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New Concept: Retro CHR - The New K-Hits 96.5 Little Rock

Glad to see more people chime in, and wxman you've got an amazing memory my friend - I forgot all about Q-100 (which was pretty successful), and couldn't remember the dial position for Star.
Oh wow! K-Hits is currently playing "Sandstorm" by Darude! Kudos to them. I am really loving this station so far, and hope this format catches on in other markets.
 
Thank you for the warm welcome CHRles! I'm new & loving the debate here!

I like you, do appreciate the "thinking out of the box", something we often times lack here in Little Rock, but I will say for advertisers to support a local radio station they want to see traffic through their doors as a result of their radio advertising investments. There's no greater format to bring in live-remote traffic than CHR, Hot-Chr, or Urban formats. The demographics that listen to those stations will follow the DJ's & radio stations without necessarily having a "star or celebrity" show up at the live-remotes. Now... will this demographic by a new "Sub-Zero" refrigerator/freezer? Highly unlikely, but they do purchase food, cars, jewelry, clothes, CD's, electronics, video-games, beauty products, fitness equipment, athletic apparel/accessories, and etc...

What I'm saying is... I would think that whoever is deciding the formats should keep in mind which formats drive customers to the point-of-purchase. Small business is what keeps this country's economy in check.... The more satisfied advertisers, the more revenue generated for the station.
 
Good luck to K-hits.... it is a pleasure to listen to... Plenty of oh wow songs,,, but doesnt lean on rock or Ac like Jack and Adult hits ariety stations....... two thumbs....
 
As far as dance is concerned. I really dont think its a good time for pure dance in any city,,,, but any city at all, even small towns can get by with a dance friendly station like z-103.5 in Toronto... Look how much dance is played on Wild 100.7 in little corinth mississippi,,, if they can get by with playing some dance music, anyone can.. its just they wont, cause they havve to think outside the box, and not just read media base.

A rock leaning,,, like an alt-active rock---chr hits hybrid can be done as well, In fact I know of two U.S stations in tiny markets doing it right now.
 
KHTE - Bring this to Phoenix. I'd love it here - just as long as they don't take over one of my top favorites in the market or pop in on some weak signal, or else I'll be bitter just like everyone else who loses their favorite station to something else. Judging by the TOP SONGS on yes dot com, they seem to be mostly alternative based as usual, BUT play a bunch of good stuff.. minus a few things... but who am I to complain because those few things are phenomenal hits to someone else.

Good station. Only problem is...
not sure how successful it will be, or how long it will go before they start drifting in a particular direction because I don't think enough people here in the U.S. are mentally trained to love, enjoy, and accept that much variety on radio. It will probably take a few years of mental reprogramming to reverse this bottlefeeding of the same ol' same ol' over and over that "everybody" is used to.

It's interesting a station like this popped up because I've been thinking for a few years of doing dj mixes like this with pretty much all the hits featured on KHTE mixed up, but with other things like UB40, Fine Young Cannibles, Planet Soul, Ace of Base, Pebbles, Nu Shooz, Real McCoy, New Order, Jennifer Paige, and other stuff like that mixed in as well. If done correctly, a hype 15-20 daily evening or noon quick mix mixshow like that could work.
 
ive been blasting the new K-hits through my pc for awhile now... Id lovve for one of our Jack like stations in Indy to do this, or one of our chicago stations to do this,,, like 99.9 newswebs Prog talk radio and all b brokered dance at night,,, but if khits can provve it works,,, others may follow in the next year or so... A few currents wouldnt be bad, but I like the 80s and 90s mix with no adult lean...
 
KDM 7000 said:
a hype 15-20 daily evening or noon quick mix mixshow like that could work.
Click to expand...

I meant to say 15-20 minutes.. quick mix. Some TLC, Naked Eyes, Aerosmith, Biggie, Genesis, Ace of Base, Bel Bev Devoe, Candlebox, Quad City Dj's, Amber, P!NK, Timbaland, Alanis Morissette, Collage, Jane Child, Sophie B Hawkins, Paula Abdul...

It could still probably work, even for an adult top 40 format. I figured that this is what it was going to be eventually, leaning towards more soft alternative/rock stuff.
 
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