the others. At NBC, there are two female anchors and one male. Both of the women are in their 50's. One of them did put on a great deal of weight a few years ago, decided on her own to do something about it, got into fitness and emerged as a competitive female bodybuilder. (I am not making this up.) She's been on air here at least 20 years and always popular; she, her husband and family have put down roots in the community and are well liked. The same longtime career and family roots goes for the other woman, who doubles as a field reporter and has great credentials for her investigative work. Neither is a Barbie doll, but both are doing fine, thank you, and so is their station.
The ABC station had the same anchorman for something like 30 years; always high ratings despite an advancing paunch and receding hairline, the latter later covered by an unbelievably phony-looking toupee'. But again, involved with this area and its people, genuinely liked and respected, and top rated until his retirement about a year and a half ago. He keeps his hand in the business by hosting a weekly magazine show on the PBS station. He's become sort of our own local Walter Cronkite.
CBS and Fox have tried interchangeable Barbies and Kens and got nowhere, and all the stations use younger faces on the weekends. The CBS station eventually closed their own studios, formed an operating agreement with the NBC, and now shares their people. One of CBS's former anchors, again a fiftyish male, moved to ABC to replace their retired anchor and is doing well there.
Glitzy glamour? Nope. Credibility and staying power? You bet. Can we be so exceptional here as to be unique in the business? I truly doubt it.