NEWS RELEASE
April 3, 2008
For Immediate Release
Contact: Michael Hagerty, AZTV Director of Programming and Promotion, 602-224-2271 or [email protected]
AZ-TV SHATTERS RECORDS IN KEY DEMOS!
Beats KTVK in Adults 25-54 from 7:00-9:00 PM
AZ-TV (KAZT, Channel 7/Cable 13) made huge gains in key demographics in the February, 2008 Nielsen sweeps, beating longtime market giant KTVK in two of three primetime hours.
More adults ages 25-54 watched AZ-TV between 7:00 and 9:00 PM weeknights than watched KTVK. AZ-TV’s George Lopez was a powerhouse in the money demo from 7-8 PM, with a 1.5 rating that beat KTVK’s Dr. Phil, which posted a 0.8. And According To Jim delivered a 1.0 rating in that advertiser-coveted demographic, while KTVK’s combination of news and Everybody Loves Raymond managed only a 0.6.
“February saw our Adult 25-54 numbers go up by 150% in primetime compared to February 2007”, said Michael Hagerty, AZ-TV’s Director of Programming and Promotion. “Seven of the other eight English-language stations lost ground in that key demo. We’ve made a lot of friends in the last six years, and we continue to make more with entertaining shows.”
Montel, Judge Maria Lopez, Judge Karen, Cribs and Pimp My Ride join the AZ-TV lineup in September, promising continued growth in household and demographic ratings.
AZ-TV is Arizona’s only locally-owned television station, a division of Londen Media Group, leading the way in classic and contemporary comedy(George Lopez, According to Jim, Frasier, Reno 911!, Frasier, Married…With Children, Cheers, The Andy Griffith Show, I Love Lucy and in 2009, Everybody Hates Chris), regional sports (the NHL Phoenix Coyotes) and local talk and public affairs programs, reaching more than 1.8 million households over the air, on cable and on DIRECTV and Dish Network satellite, as well as a global audience online at www.arizonasown.com. KAZT-DT 7.2 launches in 2008 with programming from RTN-The Retro Televsion Network.
April 3, 2008
For Immediate Release
Contact: Michael Hagerty, AZTV Director of Programming and Promotion, 602-224-2271 or [email protected]
AZ-TV SHATTERS RECORDS IN KEY DEMOS!
Beats KTVK in Adults 25-54 from 7:00-9:00 PM
AZ-TV (KAZT, Channel 7/Cable 13) made huge gains in key demographics in the February, 2008 Nielsen sweeps, beating longtime market giant KTVK in two of three primetime hours.
More adults ages 25-54 watched AZ-TV between 7:00 and 9:00 PM weeknights than watched KTVK. AZ-TV’s George Lopez was a powerhouse in the money demo from 7-8 PM, with a 1.5 rating that beat KTVK’s Dr. Phil, which posted a 0.8. And According To Jim delivered a 1.0 rating in that advertiser-coveted demographic, while KTVK’s combination of news and Everybody Loves Raymond managed only a 0.6.
“February saw our Adult 25-54 numbers go up by 150% in primetime compared to February 2007”, said Michael Hagerty, AZ-TV’s Director of Programming and Promotion. “Seven of the other eight English-language stations lost ground in that key demo. We’ve made a lot of friends in the last six years, and we continue to make more with entertaining shows.”
Montel, Judge Maria Lopez, Judge Karen, Cribs and Pimp My Ride join the AZ-TV lineup in September, promising continued growth in household and demographic ratings.
AZ-TV is Arizona’s only locally-owned television station, a division of Londen Media Group, leading the way in classic and contemporary comedy(George Lopez, According to Jim, Frasier, Reno 911!, Frasier, Married…With Children, Cheers, The Andy Griffith Show, I Love Lucy and in 2009, Everybody Hates Chris), regional sports (the NHL Phoenix Coyotes) and local talk and public affairs programs, reaching more than 1.8 million households over the air, on cable and on DIRECTV and Dish Network satellite, as well as a global audience online at www.arizonasown.com. KAZT-DT 7.2 launches in 2008 with programming from RTN-The Retro Televsion Network.
