I'm not clear on this company's role, even after reading the article. Is it another subscription service, a producer, a syndicator or what? Who is it "distributing" the games to? The teams' networks? I thought THEY were the ones distributing the broadcasts to their affiliates. Clarify, please.
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MLB in talks to broadcast games on NBC Sports
- Thread starter Y2kTheNewOldies
- Start date
Skyview Networks is a radio syndication company. It sells the spots, it markets the shows to stations, and it distributes those shows to the affiliated stations. It performs that function for several well known news networks, such as CBS News Radio and ABC News Radio.
In this case, Skyview apparently is the radio intermediary between MLB and affiliated radio stations. So by that, it appears that MLB will either produce the games, or take local coverage of the games, and provide that to Skyview. Skyview will distribute to affiliated radio stations.
(NOTE: I revised this post to eliminate mention of NBC Sports. As far as I can see, they are not involved.)
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Friday Night Baseball: Apple TV+ Reveals Its Inaugural, Free Line-Up - TVLine
Apple TV+ has stepped up to the plate and revealed the first half of its inaugural Friday Night Baseball slate, to stream this summer. The…
tvline.com
Apple TV has a contract to air Friday Night Baseball.
The deal itself is stale news, reported elsewhere (by MLB itself) at least a week ago.The news today is that the games, at least for the first few weeks, will be available to anyone with a device/TV set capable of connecting to Apple TV+ without need of registration or payment.Friday Night Baseball: Apple TV+ Reveals Its Inaugural, Free Line-Up - TVLine
Apple TV+ has stepped up to the plate and revealed the first half of its inaugural Friday Night Baseball slate, to stream this summer. The…
Apple TV has a contract to air Friday Night Baseball.
YouTube, Major League Baseball Re-Up Streaming Partnership
The site will be home to 15 games in the 2022 season as MLB continues to cast a wide net with streamers.
www.hollywoodreporter.com
Youtube renews with broadcast deal with the MLB.
Are the Sunday morning games going to be simulcast OTA? I saw the White Sox vs Red Sox game in my local TV listings.
Only the first Sunday morning game (the game in question on May 8) will be simulcast on NBC and Peacock. The remaining 17 Sunday morning games will be available on Peacock only.
Source: Press release from NBC Sports
Anyone else not getting the White Sox-Red Sox game on their local NBC station? Here in Houston KPRC-TV is running public affairs shows and other weekend fluff, so Peacock is the only option. I suspect that a number of NBC affiliates didn’t want to run what they consider an infomercial for a streaming service.
A lot of NBC is an infomercial for Peacock. They run promos for it all the time. That was mainly what they did with The Olympics. I don't know if they have that kind of option in their affiliation agreement, where they can bypass a network sports event with local public affairs. There is probably another reason.
If it's not an option, then what could "another reason" be? Other than extreme technical difficulties or a local natural disaster, mass shooting or other event with overriding local impact and interest, I can't think of one. Everything else would fall into the "breach of contract" category.
I can see why this game was chosen for OTA exposure. It's the only one on the schedule featuring two teams expected to be contenders this season. Both teams are off to horrible starts, the offenses mired deep in the muck that is the trademark of MLB's new dead ball era, but NBC had no way to predict that. The remainder of the schedule is full of bad, tanking teams either playing each other or facing powerful contenders.
Networks don't like to sue their affiliates, especially in Top 10 markets. My only thought is this decision to carry Sunday morning MLB games was made just a few months ago (as seen by this thread). It's possible the station had pre-existing obligations for the time and is using that as a temporary reason to skip the Sunday games. It'll be interesting to see what they do next week.
I've been watching the game, and haven't seen or heard an overabundance of Peacock promos. I just heard a funny one for MLB.com. The PBP announcer said "Did you know that today is the last day you can watch MLB.cm for free? Thank you for not answering..." Then he continues reading the script. Pretty funny.
This week's game is the only one that the affiliates will carry. The others will be Peacock exclusives, in the same way that two Friday night games are carried only on Apple+.
Ha! Just re-read the press release from 4/6 and subsequent posts here. Yep, if I'm not an O&O, and I have pre-existing agreements for Sunday morning (other than Meet The Press), I'd try to opt out.
It wasn't carried on WDIV Detroit. Infomercials and syndicated programs. But WDIV carried the USFL game that followed.
WDIV is owned by Graham Media Group, as is KPRC-TV, so same situation.
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