Nielsen begins grouping WBD, Paramount streamers in monthly "The Gauge" reports
As it did with Disney in January, Nielsen is now evaluating streaming platforms owned by WBD and Paramount as a single unit in its monthly "The Gauge" reports.
This time Paramount and WB shows will appear on Nielsen surveys related to getting data on the top shows on their respective apps.
Nielsen to count Disney streamers as one in future "The Gauge" reports
Nielsen says it will no longer count Disney's streaming services separately in future editions of "The Gauge."
Back in January Disney had a deal with Nielsen related to how the top shows on Hulu and Disney+ appear on the Nielsen ratings.