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New York Metro Radio Ratings: October 2023
- Thread starter pjc1961
- Start date
There's no way to know. The EMF financials don't do market breakouts.
It's ugly to generalize but I'd bet money that the brunt of KLove listeners are in suburban, conservative pockets.
Not in this case.
Again, political discussion is not aired on K-Love.
It’s frustrating to see people try to lump politics and religion together. But that’s a topic for another board.
When a religious station beats urban radio stations in a city like New York, you know that radio is becoming less and less of a means to discover and listen to new music for youth.
What does one thing have to do with the other? FYI They play new music on K-Love. The CCM business is very active, with lots of new music being released. Contemporary Christian Music is every bit as relevant to young people as contemporary hit music.
Especially if they're listening to the radio because their parents restrict their access to social media.
As I mentioned recently, K-Love seems to be the only station in the area that is on numerous billboards. The clever ads contain very brief, intriguing messages. They may have helped boost awareness of K-Love.
As someone commented above, some of the noncommercial stations are earning high ratings. Maybe that is in part because listeners are fatigued by stations with long blocks of ads. Unfortunately WFUV's ratings continue to be modest.
As someone commented above, some of the noncommercial stations are earning high ratings. Maybe that is in part because listeners are fatigued by stations with long blocks of ads. Unfortunately WFUV's ratings continue to be modest.
I think it is primarily the Christian Hot AC/CHR, Christian Rhythmic CHR, and Christian CHR ones that are more relevant to them. Artists like Lecrae, KB, Wande, Skillet, TobyMac, Switchfoot, Blanca, and NEEDTOBREATHE are common artists these people (teenagers and young adults) listen to. However, some of the artists on K-LOVE such as Jon Reddick, Katy Nichole, select Elevation Worship songs, and Colton Dixon are also common among teenagers and young adults.
(Sorry for the proceeding post, in advance. I'm on a data tirade with my colleagues, over some major discrepancies I've found.)
Actually, where his statement is claim requiring evidence, yours is an observation leading to connection between the ratings and your observation. Both opposing perspectives require evidence.
In his statement, I'm interested in historical terrestrial radio listenership by age demographics in the New York market, to observe the trend. Furthermore, I also want to know the numbers for the younger age demographics. Specifically, I'm interested in the total number of listeners to FM radio (in the age range), then the total number of K-Love listeners).
With your statement, it's a bit easier. I'm interested in a study that determines the comparison of music listeners at the younger age to CCM listeners in the same cohort. Of course this would be New York market specific, thus want a sample that includes all zip codes in Neilson's NYC data.
This isn't being facetious at all, yet instead of making statements that are anecdotal at best (myself included at times), what does the data tell us?
Nowhere do I make any connection to ratings. Just that K-Love plays new music. If you listen to the station, it's pretty obvious.
You didn't, but you debated another post that claimed (paraphrase) "that the ratings for CCM vs Urban music leads to evidence that radio listenership is declining in the younger demographics." Therefore, your post was in reference to that claim.
That's your paraphrase. My response was about "radio is becoming less and less of a means to discover and listen to new music for youth." That seems to be based on the assumption that K-Love doesn't play new music.
I paraphrased the post to which you replied. I apologize if my last reply to you was misunderstood.
KLOVE plays new music same with The Fish on 95.9 in LA and WAWZ Star 99.1 though all these stations also mix in some older CCM songs. Many stations that are in the CCM format play Casting Crowns, Chris Tomlin, Elevation Worship, TobyMac (who is still well loved by teens and young adults today), For KING & COUNTRY, Hillsong Worship, Micah Tyler, Third Day, Brandon Lake etc.
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Is there a list of zip codes in the NYC data for Neilson?
Um, I think NYC has a lot of zip codes cause they are the biggest city in the USA. NYU is there too.
That I don't know, but to truly prove either side presented, the sample collected must include the entire population of the New York market. For example, we can't just collect data that represents Manhattan. It's important to know which communities make up New York, according to neilson.
Correction, as I just caught it now and can't edit the post anymore:
The sample must be representative of the entire population of the New York Market. I originally wrote it to say that it has to include everyone, which is an unachievable task. Simply, it has to be large enough and include a scaled sample that represents all the different subpopulations within the market, as defined by Neilson.
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