I’m very impressed by appearance of New World’s WURN-AM, Radio Actualidad 1020 AM in Kendall. It looks like New World purchasing 1040 AM WLVJ from James Crystal Radio was a good move.
For two stations (1040/1020) that never showed up in the books, to appear with a 0.9 and go to a 1.1, and beat out TWO sports stations owned by two of nations largest broadcasters (WQAM and WINZ) is quite a feat.
And as a bonus, they saved a dying radio station with no ratings (WLVJ 1040) from being ground into dust, like has been discussed regarding JCR'S WFLL 1400.
BTW, the website link on the ratings list should be
http://www.actualidadmiami.com . In the ratings list, WURN is linking to the LMA’d/time brorkered
http://radiomega.net, which is WJCC AM 1700/Mulitcultural Broadcasting and has nothing to do with New World.
and
And speaking of WQAM, and looking at the ratings, I think their days as a sports outlet are numbered.
Looking at WQAM’s last four books from August to November, as they went from a 0.9 to 1.2, and then back down to a 1.0. They’re at #28 in the ratings.
As someone else pointed out, WQAM is a heritage sports station with no local professional team broadcast rights, and its being beaten by two West Palm Beach Market Christian stations: WAY-FM’s 88.1 and Moody’s WRMB-FM’s(up from a 1.0 to 1.3). I’d have to point out WQAM is also beaten by American Public Media’ WKCP-FM’s Classical format (up from a 1.1 to a 1.4).
Meanwhile, WAXY 790/104.3 is in the Top #20 and their numbers gone up from a 1.3 to 1.8.
CBS is coming into Miami to win. Clearly, WAXY has local-live sports in this town locked up.
I don’t think a tie-in to a national-network-syndicated CBS Sports is going to make a difference for WQAM. And I don’t see CBS investing in the creation of a second live-local sports station, especially when the station has no local broadcast rights for teams in the market. But, as
Lance’s Line pointed out, speculated, would CBS work out a swap with LFM and get a hold of WAXY 104.3?
Once the trade goes through, and as of today, it has, I think WQAM is gone eventually. Give it time. I don’t see how a CBS owned WQAM can compete with WAXY, when, again, WAXY has team (s) rights in the market.
But what I think will happen: Someone mentioned an all-news outlet, which is wide open, and untapped format in Miami Fort Lauderdale -- sorry 850 WFTL and 610 WIOD don’t count, they’re not all news.
A 560 CBS News Radio 24-7 would/will crush them both, and CBS News Radio can/could occasionally break from the news, and runs games for non-Florida teams -- say the Yankees, because WMEN 640 is on its last legs and will lose/have to give up Yanks anyway -- and/or CBS News Radio could break away and do weekend sports programming. But not as a 24-7 sports, no way. As good as their network national sports guys are, I don’t think that can compete with the great local hosts they have over at WAXY. They really do, do a good job over at 790/104.3, no question about that.
