Mark: As you know 98.7 is not some rim shot but a prime FM signal in market #1.Because it seems like there's a lot of wishful thinking. "Paging Dr. Rohrshach on Line 2".
There's going to be a presidential election in a few months. The media are into full-on horse-race coverage. Polls are being conducted, and reported on. But the only poll that matters is more than a couple of months in the future. The media are roundly criticized for their emphasis on "who's ahead" and "what's going to happen" and "can I get an exclusive interview" rather than on more substantive matters. That criticism hasn't stopped them yet. Same principle here.
So put some Serbian folk music on the turntable, get out the popcorn, and watch the show.
I'm sure they have a plan, but somebody forgot to tell them they need to report it to the press. 😆