Nashville Radio Market "2008", Happy New year!

[scottwmro]

Well fellas, Christmas is over with (thank goodness) for another year and I sincerely hope you all had a nice holiday with your family and friends.

The New Year is now upon us and I wonder what is on your mind? What predictions (not wishful thinking) may happen in Nashville radio in “08”. The winter book is a good time in my opinion to make a format change, if a desire is in consideration.

What will become of the legal battle between 560 AM and 106.7 with this ESPN deal that is dragging on? Will there be a Hispanic station appear on the FM band? Will we see AM daytimers allowed to use FM translators to rebroadcast programming? What will become of the Clear Channel Cluster in Nashville and TRN since C.C. is going private?

Lots of things to think about. Tibbs, let’s get out the Arbor Mist and have a toast to the New Year. Maybe you should go hang out with “Good Guy” Lee Dorman at WQKR in Portland. He seems to be getting 1270 hoppin! ;D

 

[w9wi]

What will become of the legal battle between 560 AM and 106.7 with this ESPN deal that is dragging on? Will there be a Hispanic station appear on the FM band? Will we see AM daytimers allowed to use FM translators to rebroadcast programming? What will become of the Clear Channel Cluster in Nashville and TRN since C.C. is going private?

Actually, my Christmas sucked but that's another story...

- I think the FM translators for AM stations thing is a done deal. That genie isn't going back in the bottle. (and you've brought me around to your way of thinking on that) The only question will be the exact rules.

It does however look like the pool of available translators will be somewhat reduced. They're going to go ahead and limit the recent filers to ten applications each. (just like they did with the recent NCE-FM window)

- Hispanic FM? It will happen sooner or later. I think it will be a matter of opportunity. Thing is, I have a hard time seeing which station is likely to present that opportunity. 106.7 would be my best bet.

 

[firepoint525]

- Hispanic FM? It will happen sooner or later. I think it will be a matter of opportunity. Thing is, I have a hard time seeing which station is likely to present that opportunity. 106.7 would be my best bet.

A better idea: move 92Q to 106.7, and let a hispanic station take over 92.1. I can't pick up 92.1 from out here in Pegram, and I seriously doubt there are enough hispanics out this way to make it fly over 106.7. So put it on the weaker signal.

 

[Tibbs4]

Scott --- I am all up for the Arbor Mist 2008 celebration. It will take at least 100 bottles to get us toasty
enough to begin to be able to figure any logic out of what brilliant marketing decisions any companies beginning
with a "C" will do in 2008. I knew the Crumy COL swap-a-thon was applied for, but wondered why all the
effort to get a .00000002> rating. Hispanic seems logical of 106.7. It would guarantee a 2.3 to 3.0 and
make some $$$ if it is programmed correctly. As for the others, if Mix shows any real declines in the proper
demos, it may make for interesting changes to protect their market. 97.1 will flounder as always. No real rock.
100.1 may be the story of 2008, as now it's consultant driven (instead of whining women singing driven --
threw that in for David Hall, lol) and that probably won't matter. It sounds more corporate, etc., but will
in make any more money for Lester Turner, I don't know. Hint: Jazz. Chances. 5%. 102.5 -- you just gotta
wonder when. Same for 102.9 especially if we get a real rock station --- 103.3 --- think about the Eagle
in Dallas, 101.1 in NYC, etc. Collect your rightful place in the top 5 with ease and play the sports/men
demo to huge returns instead of floundering as a junkpile of turnover and boring music. Morning man, could
help you with some Rock. Hmm. Less chance of this happening and shuffling this market into corrective
overdrive. Q-108 needs to fix their signal, Jack, since it could beat 106.7 with virtually no signal. Pebble
continues to play Stevie Wonder and sound so stupid it actually shuts itself down automatically and CC
management finally awakens from their state of creative voididity and plays a hard rock song from someone
other than Bob Segar or Elton John or The Spice Girls and MGL actually sounds happy to work there for
five minutes. WMRO goes all Porn with Jenna Jamison announcing, Scott becomes the Nashville version
of Hugh Hefner, retires with billions of offers, billions of dollars and an 87 share, the highest ever recorded
by Arbitron. Crumulus hears Jenna mention the name "ESPN" (since no one listens to their own stations there)
and sues Scott for being alive and ruining the market. Crum looses, Scott gets all their stations for $1.00, buys Arbor
Mist winery, renames AT&T tower after himself, sells book and movie rights before being shot into space
to put first winery and radio station on Mars. Chris Romer, GM of everything. Dave Ramsey buys FOX network
and moves it to Dickerson Road, joins forces with Scott and Ho,e Shopping Network and becomes wealthier
than Bill Gates. Hillary Clinton introduces "Ramsey Bill" to tax him at 99.7% claiming he ruined the US economy
and that's why she should be elected President. Jib Jab releases terrific All Bill - Hilliary slapping video. No
Nashville connection, just like those videos. Other than that nothing exciting will happen in 2008.

 

[romer979fm]

Tibbs...try the decaf...

 

[SwissVol]

Tibbs wrote: >>Other than that nothing exciting will happen in 2008.<<<

Satellite radios sales and ipods just went up a little more in Nashville area radio then?

 

[firepoint525]

Might as well move 106.7's tower as far east as possible. I haven't listened to them since 1999, and I certainly won't be listening to them as a hispanic station. Aim that signal at the (former) Harding Mall area! I moved out of that area five years ago myself!

 

[Journeyman]

Hispanic seems logical of 106.7. It would guarantee a 2.3 to 3.0 and
make some $$$ if it is programmed correctly.

A problem I hadn't thought of until someone more bruilliant than myself 'splained it to me. You will niot get huge ratings with an Hispanic format. In fact your ratings will be mimiscule. Why? Diary respondents need a name and address, and many Hispanics don't want tht information "on record" if you catch my drift.

 

[Tibbs4]

I think you're right that the big guys aren't interested in trying, but IF DONE RIGHT, key phrase, IT WON'T...
the format on a small FM stick could beat the current numbers on VNS, NFN, RLT and maybe BUZ. Look
at Chattanooga. Crazier things have happened. It's okay, WNFN will still be less than a point even with
50,000 watts from Millersville.

 

[scottwmro]

Scott --- I am all up for the Arbor Mist 2008 celebration. It will take at least 100 bottles to get us toasty
enough to begin to be able to figure any logic out of what brilliant marketing decisions any companies beginning
with a "C" will do in 2008. I knew the Crumy COL swap-a-thon was applied for, but wondered why all the
effort to get a .00000002> rating. Hispanic seems logical of 106.7. It would guarantee a 2.3 to 3.0 and
make some $$$ if it is programmed correctly. As for the others, if Mix shows any real declines in the proper
demos, it may make for interesting changes to protect their market. 97.1 will flounder as always. No real rock.
100.1 may be the story of 2008, as now it's consultant driven (instead of whining women singing driven --
threw that in for David Hall, lol) and that probably won't matter. It sounds more corporate, etc., but will
in make any more money for Lester Turner, I don't know. Hint: Jazz. Chances. 5%. 102.5 -- you just gotta
wonder when. Same for 102.9 especially if we get a real rock station --- 103.3 --- think about the Eagle
in Dallas, 101.1 in NYC, etc. Collect your rightful place in the top 5 with ease and play the sports/men
demo to huge returns instead of floundering as a junkpile of turnover and boring music. Morning man, could
help you with some Rock. Hmm. Less chance of this happening and shuffling this market into corrective
overdrive. Q-108 needs to fix their signal, Jack, since it could beat 106.7 with virtually no signal. Pebble
continues to play Stevie Wonder and sound so stupid it actually shuts itself down automatically and CC
management finally awakens from their state of creative voididity and plays a hard rock song from someone
other than Bob Segar or Elton John or The Spice Girls and MGL actually sounds happy to work there for
five minutes. WMRO goes all Porn with Jenna Jamison announcing, Scott becomes the Nashville version
of Hugh Hefner, retires with billions of offers, billions of dollars and an 87 share, the highest ever recorded
by Arbitron. Crumulus hears Jenna mention the name "ESPN" (since no one listens to their own stations there)
and sues Scott for being alive and ruining the market. Crum looses, Scott gets all their stations for $1.00, buys Arbor
Mist winery, renames AT&T tower after himself, sells book and movie rights before being shot into space
to put first winery and radio station on Mars. Chris Romer, GM of everything. Dave Ramsey buys FOX network
and moves it to Dickerson Road, joins forces with Scott and Ho,e Shopping Network and becomes wealthier
than Bill Gates. Hillary Clinton introduces "Ramsey Bill" to tax him at 99.7% claiming he ruined the US economy
and that's why she should be elected President. Jib Jab releases terrific All Bill - Hilliary slapping video. No
Nashville connection, just like those videos. Other than that nothing exciting will happen in 2008.

Tibbs,
I laughed my butt off at this holiday poetic story about all of us! Hillary Clinton as President? I doubt that will ever happen, but stranger things have happen. I say we all get together at an SBE party, stocked with Arbor Mist, and Bill Buntin will do a trade with a Female Escort Service for our entertainment. Poor Chris Romer has so much tension in his life (like the rest of us lately) he needs a good looking female with magic fingers (SHHHHH, we won't tell your wife Chris!). Don't worry Chris, Bill Buntin will trade it out! (HA!) I love how we cut up on here!

HAPPY NEW YEAR FELLAS...... May God bring you the best in "08"!

We all may argue and disagree with things in this biz, but we all stick to together and try to make it work!

 

[romer979fm]

Poor Chris Romer has so much tension in his life (like the rest of us lately) he needs a good looking female

uhhh...my wife IS a good looking female...
and I shudder to think about the she-beasts that Buntin would be able to get via trade!

 

[Tibbs4]

With thoughs of she beasts, I will officially start drinking coffee again...

 

[roadrunner]

WNFN is a loser of a station and would do better if they simulcast with Oldies outlet WKOM 101.7 in Columbia.

 

[jetfli]

WNFN is a loser of a station and would do better if they simulcast with Oldies outlet WKOM 101.7 in Columbia.

Or why not set up their own station using the ABC Gold format that WKOM uses? Or ABC's True Oldies (especially since Scott Shannon has Nashville history)? Either would definitely benefit the local listener pool in terms of format choice. But then I guess they couldn't get into those sales meetings and say, well, we have a sports station and you can get on it cheaper than that other sports station, and besides, we have the worldwide leader in sports...

 

[scottwmro]

WNFN is a loser of a station and would do better if they simulcast with Oldies outlet WKOM 101.7 in Columbia.

Or why not set up their own station using the ABC Gold format that WKOM uses? Or ABC's True Oldies (especially since Scott Shannon has Nashville history)? Either would definitely benefit the local listener pool in terms of format choice. But then I guess they couldn't get into those sales meetings and say, well, we have a sports station and you can get on it cheaper than that other sports station, and besides, we have the worldwide leader in sports...

Jet,
WKOM has a hot signal in to the metro, aleast in the car. They could move the antenna site some north (I think) and get a bit better in. WAMB would best better fit for airing ABC/Shannon's True Oldies Channel. The sound on WAMB is kind of "creeky" in my opinion and the over on 1200, the music needs to be updated. As new generations grow to be adults and the older generations listening to Shannons TOC will get as creeky as WAMB is now, will die and go away.

I think a rep told me at ABC that Shannon's format has less than 50 affiliates. That's not good and it tells me it's getting weak, and it could die in the next 4-8 years. Besides there are AM station's that went to a simular format like TOC between 2000-2004 that found out later they made a mistake and wished they had done something else like news/talk, sports, etc. We saw that happen to the big 1530, WCKY. It's not Shannon's fault, it just that the music doesn't sell any more. It would be in his best intrest to go back to FM 100 in NYC and play the current AC hits, but that's just my opinion.

Some folks reading my post are getting mad at me right now, but that's life and the way God intended it to be. We don't live forever. By 2025, Shannon will be gone and history as far as the public masses are concern, heck so will Brittney, after what was in the news I saw yesterday!

The way technology is going, I doubt the AM band will be around in 2025. If this translator deal goes through with the FCC allowing AM's to use FM tranlators, the Commission will allow AM's to turn thier signals off and be strictly FM HD only.

By 2025, I will be in my late 60's to early 70's, if it is God's will for me to live that long. Oh by the way, so will Brittney!

 

[jetfli]

Jet,
WKOM has a hot signal in to the metro, aleast in the car. They could move the antenna site some north (I think) and get a bit better in. WAMB would best better fit for airing ABC/Shannon's True Oldies Channel. The sound on WAMB is kind of "creeky" in my opinion and the over on 1200, the music needs to be updated. As new generations grow to be adults and the older generations listening to Shannons TOC will get as creeky as WAMB is now, will die and go away.

Scott, I'm really not looking for anyone to flip to oldies. I realized the previous poster was ragging on about what they considered to be a poor choice of programming for the Fan and the poster was trying to make a statement that I would paraphrase something like "even simulcasting WKOM would be better than what they are doing." I decided to respond by saying something to the effect of "Why shouldn't they do their own thing?, the programming's out there, and might be well received." Then I answered myself by imagining what's probably happening in sales meetings with the format they have now. (I apologize for having to explain myself.)

I've never gotten a "hot" signal for WKOM in Metro, it has always fallen off for me heading North once I got to about OHB. But what that means is that the signal reaches a lot of Williamson Co., especially Franklin/Brentwood, and I know quite a few people there who say they listen to the station some. The question is, what are they doing to sell to that $$$ market? The station has never seemed to break out of being a Columbia hometown station. I've always heard that they can't move their signal further North, but that they could up their power and they've chosen not to run at the power the FCC would allow. But an engineer might better be able to tell us just how true that is, because I certainly don't know if it's fact and I don't know anyone personally who works there.

So back to the Fan. Obviously they really must think it's worth keeping the format, what with the suit and all. Interestingly enough, I once heard that the ESPN contract went through Feb. 2008. Whether it's been re-upped since then, I honestly do not know. But since Citadel through ABC Radio is distributor (though not the owner) of ESPN Radio, would they retain it for the Zone? I know they really don't like Fox there, but I'm not so sure they want to be restricted by the requirements of ESPN either. And of course ESPN Radio is not what it once was in terms of on-air talent, so the name has become the only real draw. The Zone's just had what may well be its best trend ever, so why would they seek such a change? And if indeed the Zone doesn't want it, you can bet there aren't people who are flocking over to the Fan just to hear it.

So that brings us back full circle once more to the Fan's format. In the way the Zone has continued to rule, the Fan is really just competing with WNSR for listeners. What attraction do they see in that? With 101.1 rising back up to they top, why don't they again create a companion for 92Q to go after 101.1 in tandem, like they had a few years ago?

 

[roadrunner]

The only reason I suggested it anyway is that sometimes when I'm down in the Franklin area,
I can pick 101.7 up almost perfectly and they're playing a good song (a song no one plays in
Nashville) and thought of 106.7's bottom of the barrell ratings and that they'd do even
better with an oldies format. And it might not be so bad hearing some of those 60's-70's songs again.
I couldn't care less if they simulcast with WKOM or do their own thing. But it'd at least
pull in some numbers and money but I guess Cumulus doesn't care about that.

 

[scottwmro]

The only reason I suggested it anyway is that sometimes when I'm down in the Franklin area,
I can pick 101.7 up almost perfectly and they're playing a good song (a song no one plays in
Nashville) and thought of 106.7's bottom of the barrell ratings and that they'd do even
better with an oldies format. And it might not be so bad hearing some of those 60's-70's songs again.
I couldn't care less if they simulcast with WKOM or do their own thing. But it'd at least
pull in some numbers and money but I guess Cumulus doesn't care about that.

I can hear WKOM each day going up I-65 N fairly good into Gallain. There are several thinks that come to mind. If one has a decent car radio. Ford car radio are much better than Delco radio, put in GM cars. Delco is terrible on AM with the high end reduced almost down to 2 Khz on the high end, why on Ford car radio's, they kept AM up at 7 Khz.

Back to WKOM, I can even hear them in places in Gallatin. It just depends on where you are, weather, and if one has a decent radio. Yes, a full FCC study would have to be done to see how far WKOM could move more north, but I doubt the owners are interested in that. Being I'm not a sports fan, it's hard for me to comment on these sports station, but I will say this, AM is almost dead and FM is on it way there. The FM band is starting to sound like AM did in the late 70's & early 80's. More talk and sports is appearing on the band, than music formats, especially in the metro areas. There are more choices for the masses than ever before. O.K, now when you read what I'm going to say, I'm not downing anybody that post here so don't take it personal, but people that post on this Nashville board and other city boards FAIL to realize terrestrial radio is dying a slow death. I see it in our teens.

Yes, the FCC realizes this and my thoughts are they would love to close shop on the whole AM band. FM would become like AM is now, and then allow more satellite providers to open up shop, but then I wonder where the spectrum would come from to make this possible. With HD now reality on TV, the digital problems on the FM band can and will be solved. AM? No way. AM is too narrow in bandwidth and has proven to be an impossible task with all the co-channel interference, especially at night. Besides who's listening to Lenoard Khan anyway?

 

[jetfli]

AM is almost dead and FM is on it way there... people that post on this Nashville board and other city boards FAIL to realize terrestrial radio is dying a slow death.

I firmly believe that terrestial radio is not dying, but changing much like the way it did in moving from the shows of what we now call "Old Time Radio" to mostly music formats. Now I think there will be a shift away from music formats as we've known them.