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New York Metro Radio Ratings: October 2023

You can, but it's not easy. It has to be a three way race, with the 56% split two ways with neither of the two candidates getting more than 44%.
The magic word is plurality, and you are correct. (But it also needs to be in a jurisdiction that allows pluralities, and doesn't require a runoff if the top vote-getter wins less than 50%+1. But I digress...)
 
There aren't nine counties in Connecticut, in total. (And you already included the part of Fairfield that's adjacent to the New York line.) You meant New Jersey.
Sorry. Should be "NJ" where there are 9.
Or, we could say that the market is 4% Jews-that-haven't-yet-decamped-to-Florida and 96% other. @Theater has a point. You see the statistical world through a lens that many of us don't necessarily agree with. As demonstrated with my somewhat ridiculous example, those same stats can be sliced and diced in different ways that don't divide the population into, effectively, Hispanics and everyone else.
But music is as much a societal phenomenon as it is an individual matter of taste. The "mood" of a market is generally formed by the societal effect; Fargo and Miami are not the same.
 
But music is as much a societal phenomenon as it is an individual matter of taste. The "mood" of a market is generally formed by the societal effect; Fargo and Miami are not the same.
No, they're not the same. Neither are Miami and New York, even though the percentage of Puerto Ricans is significant in both places. Or Miami and Los Angeles, even though both have significant percentages of Hispanics, since Miami is more Puerto Rican (and Cuban)-dominant and Los Angeles more Mexican-American (and Central American)-dominant. The same can be said for the other big California and Texas and Arizona cities. But you know that better than I do. What I do know is that statistics are pliable, and you can make them tell a lot of stories, some of them more favorable to your point of view than others.
 
Bottom line: You can't use the ratings of one religious station as an indicator of how young people get their music.

These are 6+ numbers, and they don't say much.
 
No, they're not the same. Neither are Miami and New York, even though the percentage of Puerto Ricans is significant in both places.
The percentage of Puerto Ricans in Miami is minimal. And, to pick nits, the percentage of Puerto Ricans in New York is declining rapidly as nearly all the true Puerto Ricans there are over 70; what you have in NYC are Newyoricans, second, third and even fourth generation offspring of the big migration of the 50's and 60's.

For the last 40 years, the huge Puerto Rican migration has been almost entirely to Orlando, with a few going to surrounding areas and Atlanta. That's because today's Puerto Rican exiles are middle and upper class, not the rural and poorly educated of the post-WW II migration.

The majority in New York is Dominican overall, followed by later generation Puerto Ricans, Ecuadorians, Mexicans and a bit of everything else. The fastest growing of the lesser groups is Colombian and Venezuelan.

My paternal great grandfather was from Ireland. I don't, by any stretch of the imagination, consider myself Irish; another family member from the same generation fought in the Mexican American War, but defected to be one of the San Patricios. The Gleasons in Mexico certainly don't consider themselves Irish!
Or Miami and Los Angeles, even though both have significant percentages of Hispanics, since Miami is more Puerto Rican (and Cuban)-dominant and Los Angeles more Mexican-American (and Central American)-dominant.
Again, Miami has a very small percentage of Puerto Ricans or those of Puerto Rican heritage. The mix among those under 60 is now about half Cuban and the rest are Colombian, Nicaraguan, Ecuadorian, Venezuelan and a little bit of everything else as well as a South Dade County community of Mexicans in agriculture.

Among those over 60, the population approaches about 80% Cuban.

LA Hispanics are just under 90% Mexican or Mexican-American, with the rest being mostly from El Salvador, Guatemala and Honduras with a couple of percent from the rest of Latin America. The figure is getting blurry now, as there are considerable numbers of families in the last 2 to 3 decades made of Mexicans and those from Northern Central America. There are also many, many mixed Hispanic and non-Hispanic families, particularly since the Mexican heritage in LA predates the arrival of non-Hispanics of all origins.
The same can be said for the other big California and Texas and Arizona cities. But you know that better than I do. What I do know is that statistics are pliable, and you can make them tell a lot of stories, some of them more favorable to your point of view than others.
Well, in this case you have presented and based assumptions on inaccurate core facts.
 
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On the 2010 census allocation, you could win a presidential race with an overall ~23% of the popular vote
I don't know whether your 23% number is absolutely accurate, but yes, that's a "feature" of the Electoral College system, not a bug.

I have a brother who lives in one of the low-population mountain states. I'm in California. Each of his votes for president count for about four times what mine do.
 
Throwback hip hop isn't working on 94.7. I don't know what other formats are available for that station country dosen't work
There is lots that could be tried. The problem is that I don't think Audacy has any money to invest in something more ambitious than just spinning records. What could be a real opportunity is to be the LOCAL talker with young hosts that talk about what young people are interested in. New York / Tri State topics that are not primarily political in nature. If Audacy wanted to get more adventurous, taking steps to work with an advertiser as a real sponsor/producer of content could be an idea. A radio comedy series would be unique and might draw listeners in for the sheer novelty of it. But anything in this regard will take money and a willingness to take chances, both of which are in short supply.
 
There is lots that could be tried. The problem is that I don't think Audacy has any money to invest in something more ambitious than just spinning records.

They've invested a lot of money in this format. Local talent, local single station PD, lots of imaging and local mix shows. It is what it is. It's not going to compete with heritage stations with built in audiences who have station loyalty. If money was the only issue, this station would be Top 10.

Local young talk is being tried in other markets. People who aren't strictly political aren't monolithic. They are interested in lots of things as well as music. Some of that is being handled by the morning shows such as Elvis. You take Elvis and eliminate the music, and it's less interesting. When you disburse an audience among lots of platforms and genres, the potential base becomes smaller.
 
What could be a real opportunity is to be the LOCAL talker with young hosts that talk about what young people are interested in. New York / Tri State topics that are not primarily political in nature.
WNYC already has plenty of shows with young hosts talking about local topics. Between them, WABC, and WFAN, the local talk market is already well-covered. Any new entry will do as poorly as WOR and ESPN Radio are doing. WNYC's AM simulcast is often beating both of them in the ratings!

And just being on FM isn't enough of an advantage versus well-established AM news/talk/sports stations. That was proven when FM News failed in every market it was tried in, including NYC. Nor is it necessarily going to draw younger listeners to the format. The demos for news and talk stations are still old even after they added FM simulcasts.
 
I point to WTKS in Orlando. They are consistently in the top ten in 6+ ratings, and I have been told they are doing very good in desirable demos. The last time I heard them, the discussion was centered around "what's a good burger joint?". Not being in Orlando, I obviously don't listen everyday, but I have to imagine the daily topics are stuff like that. To this boomer, it would be tedious, but to millennials, it sure seems to sell. Looking at the WNYC schedule, Brian Lerher is finishing up a discussion of Hamas/Israel, Argentine elections, and locally, NYC food insecurity. But local millennials who are not food insecure may not be interested in discussing that. What is a good burger joint in the city might get more opinions flying. The hosts ought to be FM morning show types - two people and a sidekick with lots of laughter and fun.

Coming up WNYC will have 2 hours of "All Of It" where the topics are planned to be JFK, How to be thankful, 'Overlooked Obituaries' and the Hunger Games Costume Designer - not really local topics. The balance of the day will be NPR network programming.

WABC and WOR are going after an older audience. What WXBK ought to go after is the new generation with something more than just records. But as I alluded to above, I think the stumbling blocks will primarily be money, and fear of failure.
 
I point to WTKS in Orlando. They are consistently in the top ten in 6+ ratings,

What do they have that 94.7 doesn't have? Heritage and audience loyalty, built over time. You don't start a station like WTKS from scratch. That's what iHeart is trying to do with The Freak in Dallas. It's in the basement.
 
I wasn't there at the time, but I think they DID start it from scratch, and it knocked heritage talker WDBO to second place in the talk genre, despite both being on FM. I'll concede success probably wasn't overnight. Someone with ratings books should be able to make an informed post on how long it took them to get to the position they are now.

Unlike WKXW, they don't spin oldies over the weekend, instead opting for Alternative, something else that will keep younger ears tuned in. However, I think they understand that music is not the money maker, but is rather the filler when spoken word is not do-able.
 
The Freak in Dallas. It's in the basement.
If the Wikipedia page is correct, KEGL switched to "Hot Talk" just over a year ago. Some of their programming is imported from WTKS (that is, not local), and their off hours are apparently cheaply filled with national Sportstalk (again, not local, and there are already 2 sports talkers in town). If Hot Talk means Sex in St Pats type stuff, that is not going to be office friendly. Imported programming and canned sports suggests no money available for investment in the product, the problem I think radio has all over the country.
 
If the Wikipedia page is correct, KEGL switched to "Hot Talk" just over a year ago. Some of their programming is imported from WTKS (that is, not local), and their off hours are apparently cheaply filled with national Sportstalk

Not exactly true. They use the line "We Say What We Want," and they run The News Junkie from WTKS. But they have local hosts in the weekday. They spent a lot of money hiring veteran known local talk talent, and an experienced one-station PD. They mainly do guy talk, not hot talk. They have the Dallas Mavericks PBP at night. Yes, there are two other sports talkers in Dallas, just as there are in NYC, so the competitive situation is similar.

My point is adding another talk station to NYC radio, regardless the focus, isn't going to improve 94.7 numbers.
 
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