NASCAR on NBC's second season of it's current run as the second half of the season home of NASCAR TV coverage did not get off to a good start for NASCAR fans as most of the Coke Zero 400 at Daytona International Speedway broadcast was mostly commercials as they kept going to breaks a couple of minutes after returning. in fact complains were being made by very vocal NASCAR fans who were ticked at the amount of commercials that aired last night on NASCAR on NBC's Facebook page, which some threating to boycott NBC and watch the Race via NASCAR.com and listen to audio coverage from MRN/PRN to some wishing Fox had the entire season and saying they miss the NASCAR on Fox coverage.
in fact, according to Fansided's Beyond The Flag section the total amount of ad time spent during the race was 47 minutes and 143 minutes of racing aired on TV, compare to last years Coke Zero 400 which had a total of 168 minutes of racing on TV and 35 minutes of ads and that race last year was ran in the late night/early morning hours and didn't end until almost 3 AM local time due to a several hours of rain delay to delay the race start of the race. the race last year was NBC's first NASCAR race since the end of the 2006 season when NBC's previous NASCAR coverage contract ended and ESPN/ABC took over the second half of the season rights from 2007-2014.
this is not the first time NBC did this, in fact during the 2001-2006 run of NASCAR on NBC (which was co-produced by NBC Sports and Turner Sports as NBC's cable partner for the NASCAR coverage back then was TNT), fans criticized NBC for airing more ads then the actual racing. in fact, in the movie Talladega Nights: The Ballad of Ricky Bobby, they poke of NBC's coverage of NASCAR by having a bit where during a long epic wreck between Rick Bobby and Jean Girard, NBC went to a Applebee's commercial then they return to the wreck, still in progress.
https://beyondtheflag.com/2016/07/03/nascar-interrupt-commercial-race/
http://www.sportingnews.com/nascar/news/daytona-commercials-coke-zero-400-ads-tv-ratings-nbc-broadcast/r512jeletb1n1w9ufpsx75ote
in fact, according to Fansided's Beyond The Flag section the total amount of ad time spent during the race was 47 minutes and 143 minutes of racing aired on TV, compare to last years Coke Zero 400 which had a total of 168 minutes of racing on TV and 35 minutes of ads and that race last year was ran in the late night/early morning hours and didn't end until almost 3 AM local time due to a several hours of rain delay to delay the race start of the race. the race last year was NBC's first NASCAR race since the end of the 2006 season when NBC's previous NASCAR coverage contract ended and ESPN/ABC took over the second half of the season rights from 2007-2014.
this is not the first time NBC did this, in fact during the 2001-2006 run of NASCAR on NBC (which was co-produced by NBC Sports and Turner Sports as NBC's cable partner for the NASCAR coverage back then was TNT), fans criticized NBC for airing more ads then the actual racing. in fact, in the movie Talladega Nights: The Ballad of Ricky Bobby, they poke of NBC's coverage of NASCAR by having a bit where during a long epic wreck between Rick Bobby and Jean Girard, NBC went to a Applebee's commercial then they return to the wreck, still in progress.
https://beyondtheflag.com/2016/07/03/nascar-interrupt-commercial-race/
http://www.sportingnews.com/nascar/news/daytona-commercials-coke-zero-400-ads-tv-ratings-nbc-broadcast/r512jeletb1n1w9ufpsx75ote