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New streaming TV service AT&T TV will be available nationwide by early 2020

Y2kTheNewOldies

Y2kTheNewOldies

https://www.fiercevideo.com/operato...tv-will-be-available-nationwide-by-early-2020

and AT&T is also launching its service in 2020.

AT&T has been slowly building a new streaming TV service, AT&T TV, and the product is still in the testing phase. But AT&T expects it will ramp up quickly after launch.

AT&T said AT&T TV will launch in select markets by the end of the third quarter before expanding to nationwide availability in early 2020.

For AT&T, the service is not so much about replacing DirecTV satellite service but creating new addressable markets while reducing customer acquisition costs related to satellite dish installations and service setup. Last month, AT&T CEO Randall Stephenson said the lower customer acquisition costs will allow AT&T to offset rising programming costs so it can decrease price points for AT&T TV. For example, he pointed toward AT&T’s current carriage dispute with Nexstar Media, which he said asked for a 100% increase in broadcast television retransmission fees in its initial renewal offer.
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https://www.lightreading.com/video/...v-streams-into-10-test-markets/d/d-id/753537?

AT&T TV, a new streaming service that features an Android TV box, a cloud DVR and a handful of service tiers, debuted Monday in ten US test markets in California, Kansas, Florida, Missouri and Texas.

Prior to a later national launch expected by the end of the year, AT&T's new OTT-TV offering, paired with the tagline of "It's Televisionary," is initially available in the following cities: Orange

County and Riverside, Calif.; West Palm Beach, Fla.; Topeka and Wichita, Kan.; St. Louis and Springfield, Mo.; and in Corpus Christi, El Paso, and Odessa, Texas.
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10 markets will get a test run of AT&T TV.
 
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