Pulse 87 NYC is now seeking financial support to stay alive!

[myke25]

The announcement was just made that they'll be gone within a week if they cannot come up with sufficient funds.... They provided a # if anyone wants to donate (877-821-8787). Surely, I'm gonna do what I can. at this point, dance fans.... if you want them to stay alive then please do what you can.

 

[CHRles]

I love Dance radio, but am I the only person whose digusted with how unprofessional Mega Media is handling all this?
Newsflash: Pulse 87 is NOT a non-commercial/non-profit radio station. This is NOT Seattle's C-89.5 Seattle, a Dance station broadcasting out of a high school, that has drives/pledges annually. This is no NPR radio ether. No, this is a radio station that airs commercials. As such, you can't have it both ways - you can't ask your listeners for money and at the same time try to make a profit from advertisers.

 

[lalumia]

tell them to play a Jimi LaLumia record and I'll send em ten bucks....

 

[Wildstyle K]

Without getting into full detail about this, I must admit one thing. I really believe dance would do so much better on a top 40 or dance leaning top 40 or rhythmic format than trying to do an all dance format, for a number of reasons. Doing an all dance format in many ways would be just as smart as trying to do an all reggaeton format today.....

Also, unlike with hip hop, rock, oldies, lite rock...etc, there are not enough people in the dance music world open minded enough to accept various types of dance. Therefore, having a variety of different styles on one station would never work in dance like it does with many other formats. As a result, you tend to end up with many songs that sound alike that will turn many people off, who probably would've otherwise probably given it some attention and considered exploring, learning about, it listening a bit more to dance products if they were introduced to different styles.

Like I've been saying and thinking since 2005, I believe dance can be done successfully if done correctly, and if this was true in 2005, then we probably have to invent a new word that's stronger than the word "true" to describe how much more true that is today.

I believe if many more top 40 or even rhythmic stations became more dance friendly, especially with mix shows, things could work out - if done correctly.

One thing I appreciate about Europe and other countries is that they do not have many rocket scientists but they've still managed to realize dance would work well when mixed with other genres, even though they still have their fights about which dance music is better than the other dance music. People are being introduced to it through other formats, and there are enough people who grew up with and know about it enough that they could also operate a pure dance station and be happy with it.

Another problem with dance music are some of the songs people think of and decide to produce and put out. It can sometimes kill and hurt the genre when horrific songs are put out.

Imagine if people thought differently and did many things differently within the dance community and outside the dance community. Imagine if things weren't in such a way that pop artists felt the need to brush off of dance or water down dance sounding hits so much to the point it sounds weak.. Imagine if dance music fans embraced various styles of dance, not just one sound.. Imagine if more people got together and were acceptive of other things and sounds and no one rejected stuff or shoved it off for "the other community" to accept and claim as their own sound.. I'm tired as I'm writing this, and I'm sure I've left many other things out, but this is just a brief summary of many of the problems that exist today.

A lot of people don't even know what dance music is, and with the amount of dance music fans who cannot make up their minds about it, there is no way we can educate everyone else about it, especially when we can't even make up our minds about it. Hip hop and r&b artists have absolutely no problem claiming everything that everyone else is rejecting. Really, it's only helping them out in the long run. There should be many more stations like Party 105.3 around.

Another thing that's killing it is this greed and need to be materialistic and let money run everyone's lives..

 

[nd2023]

Pulse 87 mixes rhythmic hits with dance

 

[JohnParker]

Some people are turned off by the fundraising but I'm glad that I had a chance to help out. You wouldn't believe the calls that were coming in to support the station as well as the amounts that people were talking about. I also hope that the businesses that donated money will continue their support of dance radio and Pulse with time buys to advertise their businesses that way this doesn't have to be done again.

I have no problem with the fundraiser myself although I am usually of the live and let die mentality. But this station means to much to the commercial side of the business. The loss of Pulse without an immediate replacement will have an adverse effect on a lot of other businesses. It will also hurt the credibility of the dance music format across the board. The corporate powers that be already don't believe in our music and they will use this as the prime example should they go away. People without real knowledge of the facts will say the same.

It's my understanding that they need to reach the 1 million listener mark to be able to get a piece of the national ad pie. That infusion of listeners and money will keep them alive.

Interestingly enough, all mentions of the fundraiser are now gone from the website.

 

[Wildstyle K]

Another thing that's killing it is this greed and need to be materialistic and let money run everyone's lives..

This by itself raises so many other issues that I could easily slide into. Imagine if many artists out there weren't just in the game for the money.... Imagine if more radio stations were more about the fun, introducing new things, and being different than trying to please a large business that owns them for profit.... Imagine if people gave the chance for ALL formats to equally be successful and get attention.... Imagine if a dedicated company came out with a chain of dance channels, or dance friendly rhythmics or top 40's and thought up a clever way of earning money while at the same time exposing the music, instead of taking the "easy" way out and telling people what they should believe is good....

I don't mind supporting any dance station or dance friendly station or station that is trying to serve the community with something different and other than the usual, typical, everyday stuff, but those businesses that buy up the stations to reprogram them and are more worried about their own profit than the amount of listeners they will be hurting or taking away from, those are the businesses I "frown upon". It is very shocking that it has come to the point that even L.A. doesn't have a station that plays dance!

..But like I said, all things must change, and things will not be the same forever.

There should be a Music President and Government who rules or runs the way all businesses, radio stations, and other forms of music media operate. This President should be elected based on his knowledge, equality, and love for all music and should create a fairness doctrine, stating that all formats and genres should be given attention or an equal chance for success....

 

[lalumia]

it was obviously a mis managed stunt that went wrong,made the station look bad,and didn't generate the mass attention somebody thought it was going to get

 

[nd2023]

It was not a stunt.

 

[trock]

nah it wasn't a stunt man. All you would have to do is look a they're stock portfolio or lack there of to see that. I'm glad they got this reprieve. I personally enjoy listening on-line. Hopefully they can get they're act together and continue to give us great dance music.

 

[2Son]

Perhaps I'm just ignorant, but could someone explain this to me?

How is it that KNRJ Phoenix (Energy Arizona) was able to survive for 6.5 years (until last November) with a signal that was harder to target its entire metro but Pulse is already having issues?

 

[ronkaram]

It's all about the financial condition of the company and how its run. Just like with Big City Radio. Energy in Chicago was sold off with all the other Big City stations to pay off debt. Same with General Motors and Chrysler. You can have the best format in the world but if the company is poorly managed, borrows more money than they can afford to make payments on, everything is lost. They must have all got loans from the same people who made a lot of mortgage loans.

 

[Dancerev889]

Another thing that's killing it is this greed and need to be materialistic and let money run everyone's lives..

This by itself raises so many other issues that I could easily slide into. Imagine if many artists out there weren't just in the game for the money.... Imagine if more radio stations were more about the fun, introducing new things, and being different than trying to please a large business that owns them for profit.... Imagine if people gave the chance for ALL formats to equally be successful and get attention.... Imagine if a dedicated company came out with a chain of dance channels, or dance friendly rhythmics or top 40's and thought up a clever way of earning money while at the same time exposing the music, instead of taking the "easy" way out and telling people what they should believe is good....

I don't mind supporting any dance station or dance friendly station or station that is trying to serve the community with something different and other than the usual, typical, everyday stuff, but those businesses that buy up the stations to reprogram them and are more worried about their own profit than the amount of listeners they will be hurting or taking away from, those are the businesses I "frown upon". It is very shocking that it has come to the point that even L.A. doesn't have a station that plays dance!

..But like I said, all things must change, and things will not be the same forever.

There should be a Music President and Government who rules or runs the way all businesses, radio stations, and other forms of music media operate. This President should be elected based on his knowledge, equality, and love for all music and should create a fairness doctrine, stating that all formats and genres should be given attention or an equal chance for success....

You want the government to dictate what is played on the airwaves? That's crazy. Radio and the music industry are businesses. Do you understand most dance artists work other jobs just to make ends meet? They are busting their butts to break that single so they can make it a career. Ask any artist when they were trying to break in how many side jobs they had. Do you want labels and studios to do things for free as well? I decided to make radio my career. I love my field but I still want a paycheck. Would you go to your job, just for the fun of it and not make a dollar? Radio stations are the same way. Why does someone purchase a radio station? It's not a collectors item, its a business investment.

 

[Mid West Clubber]

Well, here in northwest indiana,,Chicagoland,,, Too Kool Chris isnt seeming to have issues with Dance factory. Listen to their online streams and listen to how many adverts they have.. Porche being one of them,, if it can work in Chicago on 3 rimshots it can work in nYC and MIAMI.. I think TKC is doing it more for the love of the music, but he isnt hurting.. Maybe they need to hire TKC to consult and program Pulse,,, giving that next media stays afloat....

 

[nd2023]

Perhaps I'm just ignorant, but could someone explain this to me?

How is it that KNRJ Phoenix (Energy Arizona) was able to survive for 6.5 years (until last November) with a signal that was harder to target its entire metro but Pulse is already having issues?

The owner of KNRJ was not in millions of dollars of debt. It had a sister classic rocker that brought in a lot of dough. A stick in the middle of the desert costs next to nothing. A stick in the middle of the largest market is valuable.

Canada sort of regulates music stations by requiring a certain number of Canadian artists per hour. US regulates station content by requiring 4 letters and a city to be said every hour.

Pulse sounds great as it is.

In fact, ever since the beg-a-thon, I think that Pulse 87 is playing MORE pure dance music than ever before.

The dance artists are grateful for stations like Pulse for helping make their royalty checks fatter.

 

[2Son]

Perhaps I'm just ignorant, but could someone explain this to me?

How is it that KNRJ Phoenix (Energy Arizona) was able to survive for 6.5 years (until last November) with a signal that was harder to target its entire metro but Pulse is already having issues?

The owner of KNRJ was not in millions of dollars of debt. It had a sister classic rocker that brought in a lot of dough. A stick in the middle of the desert costs next to nothing. A stick in the middle of the largest market is valuable.

Canada sort of regulates music stations by requiring a certain number of Canadian artists per hour. US regulates station content by requiring 4 letters and a city to be said every hour.

Pulse sounds great as it is.

In fact, ever since the beg-a-thon, I think that Pulse 87 is playing MORE pure dance music than ever before.

The dance artists are grateful for stations like Pulse for helping make their royalty checks fatter.

Again, perhaps I am ignorant, but I would be very interested in knowing just how Pulse is more expensive to run than Energy was. You say that Pulse is more valuable (I assume because it targets a much larger area than Energy did), but if that was the case, wouldn't they be raking in more money too? It's not as though Energy was broadcasting just to the middle of the desert and it wasn't impossible to target most of the Phoenix area, but the area is much smaller and the ratings weren't the best, yet they managed to stick around for 6.5 years. In addition, I understand that dance artists are grateful for ANY station that helps make their royalty checks fatter, even the internet radio stations that play their music but do not generate any revenue (I ran an internet station like this for 1.5 years). Again, just curious...

 

[nd2023]

The cost of living is higher in New York, so the staff has to be paid more. Renting 87.7 is expensive, and the 10 year lease is the most valuable asset. In Mega Media's case, debt payments are eating away the profits.

 

[trock]

Perhaps I'm just ignorant, but could someone explain this to me?

How is it that KNRJ Phoenix (Energy Arizona) was able to survive for 6.5 years (until last November) with a signal that was harder to target its entire metro but Pulse is already having issues?

The owner of KNRJ was not in millions of dollars of debt. It had a sister classic rocker that brought in a lot of dough. A stick in the middle of the desert costs next to nothing. A stick in the middle of the largest market is valuable.

Canada sort of regulates music stations by requiring a certain number of Canadian artists per hour. US regulates station content by requiring 4 letters and a city to be said every hour.

Pulse sounds great as it is.

In fact, ever since the beg-a-thon, I think that Pulse 87 is playing MORE pure dance music than ever before.

The dance artists are grateful for stations like Pulse for helping make their royalty checks fatter.

Again, perhaps I am ignorant, but I would be very interested in knowing just how Pulse is more expensive to run than Energy was. You say that Pulse is more valuable (I assume because it targets a much larger area than Energy did), but if that was the case, wouldn't they be raking in more money too?

It's not that Pulse is more expensive. It's that their parent company mega media was in debt. Which is why they probably started pulse in the first place to help bail them out. Pulse is just one entity in the company.

 

[TonySantiago]

It's not that Pulse is more expensive. It's that their parent company mega media was in debt. Which is why they probably started pulse in the first place to help bail them out. Pulse is just one entity in the company.

True.

Besides their Echo Broadcasting Group, the "arm" for Pulse 87, they also own a film studio that shoots mainly commercials in Russian. MusicIkon, which is supposed to be a social networking site that hasn't launched yet along with a record label.

 

[Dancerev889]

Perhaps I'm just ignorant, but could someone explain this to me?

How is it that KNRJ Phoenix (Energy Arizona) was able to survive for 6.5 years (until last November) with a signal that was harder to target its entire metro but Pulse is already having issues?

The owner of KNRJ was not in millions of dollars of debt. It had a sister classic rocker that brought in a lot of dough. A stick in the middle of the desert costs next to nothing. A stick in the middle of the largest market is valuable.

Canada sort of regulates music stations by requiring a certain number of Canadian artists per hour. US regulates station content by requiring 4 letters and a city to be said every hour.

Pulse sounds great as it is.

In fact, ever since the beg-a-thon, I think that Pulse 87 is playing MORE pure dance music than ever before.

The dance artists are grateful for stations like Pulse for helping make their royalty checks fatter.

This isnt Canada.