Television entrepreneur Moses Znaimer is hoping to expand his reach on the TV dial by acquiring the money-losing Sun News Network from Quebecor Inc.
According to a source familiar with the negotiations, Mr. Znaimer is eager to make a deal that would see ZoomerMedia Ltd., a company he controls, buy the news and opinion channel before the year is over. Mr. Znaimer currently has exclusive negotiating rights, and the price of the purchase would be low, the source said.
Once the architect of CITY-TV, Mr. Znaimer now owns a stable of TV, radio and other media properties targeting an audience aged 45 and older – what ZoomerMedia calls “the world’s largest and most affluent generation.” Buying the Sun network would give him another foothold in television.
