Miami/Fort Lauderdale Miami-Ft. Lauderdale-Hollywood Radio Ratings: January 2024

[pjc1961]

Covering the survey period from Thu. 1/4/2024 thru Wed. 1/31/2024, age 6+ overall:

Miami/Fort Lauderdale

Nielsen Audio PPM Monthly Ratings Miami/Fort Lauderdale (Market #11) Population: 4,133,900 Black: 790,300 - Hispanic: 2,300,600 Average Quarter Hour Share

radioinsight.com

OR

https://ratings.****************/content/arb429

OR

https://www.urbaninsite.com/wp-content/uploads/2024/02/MIAMI-FT.-LAUDERDALE-HOLLYWOOD.htm

Top 5+ demo rankings analysis from Research Director, Inc./XTrends will be available on Thu. 2/22/2024.

 

[onemusic]

Interesting 97.9 beats 97.3 and power 96
Why is Hip Hop all of the sudden struggling in New York and Los Angeles but doing good in Miami and Palm Beach?

 

[onemusic]

January 2024 (1/4 – 1/31) Nielsen Audio PPM Ratings Day 1: KRNB Surges As Hip Hop Struggles In New York & Los Angeles - RadioInsight

Nielsen begins its monthly release of PPM ratings with today’s Day 1 update including New York, Los Angeles, Chicago, San Francisco, Dallas/Fort Worth, Houston/Galveston, Atlanta, Philadelphia, Long Island, Riverside/San Bernardino, San Jose, and Middlesex/Somerset/Union. All the numbers can be...

radioinsight.com

 

[davideduardo]

Interesting 97.9 beats 97.3 and power 96
Why is Hip Hop all of the sudden struggling in New York and Los Angeles but doing good in Miami and Palm Beach?

In LA, one issue is that the Black population is only 7%, so any rhythmic station has to appeal to Hispanics and the general market. And LA has two pure Hispanic reggaetón / rhythmic formats that have taken a lot of Latino listening from the two stations traditionally targeting 18-34 Blacks and Hispanics.

South Florida and, in particular, Miami is so heavily Hispanic that there is an influence by that group on all formats. Miami, and to some extent, WPB, is almost like a market in another country based on not just music but lifestyle, climate and even the job market.

New York is hard to analyze. My only guess is that we are seeing to some extent further erosion of hip hop and R&B formats because so many songs can't be played on the radio.

 

[CassChopper96]

why does HOT 105 and Easy 93.1 has such strong ratings in such a heavily hispanic market

 

[davideduardo]

why does HOT 105 and Easy 93.1 has such strong ratings in such a heavily hispanic market

Because half of Hispanics are English dominant and both of those stations are very appealing to that group.

Why do stations playing English language hits often show up in the top couple of rated stations all over Latin America?

 

[pjc1961]

Top 5+ demo rankings analysis from Research Director, Inc./XTrends:

RADIO RATINGS ROUNDUP, JANUARY 2024, Part III | Research Director, Inc.

RADIO RATINGS ROUNDUP JANUARY 2024 Part 3 Followers of the JANUARY survey fall into two camps. The devotees of all things merry and bright are loo

researchdirectorinc.com

25-54: 1. WAMR 2. WMIA 3. WLYF 4. WFEZ (up from #7) 5. WHQT 6. WXDJ
18-34: 1T. WEDR 1T. WAMR 1T. WZTU (up from #6) 4. WHQT 5. WRTO (up from #11)
_______ 6. WFEZ (down from #2) 7T. WMIB 7T. WKIS
18-49: 1. WMIA 2. WAMR 3. WHQT 4. WZTU (up from #8) 5. WFEZ
_______ 6. WEDR (down from #3) 11. WLYF (down from #5)

 

[Mike Sheridan]

Because half of Hispanics are English dominant and both of those stations are very appealing to that group.

Why do stations playing English language hits often show up in the top couple of rated stations all over Latin America?

I don't forget, I remember Hispanic listeners who used to listen to "American Top 40" every weekend. They also told me how they would sneak a radio in bed so they could listen to us on WGBS at night in Cuba. They said listening to American radio was not allowed at the time. Not sure if that was true but that's what I was told.

 

[davideduardo]

I don't forget, I remember Hispanic listeners who used to listen to "American Top 40" every weekend. They also told me how they would sneak a radio in bed so they could listen to us on WGBS at night in Cuba. They said listening to American radio was not allowed at the time. Not sure if that was true but that's what I was told.

True. If people who listened to US radio were denounced by the "Neighborhood Committee" could have food rations reduced, be ineligible for certain jobs, and so on.

I took part in the Mariel Boat lift and later hired several very talented newsmen for WHTT in Miami. The stories they told of persecution, rationing, imprisonment for saying anything critical of Castro, etc., were horrendous.

 

[Mike Sheridan]

True. If people who listened to US radio were denounced by the "Neighborhood Committee" could have food rations reduced, be ineligible for certain jobs, and so on.

I took part in the Mariel Boat lift and later hired several very talented newsmen for WHTT in Miami. The stories they told of persecution, rationing, imprisonment for saying anything critical of Castro, etc., were horrendous.

Good old WGBS's RCA Ampliphase transmitter blasted right into Cuba! I assume WQAM did well too but it was just 1KW at night.