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October 2023 Bay Area Radio PPM Ratings
- Thread starter HenryOchs
- Start date
Would 103.7 become Wild or CHR Pop?...or maybe a format swap with 103-7.
Maybe CHR Pop! Hits 103-7. I remember 103.7 from when it was KLOK-FM way back in the mid 1980's
To repeat a phrase that recurs hereabouts....
Good Lord!
Good Lord!
Can I offer the Hebrew language translation to that, or would half the Bay Area's heads explode?
☢️A simple "Oy!" would suffice.Can I offer the Hebrew language translation to that, or would half the Bay Area's heads explode?
...or maybe a format swap with 103-7.
Renaming or moving the format to a different signal will not help the KYLD product. I think what needs to be looked at is what KMVQ is doing that KYLD is not. Music/rotation differences? Personalities? The difference between the two is quite drastic.
That said, are we getting to a point in major markets (and markets elsewhere) where 2 CHRs is not viable?
Considering that some markets are doing without a CHR at all -- with a Hot AC and/or an urban/hip-hop basically serving the same purpose -- one CHR may be all any market needs until pop finds a few transcendent superstars to call its own or a pop subgenre (like new wave or disco) explodes.
Maybe personalities, but I see very little difference in the music. They each have very small playlists (120-150 currents/recurrnts with about another 100 in gold). They're each playing heavies over 100 spins a week. The gold for each station is mainly 2000-2010, with maybe a smattering of late 90s. Can you elaborate on differences in music?
My post is poorly worded, I’m referring to the ratings difference, not programming.
How is "programming" not related to "ratings". Unless there are considerable signal differences, they are directly related. Am I missing something?
Even more poor wording on my part, haha. Per my original post:
That last sentence was ambiguous and could be interpreted as that I am making a statement about the music played between the stations being drastic when I was referring to the difference in ratings. BigA interpreted it as the former, I attempted to clarify.
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