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More than 30 million people have signed up for Meta's new "Twitter Killer" Threads app

M

Mikey Radio

www.engadget.com

More than 30 million people signed up for Meta's new Threads app - Engadget

Meta's Twitter rival Threads just went live and has already exceeded 10 million signups within the first seven hours, a number that has since swelled to 30 million, according to CEO Mark Zuckerberg.
www.engadget.com www.engadget.com
Meta's Twitter rival Threads just went live and has already exceeded 10 million signups within the first seven hours, according to (a Thread by) CEO Mark Zuckerberg. Then, as the west coast was waking up, Zuckerberg noted that the app already has more than 30 million sign-ups "as of this morning." The app is now available globally (except in Europe), with the rapid signup pace showing Meta's enormous ability to scale up compared to other Twitter rivals like Bluesky — which still requires invite codes.
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With Threads, Meta is taking on Twitter and alternatives like Mastodon. It's under the purview of Instagram CEO Adam Mosseri, who is planning to make Threads compatible with ActivityPub. That's the source protocol that powers Mastodon and other decentralized services sometimes collectively referred to as the “Fediverse.”
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The site is not without early teething issues, though. The biggest complaint is the lack of a chronological, following-only feed, with users stuck with whatever the Threads algorithm decides to push their way. ("95 percent of the posts I see are completely irrelevant to me," complained one user). It also lacks post editing (which Facebook and Instagram both have), hashtags, account switching and more.
Mosseri has addressed all those issues, posting on Threads that a following-only feature is "on the list." He said the same about post editing and account switching, and added that hashtags will be tappable "in time."
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I swore leading up to this there were talks that sounded straight up Parody about Elon Musk fighting Mark Zuckerberg in a UFC type Match. It sounded like parody a Venture Capitalist would come up with as a joke when Mark Zuckerberg and Elon Musk are not in a meeting with investors. Turns out that it was Mark Zuckerberg crew responded with getting ideas from Twitter and get the framework of that to inside a meta owned outlet.


Also I get it Meta Inc has to lower the median demos especially the brand that started Meta Inc., Facebook has to deal with younger demos going to Discord in another case. I understand why Mark Zuckerberg's group responded to starting "Threads" app attracting Instagram users to the app.



www.tomsguide.com

Discord: Everything You Need to Know

Here's what you need to know about Discord, one of the most popular communication tools for online gaming and streaming.
www.tomsguide.com www.tomsguide.com
 
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I was on Facebook from the very beginning, and Farmville and other games didn't come along for quite a while. Three years or so.
 
And.....likely about ten million will either drop off or whose accounts will go stagnant in three months. That's just the way of the tech industry. The question will be whether Threads is a Twitter killer or just another cliche quick text app among a growing list with Bluesky, Clubhouse, CounterSocial, Discord, Mastodon, Tumblr, and WT Social.
The problem is; there's just no advertising money in this form of media anymore. This move by Meta was just to drive interest in the company and hurt Elon, but even Meta executives aren't confident it's going to actually make any money.
 
Kelly A said:
The problem is; there's just no advertising money in this form of media anymore. This move by Meta was just to drive interest in the company and hurt Elon, but even Meta executives aren't confident it's going to actually make any money.
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There's plenty of revenue in this form of media. Twitter, in its final full year as a public company had $4.5 billion in advertising revenue. That ad revenue rate was roughly constant up through Twitter's final quarterly report before Mr. Musk's acquisition was finalized.

Obviously, the revenue in "this form of media" is lower today, simply because Mr. Musk has driven away both potential audience and advertisers. But there is no reason to think the market has evaporated permanently.
 
I signed up before 9:00 a.m. West Coast time and was assigned a number in the 30-millions.

So, adoption is fast, but it needs running changes to make it useful.

What you got from Twitter in the pre-Musk era was only as good as the people or accounts you followed, and Threads shows you everybody whether you're following them or not.

The inability to see posts only from the people you follow makes for a very crowded timeline of stuff you likely don't care about and makes it easy for those of us who use it to communicate with an audience trying to follow us to get lost---a problem that will only get worse as the number of users grows.

Also, it desperately needs the ability to organize what you see chronologically, and a "trending" feature would be a good idea, too.
 
michael hagerty said:
I signed up before 9:00 a.m. West Coast time and was assigned a number in the 30-millions.
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And, as you say, it needs running changes as it develops and good "influencer" accounts to follow. I suspect that, of the 30 million (nearly 40 million when I signed up) only a handful are of interest to any particular subscriber.

I know that there is nearly nothing I could post that any significant group of people would have even minimal interest in. It's all about "keeping up" (no "with the Kardashians" needed, please) with people whose ideas and opinions and reactions we care about.

I'd follow anyone from AOC to Bernie to even Trump, but not my next door neighbor or the barista at my nearest Starbucks.
 
DavidEduardo said:
And, as you say, it needs running changes as it develops and good "influencer" accounts to follow. I suspect that, of the 30 million (nearly 40 million when I signed up) only a handful are of interest to any particular subscriber.

I know that there is nearly nothing I could post that any significant group of people would have even minimal interest in. It's all about "keeping up" (no "with the Kardashians" needed, please) with people whose ideas and opinions and reactions we care about.

I'd follow anyone from AOC to Bernie to even Trump, but not my next door neighbor or the barista at my nearest Starbucks.
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11 years ago, when I was working for Clear Channel's wire and audio service, 24-7 News, at the hub in Phoenix, the managing editor showed me Tweetdeck.

It arranges feeds of who you follow into different columns that you program. I've used it ever since, with columns for World/National, NPR, CapRadio Reporters, Sacramento, Bay Area, Tahoe, and Rural NorCal.

Some folks follow individual reporters, but unless they're our individual reporters, I stick with the official Twitter account of the organization they work for (radio/tv/wire/newspaper/online site), figuring that there's some degree of confidence in their reporter's tweet if the mothership is re-tweeting it. It also spares me a fair amount of self-promotion from local TV folks.

I don't take it as Gospel, by any means, but it's a good first heads-up that there's a story happening that merits our checking out.

I also follow official government accounts, especially those involving public safety.

Curated properly, it's actually a solid complement or even alternative to a wire service (since those have shrunk considerably and aren't as quick).

Unfortunately, as Elon has throttled usage, the official public safety accounts are finding themselves limited to how often they can get an important message out, and now it appears sometime this month, use of Tweetdeck will be limited to those who buy the $8 "verification".
 
DavidEduardo said:
And, as you say, it needs running changes as it develops and good "influencer" accounts to follow. I suspect that, of the 30 million (nearly 40 million when I signed up) only a handful are of interest to any particular subscriber.

I know that there is nearly nothing I could post that any significant group of people would have even minimal interest in. It's all about "keeping up" (no "with the Kardashians" needed, please) with people whose ideas and opinions and reactions we care about.

I'd follow anyone from AOC to Bernie to even Trump, but not my next door neighbor or the barista at my nearest Starbucks.
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I honestly feel if you started an account on radio history with pictures, people would be very interested.
 
PTBoardOp94 said:
There's plenty of revenue in this form of media. Twitter, in its final full year as a public company had $4.5 billion in advertising revenue. That ad revenue rate was roughly constant up through Twitter's final quarterly report before Mr. Musk's acquisition was finalized.

Obviously, the revenue in "this form of media" is lower today, simply because Mr. Musk has driven away both potential audience and advertisers. But there is no reason to think the market has evaporated permanently.
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Twitter had been struggling with meeting Wall St. expectations for subscriber growth and revenue targets in their final pre-Musk years. All media companies, including Meta, have had similar headwinds with little or no growth in ad spending. Elon basically killed-off what shrinking advertising Twitter once had.
 
Negin said:
I avoid Meta and all it's poisons (Including Threads) like the plague. Too bad a non-Meta company didn't make the next Twit killer.
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About twelve years ago when I received my security clearance, the person giving me my final interview mentioned that she noted I didn't have a Facebook account. I told her that in spite of my kids and relatives thinking I was some sort of Neanderthal for not being on Farsebook, I had resisted because 'Facebook was a privacy and security nightmare'. She responded with: 'GOOD', you're right about Facebook, in particular.
 
Negin said:
Too bad a non-Meta company didn't make the next Twit killer.
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One did. It's called TikTok. Perhaps you've heard of it:


Twitter no longer serves this function. Thanks to a string of disastrous missteps over the past year by new owner Elon Musk — punctuated by the decision last week to cap the number of posts users can view — Twitter is hemorrhaging users and relevance. While Meta’s new Threads app is making an impressive debut, most social media experts say TikTok reigns as the new global town square and has held that role for quite a while.
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Anyone remember the Facebook/Twitter competitor Google+? Even with the backing of the biggest online technology company on the plant, and forcing people to join it in order to use other Google services (like YouTube), it still failed. Google+ claimed to have over half a billion monthly active users, and yet in reality it was a ghost town.
 
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